VP, Natural Search
Phoenix, Arizona Area
VP, Natural Search
Phoenix, Arizona Area
With more than 10 years of design and marketing experience, I'm a respected industry leader and a true partner to iCrossing’s clients.
I began working as a graphic designer in 1995 and began developing websites in 1997. My passion for internet marketing prompted me to start my own small business in 1998, which was purchased by a Southwestern Colorado newspaper two years later. As the Manager of Web Development, I played a pivitol role in the newspaper’s transition from a traditional media to a leading online resource for local news and information.
As the Director of the Natural Search Optimization group based at iCrossing’s headquarters in Scottsdale, Arizona, I provide training and leadership for the company’s NSO division and work with more than 25 talented and passionate search experts to develop best practices that are implemented throughout the company – and respected throughout the industry.
I have worked with and helped to develop successful online strategies for some of the largest brands in the world, including Citibank, General Motors, Coca-Cola and Federal Express.
I hold a degree from Fort Lewis College in Colorado, where I majored in Computer Science Information Systems.
(Privately Held; 201-500 employees; Marketing and Advertising industry)
January 2004 — Present (5 years 11 months)
Director of award winning Natural Search (SEO) team based out of iCrossing's corporate office in Scottsdale, AZ..
(Privately Held; 51-200 employees; Internet industry)
1999 — 2001 (2 years )
Helped to bring the off-line print edition of The Durango Herald online. Trained and managed a small group of web designers and developers to create a web-portal for Durango and Southewestern Colorado.