Nick Cybela

Nick Cybela

Interactive Strategy Manager / E-Commerce Development at Cuneo Advertising

Greater Minneapolis-St. Paul Area

Current
  • Interactive Strategy Manager / E-Commerce Development at Cuneo Advertising
  • Interactive Manager at CarSoup.com
Past
  • Interactive Marketing Manager at Walser Automotive
  • Contractor / Senior Web Designer at Environmental Graphics`
  • Senior Web Developer (Marketing) at CH Robinson
  • Owner at Nystix.com (Self-employed)
  • Lead Web Developer (Support) at Dolan Media
  • Web Developer at Virtual Vision
Connections
79 connections
Industry
Internet
Websites

Nick Cybela’s Summary

Expert at maximizing the synergy between technical solutions and marketing. A unique blend of ten years experience in leadership roles from IT, to web development, to marketing, to management.

On a quest for world domination and grape soda.

- Increased leads by 300% and managed $2.5 million annual budget for automotive dealer group

- Directed a Fortune 500 company's e-mail strategy implementation (Exact Target)

- Implemented successful social strategies for clients. Managed team of social evangelists

- Extensive e-commerce consulting including advertising, usability, and analytics

- Developed sites that received up to 1 million visitors / month

- Managed offshore team of developers

Nick Cybela’s Specialties:

best practices (web), coldfusion, database architecture, email strategy, interactive marketing, paid search, search engine optimization, social, web analytics (omniture, google)


Nick Cybela’s Experience

  • Interactive Strategy Manager / E-Commerce Development

    Cuneo Advertising

    (Privately Held; Marketing and Advertising industry)

    July 2009Present (5 months)

    -Manage interactive strategy for clients
    -Pursue new sales opportunities in the interactive space
    -Optimize results on digital executions for clients

  • Interactive Manager

    CarSoup.com

    (Internet industry)

    2009Present (less than a year)

  • Interactive Marketing Manager

    Walser Automotive

    (Automotive industry)

    December 2007May 2009 (1 year 6 months)

    -Web platform relaunch
    -E-mail marketing
    -Website design/development
    -SEM (display, keywords)
    -SEO
    -Design
    -Digital strategy and execution
    -Analytics

  • Contractor / Senior Web Designer

    Environmental Graphics`

    (Graphic Design industry)

    November 2007March 2008 (5 months)

    -Generate and proofread copy for website

    -Create fluid/dynamic CSS style templates for .NET websites

    -Assist with implementation and long-range planning and architecture and integration between multiple branded websites

    -Search engine optimization

  • Senior Web Developer (Marketing)

    CH Robinson

    (Public Company; 5001-10,000 employees; Logistics and Supply Chain industry)

    June 2007November 2007 (6 months)

    -Manage projects and support all corporate and marketing websites

    -Administer and maintain internal Sharepoint sites and applications

    -Architect and manage e-mail communications implementation company-wide

    -Conduct research into branch network, competitors and stakeholder interests to determine best practices and current needs

    -Develop websites in .NET and ColdFusion as needed, with SQL database interaction

  • Owner

    Nystix.com (Self-employed)

    (Self-Employed; 1-10 employees; Internet industry)

    January 1998November 2007 (9 years 11 months)

    Owner / Architect of web design / development company

  • Lead Web Developer (Support)

    Dolan Media

    (Public Company; 201-500 employees; Newspapers industry)

    June 2006March 2007 (10 months)

    -Support several dozen live ColdFusion websites nationwide via phone, and e-mail. Work with third party advertising and tracking companies on integration issues

    -Fix advanced SQL issues, including replication and DTS packages. Work with DBA(s) to resolve any necessary issues for web-related

    -Provide training to new hires, manage level one support staff

  • Web Developer

    Virtual Vision

    (Partnership; 1-10 employees; Internet industry)

    July 2000May 2006 (5 years 11 months)

    -Provide prompt support for technical, and non-technical customers via phone and e-mail

    -Design and develop extensive dynamic ColdFusion applications and domains for Virtual Vision, and customers

    -Optimize websites for search engines and ranking placement.


Additional Information

Nick Cybela’s Websites:

Nick Cybela’s Interests:

gadgets, interactive marketing, martial arts, media buying, reputation management, search engine optimization, social networking, strategy, travel

Nick Cybela’s Groups:

MIMA

  •    eMarketing Association Network
  •    Automotive Digital Marketing
  •    Minnesota Interactive Marketing Association (MIMA)
  •    Digital Marketing
  •    Social Media Marketing

Nick Cybela’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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