Nick Cybela

Current

• Interactive Strategy Manager / E-Commerce Development at Cuneo Advertising
• Interactive Manager at CarSoup.com

Past

• Interactive Marketing Manager at Walser Automotive
• Contractor / Senior Web Designer at Environmental Graphics`
• Senior Web Developer (Marketing) at CH Robinson

• Owner at Nystix.com (Self-employed)
• Lead Web Developer (Support) at Dolan Media
• Web Developer at Virtual Vision

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Recommended

6 people have recommended Nick

Connections

97 connections

Industry

Internet

Websites

• My Company

Nick Cybela’s Summary

Expert at maximizing the synergy between technical solutions and marketing. A unique blend of ten years experience in leadership roles from IT, to web development, to marketing, to management.

- Increased leads by 300% and managed $2.5 million annual budget for automotive dealer group

- Directed a Fortune 500 company's e-mail strategy implementation (Exact Target)

- Implemented successful social strategies for clients. Managed team of social evangelists

- Extensive e-commerce consulting including advertising, usability, and analytics

- Developed sites that received up to 1 million visitors / month

- Managed offshore team of developers

- Over 10 years of e-commerce web development/database experience including usability, analytics, and dynamic programming

Nick Cybela’s Specialties:

banner advertising, best practices (web), coldfusion, database architecture, email strategy, interactive marketing, media buying, paid search, search engine optimization, search engine marketing, social, web analytics (omniture, google)

Nick Cybela’s Experience

• Interactive Strategy Manager / E-Commerce Development

  Cuneo Advertising

  (Privately Held; Marketing and Advertising industry)

  July 2009 — Present (8 months)

  -Manage and innovate interactive strategy for clients
  -Consult and train clients to become adept in accomplishing their online goals
  -Develop services and products to adapt with the refined brand identity as the synergy between traditional and interactive marketing
  -Manage team of dedicated social marketers, web development, and all facilities related to interactive marketing for clients

• Interactive Manager

  CarSoup.com

  (Internet industry)

  2009 — Present (1 year )

• Interactive Marketing Manager

  Walser Automotive

  (Automotive industry)

  December 2007 — May 2009 (1 year 6 months)

  -Web platform relaunch
  -E-mail marketing
  -Website design/development
  -SEM (display, keywords)
  -SEO
  -Design
  -Digital strategy and execution
  -Analytics
  
  Increased leads by 300% across 14 dealerships.

• Contractor / Senior Web Designer

  Environmental Graphics`

  (Graphic Design industry)

  November 2007 — March 2008 (5 months)

  -Generate and proofread copy for website
  
  -Create fluid/dynamic CSS style templates for .NET websites
  
  -Assist with implementation and long-range planning and architecture and integration between multiple branded websites
  
  -Search engine optimization

• Senior Web Developer (Marketing)

  CH Robinson

  (Public Company; 5001-10,000 employees; Logistics and Supply Chain industry)

  June 2007 — November 2007 (6 months)

  -Manage projects and support all corporate and marketing websites
  
  -Administer and maintain internal Sharepoint sites and applications
  
  -Architect and manage e-mail communications implementation company-wide
  
  -Conduct research into branch network, competitors and stakeholder interests to determine best practices and current needs
  
  -Develop websites in .NET and ColdFusion as needed, with SQL database interaction

• Owner

  Nystix.com (Self-employed)

  (Self-Employed; 1-10 employees; Internet industry)

  January 1998 — November 2007 (9 years 11 months)

  Owner / Architect of web design / development company

• Lead Web Developer (Support)

  Dolan Media

  (Public Company; 201-500 employees; Newspapers industry)

  June 2006 — March 2007 (10 months)

  -Support several dozen live ColdFusion websites nationwide via phone, and e-mail. Work with third party advertising and tracking companies on integration issues
  
  -Fix advanced SQL issues, including replication and DTS packages. Work with DBA(s) to resolve any necessary issues for web-related
  
  -Provide training to new hires, manage level one support staff

• Web Developer

  Virtual Vision

  (Partnership; 1-10 employees; Internet industry)

  July 2000 — May 2006 (5 years 11 months)

  -Provide prompt support for technical, and non-technical customers via phone and e-mail
  
  -Design and develop extensive dynamic ColdFusion applications and domains for Virtual Vision, and customers
  
  -Optimize websites for search engines and ranking placement.

Additional Information

Nick Cybela’s Websites:

• My Company

Nick Cybela’s Interests:

gadgets, interactive marketing, martial arts, media buying, reputation management, search engine optimization, social networking, strategy, travel

Nick Cybela’s Groups:

MIMA

•    eMarketing Association Network
•    Automotive Digital Marketing
•    Minnesota Interactive Marketing Association (MIMA)
•    Digital Marketing
•    Social Media Marketing

Nick Cybela’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch