Nick Cybela

Current

• Interactive Strategy Manager / E-Commerce Development at Cuneo Advertising

Past

• Interactive Marketing Manager at Walser Automotive
• Contractor / Senior Web Designer at Environmental Graphics`
• Senior Web Developer (Marketing) at CH Robinson

• Owner at Nystix.com (Self-employed)
• Lead Web Developer (Support) at Dolan Media
• Web Developer at Virtual Vision

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Recommended

2 people have recommended Nick

Connections

30 connections

Industry

Internet

Websites

• My Company

Nick Cybela’s Summary

Motivated and versatile e-commerce professional with a unique blend of ten years worth of technical and marketing expertise seeking an innovative leadership opportunity in interactive marketing

Brief Profile:
- Increased leads by 300% and managed $2.5 million annual budget for Walser Automotive involving search marketing, banner advertising, third party leads, social strategy and innovation. Also responsible for vendor management, digital strategy, SEO insights, analytics, e-mail, usability, PPC and execution of all digital items for thirteen brands/nine franchise locations

- Directed a Fortune 500 company's e-mail strategy implementation (Exact Target)

- Translated Web 2.0 concepts and technologies from reputation management, social networks, blogging and mobile into promotional and customer service tools for Walser

- Member of MIMA (Minnesota Interactive Marketers Association)

- Expert in dynamic or static CSS driven designs for large or small scale websites with a focus on usability and cross-platform visibility. Experienced with Photoshop and Fireworks for logo, print and template-based designs and navigation and have a basic working knowledge of Flash and Illustrator

- Have held a senior developer role for B2B (Fortune 500) and B2C companies. Projects include "best practices", documentation, project management, heavy development and support as well as e-commerce insight based off SEO research and recommendations from the marketing side. Proficient with any related tools such as DreamWeaver or FrontPage as well as capable of programming without

Nick Cybela’s Specialties:

analytics (omniture), css web design, coldfusion web development, search engine optimization, search engine marketing, email marketing, sharepoint, interactive marketing, web analytics

Nick Cybela’s Experience

• Interactive Strategy Manager / E-Commerce Development

  Cuneo Advertising

  (Privately Held; Marketing and Advertising industry)

  July 2009 — Present (1 month)

  -Manage interactive strategy for clients
  -Pursue new sales opportunities in the interactive space
  -Optimize results on digital executions for clients

• Interactive Marketing Manager

  Walser Automotive

  (Automotive industry)

  December 2007 — May 2009 (1 year 6 months)

  -Web platform relaunch
  -E-mail marketing
  -Website design/development
  -SEM (display, keywords)
  -SEO
  -Design
  -Digital strategy and execution
  -Analytics

• Contractor / Senior Web Designer

  Environmental Graphics`

  (Graphic Design industry)

  November 2007 — March 2008 (5 months)

  -Generate and proofread copy for website
  
  -Create fluid/dynamic CSS style templates for .NET websites
  
  -Assist with implementation and long-range planning and architecture and integration between multiple branded websites
  
  -Search engine optimization

• Senior Web Developer (Marketing)

  CH Robinson

  (Public Company; 5001-10,000 employees; Logistics and Supply Chain industry)

  June 2007 — November 2007 (6 months)

  -Manage projects and support all corporate and marketing websites
  
  -Administer and maintain internal Sharepoint sites and applications
  
  -Architect and manage e-mail communications implementation company-wide
  
  -Conduct research into branch network, competitors and stakeholder interests to determine best practices and current needs
  
  -Develop websites in .NET and ColdFusion as needed, with SQL database interaction

• Owner

  Nystix.com (Self-employed)

  (Self-Employed; 1-10 employees; Internet industry)

  January 1998 — November 2007 (9 years 11 months)

  Owner / Architect of web design / development company

• Lead Web Developer (Support)

  Dolan Media

  (Public Company; 201-500 employees; Newspapers industry)

  June 2006 — March 2007 (10 months)

  -Support several dozen live ColdFusion websites nationwide via phone, and e-mail. Work with third party advertising and tracking companies on integration issues
  
  -Fix advanced SQL issues, including replication and DTS packages. Work with DBA(s) to resolve any necessary issues for web-related
  
  -Provide training to new hires, manage level one support staff

• Web Developer

  Virtual Vision

  (Partnership; 1-10 employees; Internet industry)

  July 2000 — May 2006 (5 years 11 months)

  -Provide prompt support for technical, and non-technical customers via phone and e-mail
  
  -Design and develop extensive dynamic ColdFusion applications and domains for Virtual Vision, and customers
  
  -Optimize websites for search engines and ranking placement.

Additional Information

Nick Cybela’s Websites:

• My Company

Nick Cybela’s Interests:

advertising, coldfusion, gadgets, grape soda, interactive marketing, martial arts, philosophy, reputation management, search engine optimization, social networking, travel, writing

Nick Cybela’s Groups:

MIMA

Nick Cybela’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch