
Founder at Saltlick Labs
Austin, Texas Area

Founder at Saltlick Labs
Austin, Texas Area
Entrepreneurial self-starter with the ability to be a team player, as well as build and manage a team of creative talent while bridging the gap between creative, technical and business focused members and clients.
Brand and product strategy, web technologies, user experience, creative design and web development, marketing and social media, project management, team leadership, business administration.
(Consumer Goods industry)
August 2008 — Present (1 year 4 months)
Saltlick Labs crafts mobile applications for the wired generation, and offers full-service publishing focused on the entertainment industry. The company is headquartered in Austin, Texas with development offices in Los Angeles.
(Design industry)
May 2008 — Present (1 year 7 months)
Frank+Victor provides print, interactive and environmental graphics, with a speciality in design for green and sustainable companies, for a variety of clientele from luxury consumer goods to professional services and technology.
Clients include Whole Foods Market, Silicon Labs, Blanton Museum of Art, MD Anderson, American Campus, Zach Theatre, Heelys Sports Unlimited, National Instruments, InsideOut Entertainment, and Spire Consulting Group.
(Marketing and Advertising industry)
January 1998 — Present (11 years 11 months)
Originating in the late 90's, Cubed Companies offered design, branding, and marketing solutions for small to medium-sized businesses. Clients included companies from real estate, technology, restaurant, hospitality, e-learning, and video game industries. In 2008, Cubed Companies was revived and operates as a private consulting practice and incubator.
(Computer Games industry)
September 2006 — June 2008 (1 year 10 months)
Hired to oversee user experience and front-end execution of a B2C web application for gamers. Assisted with corporate restructure in 2007. Responsibilities included brand management and positioning, product strategy, marketing communications, front-end client services, and developer relations.
GaimTheory, Inc provides the industry’s most robust player management, match-making and commerce platform to video game developers. Founded in 2005, this privately held company licensed multiplayer technology to id Software for use in Quake Live.
(Privately Held; Marketing and Advertising industry)
July 2003 — July 2004 (1 year 1 month)
Hired for expertise in web development. Lead web projects, bridged technical communications, managed media contractors, and administered technology infrastructure. Matured branding practices and expanded core design skill set. Job focus quickly expanded to creating and delivering brand-focused design and messaging.
Cartis Group operates as an advertising and design agency, delivering integrated communications through visual media and interactive design. Its clients include Whole Foods Market, Balfour, USAA, Wayport, Silicon Laboratories, and various companies in consumer, technology, and financial services markets.
(E-Learning industry)
June 2002 — July 2003 (1 year 2 months)
Senior designer responsible for web portals and content-driven interfaces for consumers, partners, and content administrators. Worked with Media Director and development team in Pakistan to assure design integrity during production. Supported VP of Marketing by creating and executing early-stage branding and web portals for vertical markets. Upon departure, 360Training became one of Cubed Companies’ first clients for branding-related services.
360training is a market leading provider of compliance and workforce e-learning solutions. Servicing over 1,500 e-learning partners and training more than 3 million users worldwide, their integrated strategy of technology, content and service helps organizations and professionals in a wide range of industries best manage career, compliance and certification needs. Ranked as the 6th fastest growing tech company in the 2006 Deloitte and Touché Fast 50.
(Online Media industry)
1998 — 2000 (2 years )
Hired to support Creative Director with design and development of consumer-facing portals and full-featured websites. Assisted with design of core products and communicated web strategy to clients. Gained critical first-hand experience working in a fast-paced, startup environment en route for public offering while still attending high school.
HIWD provided internet strategy consulting and internet solutions to a wide array of businesses. These solutions focused on large-scale and complex B2C and B2B electronic commerce, digital customer relationship management, supply chain optimization, electronic markets, and Internet portals. HIWD also provided interactive databases, which enabled customers to self-manage their Web sites internally, such as PoliticalNet.Com for politicians, and a range of internet products like ListenToChina.com and AMP3.com.
HIWD was one of the first American companies working with the Chinese government to bring their culture online.
Traveling and outdoors, surfing, fly fishing, sailing, soccer, tennis, games and theory, technology, start-ups, all things form and function.
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