
Country Director - India
Bombay Area, India

Country Director - India
Bombay Area, India
I am an online retail specialist with sales and business development expertise and an entrepreneurial spirit. Driven with passion, I have the proven ability to succeed in large corporate sales in niche markets. With the persistence to make ideas work I have gained valuable international experience around expansion and market penetration.
At Novator, I am currently responsible for the entire P & L of the India based operations including the development of the expansion strategy to it's execution. During my time at Novator India, it has become a fully functional deployment center of it's state of the art e-commerce platform Virtual Retailer to India based retailers. I am also responsible for Business development, account management, marketing, strategic alliances and assuring that diverse client requirements are infused into the continuous evolution of our Hyper-Channel E-Commerce strategy. My priorities are focused on client acquisition, growth of the India business unit and ensuring that clients are leveraging Novator’s unique technology and service offering to profitably grow their online business.
Corporate Sales, Marketing, Partnership Management, Client Relationship Building, E-commerce. Web 2.0. Social Media, Product positioning,
(Privately Held; Internet industry)
October 2008 — Present (1 year 2 months)
Responsible for overal P&L of the India business unit ( Business development, Operations, eRetail services and Delivery )
Established a fully functional and proficient organization in India to independently implement Novator's Virtual Retailer platform and provide a range of services and support for India based retailers
(Internet industry)
September 2006 — October 2008 (2 years 2 months)
Initial introductions through to client contracts
Managed marketing efforts through various conference sponsorships, exhibitions, article submission, etc
Software demo session on the core product
Account management of existing partnerships and clients
Worked with new clients to form requirements
Consulted best practice online retail
(Privately Held; Internet industry)
April 2006 — September 2006 (6 months)
Supported VP of business development on all efforts
Co-ordinated marketing efforts
Pipeline management
Sales documentation creation
Software demonstration
(Marketing and Advertising industry)
September 2005 — April 2006 (8 months)
Managed sales development in new areas.
Directed a team of 5 sales executives.
Responsible for creating and deploying sales and marketing efforts in corporate and consumer segments.
Contributed to the development of the company strategy
Created corporate sales model to aid transition away from direct sales model
(Entertainment industry)
February 2003 — November 2004 (1 year 10 months)
Responsible for hiring team of 25 promotion staff.
Designed entire 4 month strategy for concert promotions using various methods of advertisement and promotion.
Managed entire team including payroll, task delegation and providing direction on day to day operations.
Achieved 70 percent of ticket sales through the use of street teams
Communications, Business 2004 — 2005
Social Media, Online Retail, eRetail, Interactive online experiences, Online marketing, product positioning, project co-ordination, Corporate Strategy
Serves on the Internet & Mobile Association e-commerce committee of India. www.iamai.in
PC Question Implementation of the year award 2009
http://pcquest.ciol.com/content/implementation2009/2009/1090601115.asp
Keynote speech on Online Retailing at Internet and Mobile Association of India eBusiness Conference. Mumbai 2006
http://www.24framesdigital.com/iamai/301106/coleman_york.htm