
Co-Founder 3tailer, LLC
Charlotte, North Carolina Area

Co-Founder 3tailer, LLC
Charlotte, North Carolina Area
Online Marketing, SEM, Online Retail (eCommerce), Project/Budget Management
(Privately Held; 1-10 employees; Internet industry)
December 2005 — Present (4 years )
President of Development is part of the Senior Management Team and is responsible for the planning, organizing, directing and implementation of online retail websites . He/she will work closely with the Development Staff and the Board of Directors and must be able to cultivate and maintain positive relationships. He/she will capitalize on 3tailer's previous online retail successes and leverage those to increase growth to support the strategic plans of the organization.
(Public Company; 11-50 employees; Marketing and Advertising industry)
July 2006 — December 2007 (1 year 6 months)
* Create search engine optimization strategy for websites
* Implement SEO strategies for customer websites
* Perform detailed site analysis and document tactics to be implemented in order for our customer’s website to be likely to be found in natural search results
* Optimize the various site components including copy, page title/descriptions, site architecture, filenames, etc.
* Ensure that new site pages follow proper SEO guidelines with respect to coding and adherence to established copy/keyword best practices
* Assist in reviewing Search Engine Ranking Reports and optimizing under-performing listings
* Analyze latest algorithm changes and modify content, links etc accordingly
* Conduct keyword analysis/research and develop quality keyword portfolio
* Develop new content for website, as needed
* Create and manage link-building strategy
2002 — 2006
Charlotte IMA, Association of Student Entrepreneurship at ASU Alumni
Time's Person of the Year 2006