Colin Crawford

Current

EVP Interactive at IDG Communications, Inc.

Past

President & CEO at PCWorld & Macworld Communications
SVP Online at IDG Communications, Inc (IDG)
VP at International Data Group

6 more...

Education

University of Kent

Recommended

6 people have recommended Colin

Connections

500+ connections

Industry

Online Media

Websites

My Blog

Colin Crawford’s Summary

My key interest is the integration of print, online and digital distribution and how technology changes the way audiences and advertisers respond to quality content no matter in which form it is distributed - online, print, mobile or at conferences, seminars and expositions. In this interactive, digital world, media companies have to put audience interests first and provide services and solutions that keeps those audiences engaged and participating.

I believe that the online industry needs to greatly improve transparency in its measurement systems - we need to be able to put in place metrics that measure the intensity of our audience's engagement with various forms of content.

The role of media networks, ad exchanges, demand generation programs plus the developing opportunities in video and mobile will ensure an exciting and vibrant future for all of us in the ever changing media industry

Colin Crawford’s Specialties:

Senior executive with 20 years of experience in media - print, online publishing, and events both in the UK and the US. Based in San Francisco. Current role is EVP Interactive, IDG Communications - working with the core IDG brands, Computerworld, CIO, Networkworld, Infoworld, PC World, Macworld, GamePro in the US, Europe and Asia.

Web site: www.colincrawford.typepad.com
Photo blog: http://www.flickr.com/photos/ccoc

Colin Crawford’s Experience

EVP Interactive

IDG Communications, Inc.

(Privately Held; 10,001 or more employees; Online Media industry)

May 2007 — Present (1 year 4 months)

Developing and evangelizing online and mobile strategies for IDG in the US and and globally. Additionally interested in clean / green / blue tech opportunities.