
Freelance Art Director at Craftwork
Washington D.C. Metro Area

Freelance Art Director at Craftwork
Washington D.C. Metro Area
Specializing in entertaining, engaging and compelling brand experiences with a focus on concept, image, type, and accessibility.
Flash, Actionscript 3, XHTML/CSS (standards compliant), XML, PHP*, Javascript*, Maya, 3ds Max*, Final Cut Pro*, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects*, Pro Tools, Logic Pro, Digital - 35mm - Medium - Large Format Photography, Studio Flash Lighting, Pencil & Paper, Charcoal, Oil and Acrylic Paint (*working knowledge)
(Design industry)
May 2004 — Present (5 years 7 months)
Craftwork® is the creative studio of designer and visual artist P. Charles Martucci—focused on growing concepts into media for print, web, desktop and mobile.
Projects include brand and identity design, print, web, and software art direction, project management, standards-compliant XHTML/CSS web sites, Flash AS3 applications and applets, user-interface design, and interactive marketing campaigns.
Since 2004, Craftwork has conceptualized, designed, and implemented corporate identities, web sites, applications, marketing collateral, and photography for clients including The U.S. Green Building Council, Human Giant (MTV), Snickers, Robot Films, Why-Q?, Spin Magazine, Vapors, Tuff Gong, Exploring the Arts, Eyemaginations, Alcon and Novartis.
(Privately Held; Animation industry)
January 2007 — September 2008 (1 year 9 months)
Product Manager and lead user-interface designer for redevelopment of Eyemaginations flagship product, 3D-Eye Office—a patient-education software product currently in use in thousands of medical practices worldwide. Design Director and creative lead for product launches of both Eyemaginations Office (ENT) and 3D-Eye Home.
Managed software development team, brand positioning, coordination with outside advertising agencies, development of creative and public relations, implementation of marketing strategy (interactive and tradeshow-related), software requirements gathering, user-testing, and user-interface design.
(Photography industry)
May 2001 — November 2005 (4 years 7 months)
Assistant to Renee Cox—commercial and fine art photographer. Aided with the production of fine art exhibitions including the "American Family" show at Robert Miller Gallery, and assisted for large client shoots including The New York Times and Honey Magazine. Additional projects included image retouching, digital archiving, and studio management.
BS , Studio Art , 2000 — 2004
- Cum Laude
- Rudin Award for Excellence in New Media
- Founders Day Award for Academics