Country Director - India
Bombay Area, India
- Current
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- Country Director - India at Novator
- Past
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- Director - Business Development at Novator India Pvt. Ltd
- Manager - Business Development at Novator
- Corporate Sales Manager at Granton Advertising
- Promotions Manager at The Kee to Bala
- Education
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- York University
- Recommended
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9 people have recommended Cory - Connections
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463
connections
- Industry
- Internet
- Websites
Cory York’s Summary
I am an online retail specialist with sales and business development expertise and an entrepreneurial spirit. Driven with passion, I have the proven ability to succeed in large corporate sales in niche markets. With the persistence to make ideas work I have gained valuable international experience around expansion and market penetration.
At Novator, I am currently responsible for the entire P & L of the India based operations including the development of the expansion strategy to it's execution. During my time at Novator India, it has become a fully functional deployment center of it's state of the art e-commerce platform Virtual Retailer to India based retailers. I am also responsible for Business development, account management, marketing, strategic alliances and assuring that diverse client requirements are infused into the continuous evolution of our Hyper-Channel E-Commerce strategy. My priorities are focused on client acquisition, growth of the India business unit and ensuring that clients are leveraging Novator’s unique technology and service offering to profitably grow their online business.
Cory York’s Specialties:
Corporate Sales, Marketing, Partnership Management, Client Relationship Building, E-commerce. Web 2.0. Social Media, Product positioning,
Cory York’s Experience
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Country Director - India
Novator
(Privately Held; Internet industry)
October 2008 — Present (1 year 2 months)
Responsible for overal P&L of the India business unit (business development, operations, eRetail services and Delivery for Asia based clients)
Established a fully functional and proficient organization in India to independently implement Novator's Virtual Retailer platform and provide a range of services and support for India based retailers
Managed marketing efforts to establish the Novator brand in India.
Lead entire expansion effort into India. Acheived 80% cost coverage with domestic business development within year 1
Acquired largest department store retailer & most trusted Indian brand retailer within 1st year of business development efforts (Shopper's Stop & Fabindia, respectively)
Constructed off-shoreing development model during economic downturn to maintain margins and profitability of Novator Canada
Created Novator's Network Operations Centre (NOC) to monitor 10,000 global sites 24/7 365.
Assembled team from zero to 35 with plans for 60 employees by Q2 2010 -
Director - Business Development
Novator India Pvt. Ltd
(Internet industry)
September 2006 — October 2008 (2 years 2 months)
Initial introductions through to client contracts
Managed marketing efforts through various conference sponsorships, exhibitions, article submission, etc
Software demo session on the core product
Account management of existing partnerships and clients
Worked with new clients to form requirements
Consulted best practice online retail -
Manager - Business Development
Novator
(Privately Held; Internet industry)
April 2006 — September 2006 (6 months)
Supported VP of business development on all efforts
Co-ordinated marketing efforts
Pipeline management
Sales documentation creation
Software demonstration -
Corporate Sales Manager
Granton Advertising
(Marketing and Advertising industry)
September 2005 — April 2006 (8 months)
Managed sales development in new areas.
Directed a team of 5 sales executives.
Responsible for creating and deploying sales and marketing efforts in corporate and consumer segments.
Contributed to the development of the company strategy
Created corporate sales model to aid transition away from direct sales model -
Promotions Manager
The Kee to Bala
(Entertainment industry)
February 2003 — November 2004 (1 year 10 months)
Responsible for hiring team of 25 promotion staff.
Designed entire 4 month strategy for concert promotions using various methods of advertisement and promotion.
Managed entire team including payroll, task delegation and providing direction on day to day operations.
Achieved 70 percent of ticket sales through the use of street teams
Cory York’s Education
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York University
Communications, Business 2004 — 2005
Additional Information
Cory York’s Websites:
Cory York’s Interests:
Social Media, Online Retail, eRetail, Interactive online experiences, Online marketing, product positioning, project co-ordination, Corporate Strategy
Cory York’s Groups:
Serves on the Internet & Mobile Association e-commerce committee of India. www.iamai.in
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Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info -
International Network of Social-Eco Entrepreneurs -
InternetRetailing - for leaders in e-commerce and multichannel retail -
e-BIZ -
Global Worker -
Retail India Group -
Expat Network -
eMarketing Association Network -
E-Commerce Network -
Retail Industry Experts -
Interop - The Leading Business Technology Event -
India Leadership Network -
We love India - professionals for empowering India's future. -
e-Commerce Solutions -
Retailers Industry Management Group: Merchandising, Finance, Supply Chain, E-commerce, IT Technology -
eCommerce in India -
Asia NetWork -
Social Media Marketing -
Ecommerce and Online Marketing Experts -
Chemical and Pharma e-Commerce -
Thai E-Commerce -
E-Commerce in Middleeast -
e-Commerce Professional
Cory York’s Honors:
PC Question Implementation of the year award 2009
http://pcquest.ciol.com/content/implementation2009/2009/1090601115.asp
Keynote speech on Online Retailing at Internet and Mobile Association of India eBusiness Conference. Mumbai 2006
http://www.24framesdigital.com/iamai/301106/coleman_york.htm
