Consultant/Founder, BrightQube, Inc.
Greater San Diego Area
Consultant/Founder, BrightQube, Inc.
Greater San Diego Area
Product manager with substantial experience of defining product strategy and roadmap, UXD and design management, business analysis and growing cross-functional teams for web and software enterprises. Focus on user-centered design as key business tool and deploying a sustainable execution strategy for competitive advantage. Interested in collaborative team environments, either in start-up companies or entrepreneurial efforts within major corporations.
Design management, business strategy, program management, team leadership, hci methodologies, brand management, internet business planning, e-commerce, web development, software development lifecycle planning, professional photography, consumer and professional photography markets.
(Internet industry)
September 2006 — Present (3 years 3 months)
BrightQube is new start-up project that creates an innovative visual search platform. The BrightQube platform powers an independent marketplace for creative visual media.
BrightQube presents thousands of images in a dynamic interactive display. Designers and image buyers can efficiently review their choices at a rate hundreds of times faster than on other sites.
(Design industry)
August 2006 — Present (3 years 4 months)
Web Strategy / User Experience Design / Project Management
Provide consulting services including product marketing, design and program management. Work with cross-functional teams to execute business and marketing initiatives on large-scale projects that include websites as well as desktop software. Clients include Creative Memories, Hitachi Consulting and BrightQube.
At Creative Memories, the scrapbooking company, provided consulting on corporate initiative to define and develop digital scrapbooking business opportunities and product marketing plans to drive increased usage of home consumables via web and desktop software.
At Hitachi Consulting, manage project design for a $10mm website redesign initiative of a leading medical equipment manufacturer. Responsibilities include business analysis, user research, IA, wireframes, prototyping, visual design, overseeing internal staff as well as managing external agencies and vendors.
Conceived and created BrightQube, an online open marketplace for visual media, launching an innovative approach to visual search that enables diverse revenue streams and business models. Lead business vision, brand management, market research, ux design and product development. Define and prioritize product marketing, user experience requirements, product features and roadmap. Develop and manage operational activities, client relationships, managing a virtual team and external vendors.
(Photography industry)
March 2007 — August 2008 (1 year 6 months)
American Society of Media Photographers.
(Privately Held; 11-50 employees; Internet industry)
June 2003 — June 2006 (3 years 1 month)
Advisor 2003-2007; worked as VP of Products from October 2005 to July 2006. Lead product strategy and roadmap implementation, managing departments of product management, program management and user experience design of this A-round start-up online business. Digital Railroad provides online application services and technology to professional photographers and image buyers.
(Public Company; 10,001 or more employees; Computer Software industry)
September 2003 — March 2006 (2 years 7 months)
Responsible for designing compelling customer experiences and drive incremental revenue and profit across the entire value chain of HP photography products & services. Partner with Marketing teams, R&D and others to develop strategy and plans for delivering these customer experiences; define the strategic user experience requirements spanning HP’s photography products and solutions; and drive the integrated execution of this across all of the product category teams, key external partners and alliances.
(Public Company; 11-50 employees; PIXL; Computer Software industry)
May 2002 — August 2003 (1 year 4 months)
Drove product strategy, market vision and experience design in a newly created management role in this digital imaging software company. Responsible for defining product roadmap and solutions strategy across entire range of software applications and network services. Lead team of designers and operations staff to deliver compelling experiences and support within products. Prioritize, define, manage and approve product requirements, working closely with Sales and Engineering. Interface with existing clients and potential customers in defining products and articulating features and benefits. Manage Operations and Creative Services teams in support of new and existing product releases.
Established product roadmap and developed compelling end-to-end solution strategy that extends and expands product range for greater reach into current and new markets.
(Public Company; 1001-5000 employees; YHOO; Internet industry)
March 2001 — August 2002 (1 year 6 months)
Provided overall strategy, creative direction and product management of core properties and services for this leading Internet portal. Responsible for P & L and leading cross-functional teams in determining product features, design, marketing, development, positioning and project management. Engaged, evaluated and managed external business relationships.
Improved Yahoo! Photos ranking from #4 to #1 online photo site (source: Media Metrix). Increased customer satisfaction by 50% through driving overall redesign of site. Increased sales and merchandise revenue 10x by developing innovative advertising strategies and new marketing programs. Expanded revenue streams by successfully launching premium services and merchandise sales programs.
(Privately Held; 11-50 employees; Computer Software industry)
February 2000 — March 2001 (1 year 2 months)
Responsible for developing and defining market-driven Internet solutions of this Adobe Ventures imaging technology start-up. Decided optimal tradeoffs between design and engineering complexities, schedules, and market needs. Contributed to business development activities by presenting company Internet solutions to partners and industry.
Synthesized market trends and technology advancements into product roadmap focused on competitive advantages, resulting in industry dominating sales and services.
(Public Company; 10,001 or more employees; Internet industry)
January 1997 — March 2000 (3 years 3 months)
Managed cross-functional Customer Experience Group as part of a multi-disciplinary management team including engineering and marketing. Liaised with senior executives regarding internet marketing strategies and special projects. Managed relationships with external agencies.
Led strategy and creative direction of internet content and online imaging applications. Developed brand identity guidelines for Kodak on-line. Conceived and patented the Kodak PhotoQuilt Web application.
(Privately Held; Marketing and Advertising industry)
July 1991 — October 1994 (3 years 4 months)
News coverage of the White House, Capitol Hill, Pentagon and events in Washington, D.C. and worldwide. Stock photography continues to be published regularly in domestic and international magazines and publications through Corbis/Sygma.
(Government Agency; Military industry)
May 1987 — July 1991 (4 years 3 months)
Photographed US and NATO activities in Europe, Africa and Middle East: combat, deployments, news events and humanitarian operations. Produced aerial photography from jet fighters, bombers, helicopters and other aircraft. Awarded Bronze Star for combat photography in Gulf War.
Photographs in the book In the Eye of Desert Storm, winner of Leica Award of Excellence.
M.F.A. , Interactive Media Design , 1995 — 1997
B. S. , Photography , 1987 — 1988
user experience design, business strategy, process engineering, skiing, surfing, photography, camping, biking, innovative "bleeding edge" technologies, internet,
PMA, DMI, AIGA, SIGCHI, ASMP, APA, IPN, NPPA
Guest Speaker, PMA conference on photo industry, 2001, 2002
Guest speaker, DMI conference, Brand identity, Pasadena Art Center College of Design, Pasadena, 2000
ADDY award, Rochester Advertising Federation, Photoquilt promo - Times Square, Eastman Kodak Co., 2000
Guest speaker, Digital Storytelling Festival, 1999
Patent awarded, Photoquilt online imaging application, Eastman Kodak Co. 1999
Bronze Star, USAF, 1991, for combat photography