Kerri Karvetski

Kerri Karvetski

Communications and marketing consultant

Greater New York City Area

Current
  • Consultant at Company K Media (Self-employed)
Past
  • Co-Chair at Town and Village of Rhinebeck Web Site Committee
  • Publications & Web Manager at Scenic Hudson
  • Account Supervisor at Makovsky
  • Communications Director at N2H2
  • Vice President at Morse McFadden
  • Associate Editor at CMP Media
  • Associate Editor at Computer Retail Week
Education
  • State University of New York at Albany
  • Commack High School South
Connections
396 connections
Industry
Marketing and Advertising
Websites

Kerri Karvetski’s Summary

I help nonprofits communicate online and in print.

I write kick-butt e-mails and Web site copy, launch super solid e-mail campaigns and know my way around more than a few content management systems, e-mail services and social networks.

I produce print pieces that are clear, compelling and direct.

Work with me, and you can expect to reap the rewards of experience. You can expect to be wowed.

You can communicate. I can help.

For more information see http://www.CompanyKMedia.com.

Kerri Karvetski’s Specialties:

E-mail and Web site copy writing, e-mail marketing, social media launch and training, online campaign and project management, microsites, online advocacy campaigns.


Kerri Karvetski’s Experience

  • Consultant

    Company K Media (Self-employed)

    (Self-Employed; Myself Only; Marketing and Advertising industry)

    February 2006Present (3 years 10 months)

    Tech-savvy, skilled communicator with proven track record of motivating diverse constituents to action. Demonstrated ability to plan, lead and implement innovative and effective strategies that recruit members, fuel advocacy and volunteer campaigns, increase awareness and strengthen relationships.

    See my Web site, http://www.CompanyKMedia.com, for more information on these services:

    CAMPAIGN/PROJECT MANAGEMENT
    SOCIAL MEDIA
    DIY WEB SITE MANAGEMENT
    ONLINE MEMBERSHIP MARKETING
    E-MAIL MARKETING
    PROMOTE EVENTS VIA THE WEB AND E-MAIL
    ONLINE ADVOCACY CAMPAIGNS
    WRITING AND EDITING
    PRESS RELATIONS

  • Co-Chair

    Town and Village of Rhinebeck Web Site Committee

    (Government Administration industry)

    April 2006December 2008 (2 years 9 months)

    Working to improve and relaunch the municipal Web site for the Town and Village of Rhinebeck. Our mission is to contribute to open, transparent and easily understood town and village governments. Our principles:

    --Inform, educate and communicate town and village business
    --Assist and encourage participation in community decision-making and civic life
    --Help improve responsiveness, effectiveness and efficiency of public employees, volunteers and officials
    --Reflect Rhinebeck’s unique rural character through imagery, organization and language
    --Be simple, straightforward, comprehensive, useful and current

  • Publications & Web Manager

    Scenic Hudson

    (Non-Profit; 11-50 employees; Program Development industry)

    October 2001February 2006 (4 years 5 months)

    Directed Internet strategy and publications for leading Hudson Valley environmental nonprofit. Chartered and led cross-discipline eTeam, which leveraged the Web and e-mail to recruit and engage thousands of members. Strategic lead for Web advocacy campaigns. Managed budget for production and design of Web site, electronic customer relationship management system, annual report, newsletter and other publications.

  • Account Supervisor

    Makovsky

    (Privately Held; 51-200 employees; Public Relations and Communications industry)

    January 1999December 1999 (1 year )

    Managed account team of four, plus freelancers, for Technology Division of top-rated public relations agency, with a concentration in Internet services. Clients included Telcordia, ALFY, The Stock Market Game and Thomas Regional Directory.

  • Communications Director

    N2H2

    (Privately Held; 51-200 employees; Internet industry)

    September 1997April 1998 (8 months)

    Created and directed Communications department of Web educational services firm. As part of senior management team, responsible for corporate press strategy and execution. Served as spokesperson and represented company at trade shows. Wrote and/or edited all press kit materials and corporate literature.

  • Vice President

    Morse McFadden

    (Public Company; 11-50 employees; Public Relations and Communications industry)

    October 1995October 1997 (2 years 1 month)

    Created technology-focused press relations campaigns in creative, boutique PR agency. Specialized in product launches, including software versions of Houghton Mifflin’s Curious George and American Heritage Dictionary. Clients included education, music and networking divisions of Intel, school Internet filtering software maker N2H2, and Wine.com.

  • Associate Editor

    CMP Media

    (Public Company; Internet industry)

    19921995 (3 years )

  • Associate Editor

    Computer Retail Week

    (Public Company; 501-1000 employees; Writing and Editing industry)

    January 1992May 1995 (3 years 5 months)

    Consistently met deadline and wrote extensively on marketing topics for monthly technology trade publication, Computer Retail Week. Established new section and contributed to redesign of a second, directing both on a weekly basis. Nominated for Excellence in Journalism, 1994, by Software Publishers Association.


Kerri Karvetski’s Education

  • State University of New York at Albany

    19871991

  • Commack High School South

    High School , 19831987


Additional Information

Kerri Karvetski’s Websites:

Kerri Karvetski’s Interests:

nonprofits, communications, tech tools, social change, Hudson Valley, environment, writing, baking, cooking, gardening

Kerri Karvetski’s Groups:

Red Hook Moms

  •    Nonprofit Technology Network (NTEN)
  •    NetSquared
  •    Amnesty International - working to protect human rights worldwide
  •    Non Profit Professionals
  •    Web 2.0 for Nonprofit Organizations
  •    Social Media For Government
  •    Green IT Consortium

Kerri Karvetski’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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