Literary Agent at FinePrint Literary Management
Greater New York City Area
- Current
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- Literary Agent-at-Large at FinePrint Literary Management
- Past
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- Specialty Publicity Consultant, Doubleday Broadway at Random House
- Associate Director Publicity, Del Rey Books | Del Rey Manga at Random House
- Marketing Manager, Crown Publishing Group at Random House
- Marketing Manager at Stacey's Professional Bookstore
- Sales Associate, Ballantine Books at Random House
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Colleen Lindsay’s Summary
NOTE: If you are an author looking for representation, please DO NOT contact me via LinkedIn.
Adaptable, innovative, and highly tech-savvy publicity/marketing professional with 12+ years experience spanning online and traditional book publicity, marketing, and brand management for publishing industries; 15+ years event planning and marketing in retail bookstores.
I specialize in teaching authors and publishers how to build an effective online presence for books and imprint brands.
I have eleven years experience in marketing, publicity and brand management in publishing. For five years I served as Assistant Director of Publicity for Ballantine Books, a division of the Random House Publishing Group, specializing in science fiction, fantasy, pop culture, YA fantasy, graphic novels and third-party licensed media. I was responsible for building and managing relationships with our third-party licensors, coordinating marketing and media campaigns with such notable media clients as Sony Pictures, Lucasfilm LTD, Microsoft Xbox, New Line Cinema, Fox, and Turner Broadcasting.
I excelled in using the Internet as a viral marketing tool, utilizing blogs, message boards, chat rooms, street teams and e-newsletters to help break out Del Rey and LucasBooks authors, and to build the Del Rey Manga, Del Rey and LucasBooks brands.
Tech Skills include MAC & PC platforms; MS Word / Excel / PowerPoint / Outlook / Access / Entourage; Adobe Photoshop / Acrobat / InDesign; Quark Xpress; Publicity Assistant; Bacon’s Online; Lexis-Nexis; SAP; FileMaker Pro; HTML 4.0; RSS & blogging tools [Blogger, Wordpress, Movable Type]; social networking platforms [Myspace, Facebook, Twitter, etc]; and listserv clients
Colleen Lindsay’s Experience
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Literary Agent-at-Large
FinePrint Literary Management
(Publishing industry)
February 2008 — Present (1 year 10 months)
FinePrint Literary Management is a full service literary agency based in New York City. We represent both fiction and nonfiction for adults and young adults. Our agency maintains active memberships with AAR, RWA, MWA, SFWA, WNBA, and SCBWI.
Presently I'm interested in representing all types of commercial fiction, non-fiction and pop culture. I have a special expertise in fantasy, science fiction, YA fantasy, graphic novels, manga, and pop culture. For a full list of my interests and my submission guidelines, please visit my Publishers Marketplace listing. -
Specialty Publicity Consultant, Doubleday Broadway
Random House
(Privately Held; Publishing industry)
February 2007 — November 2007 (10 months)
Planned / executed major national media campaign for national bestsellers including Mother Teresa: Come Be My Light, A Complaint Free World and David Anthony Durham's Acacia>
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Associate Director Publicity, Del Rey Books | Del Rey Manga
Random House
(Privately Held; Publishing industry)
December 2000 — December 2005 (5 years 1 month)
• Planned / executed major national media campaigns and bookstore tours for 80-100 titles per year from New York Times-bestselling authors including Terry Brooks, Harvey Pekar, Anne McCaffrey, Laurell K. Hamilton and China Mieville.
• Teamed with marketing and advertising departments to sell innovative publicity and promotional concepts that substantially increased consumer buzz and book sales, utilizing online viral marketing, street teams, book bloggers, and author fan clubs.
• Spearheaded major promotional campaigns for licensed tie-ins including New Line Cinema (Lord of the Rings trilogy), Kodansha USA (Del Rey Manga launch), Sony Pictures (Spider-Man and Spider-Man II) and Lucasfilm, Ltd. (Star Wars Episode II, Episode III, & bestselling adult fiction book program).
• Worked with director of licensing to develop and manage third-party entertainment licensor relationships.
• Created PR / media relations materials: press releases, pitch letters, press kits, e-newsletters, PowerPoint presentations, publicity / marketing briefs, title sheets, and author interviews.
• Coordinated corporate communications and joint publisher/licensor press announcements.
• Planned and managed events, conferences, author/editor panel programming, and event programming / management at major media conventions such as San Diego Comic-Con International and Book Expo.
• Emerged as multi-departmental liaison, developed exceptional ability to foster cross-departmental alliances to achieve company goals. -
Marketing Manager, Crown Publishing Group
Random House
(Privately Held; Publishing industry)
July 1999 — December 2000 (1 year 6 months)
• Based on previous achievements for Random House, recruited and relocated to develop and implement marketing campaigns for 150 new releases annually for Crown Business, Princeton Review, Living Language, and The Random House Information Group.
• Trained and managed team of three marketing associates to plan / produce promotional materials, presentations, and events.
• Served as liaison between sales, marketing, and editorial; worked with sales to identify marketing opportunities in major sales channels and developed marketing plans to exploit those opportunities.
• Tracked and maintained annual marketing budget. -
Marketing Manager
Stacey's Professional Bookstore
(Retail industry)
May 1993 — July 1999 (6 years 3 months)
:: Marketing Manager ::
• Developed and implemented tactical marketing plan for $14 million dollar independent retailer.
• Launched new marketing initiatives ranging from advertising placement to event schedules.
• Booked, organized, promoted, and managed 25-30 celebrity events per month.
• Created marketing materials including newsletter, website, advertising, publishers’ sales rep presentations, etc.
:: Floor Manager::
• Hired, trained, and managed cross-functional team of 38 union (ILWU) booksellers and support staff.
• Managed backlist inventory management for all trade and mass market products. -
Sales Associate, Ballantine Books
Random House
(Privately Held; Publishing industry)
May 1991 — May 1993 (2 years 1 month)
Regional Mass Merchandise Sales Assistant – Northern California
• Aided Regional Sales Manager in management of 20+ Northern California mass merchandise accounts.
• Handled retail merchandising at San Francisco Int’l Airport, San Jose Airport, and Oakland Airport.
• Developed and presented meticulous weekly market share reports for New York corporate headquarters.
