
Director, Business Development @ The Search Agency
Greater Los Angeles Area

Director, Business Development @ The Search Agency
Greater Los Angeles Area
Demonstrated achiever with exceptional knowledge of business practices and consultative selling.
Proven core business strategy development experience.
Fluent in working with complex business situations with many variables.
Skilled at learning new concepts quickly, working well under pressure, and communicating ideas clearly and effectively.
Deep knowledge and understanding of internet marketing, including SEM, SEO, user experience, information architecture and creating online marketing programs that measure and increase ROI.
Enthusiastic and experienced team player with entrepreneurial spirit.
Internet marketing strategy development and execution, search engine marketing, search engine optimization, ROI based display media, social media marketing and optimization, and multi-channel / offline / online marketing integration and optimization.
Business development, consultative problem solving and selling, deal negotiations/closing.
(Privately Held; Marketing and Advertising industry)
August 2007 — Present (2 years)
The Search Agency is a full service search engine marketing agency based in Santa Monica. We provide SEM (pay per click), SEO, Social Media, Landing Page Optimization and Display Media services for mid-sized to large advertisers.
In my Business Development role, I work with potential partners to understand their current online marketing efforts and develop strategies to take their marketing to the next level. Includes opportunity definition, scope, deal negotiation and closing.
(Internet industry)
November 2005 — August 2007 (1 year 10 months)
I worked with businesses to create a profitable return with their internet presence. Strengths include: performance driven pay-per-click (PPC), search engine optimization, optimizing user experience, direct marketing and internet strategy. Clients include law firms, consultants, healthcare professionals and professional service providers.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
November 2005 — January 2007 (1 year 3 months)
Sales and lead generation, deal negotiations and closing, business development, product development. Maintain business relationships with clients.
(Public Company; 10,001 or more employees; UBS; Investment Banking industry)
August 2001 — August 2005 (4 years 1 month)
Consultative selling to affluent business owners and families. Closed over $8.1 million in new business through direct sales methods (cold calling, networking, etc.). Prepared and presented individualized financial planning and investment strategies to affluent clients. Hosted monthly investment seminars. Published investment articles in local newspapers.
(Privately Held; Internet industry)
2000 — 2001 (1 year)
Launched live on-location streaming business for Broadstream.
(Internet industry)
January 1999 — August 2000 (1 year 8 months)
(live on-location webcasting) Co-developed business plan; negotiated and closed $6 million in seed funding. Launched the business; hired over 10 employees. Oversaw all company finances and operations. Negotiated and secured contractual relationships with Microsoft, AOL Time Warner, Viacom and others.
MBA , Business Administration, Finance & Entrepreneurship , 2005 — 2007
BA , Social Studies , September 1996 — August 1998
Surfing
Business Development, Competitive Strategy Development, Consultative Selling, Internet Marketing, Corporate Development, Corporate Finance, International Finance, Investment Banking, Venture Capital.
Dean's List for academic achievement at The University of Southern California Marshall School of Business.