Clayton Thomson

Current

• Vice President, Video Strategy and Development at WorldNow

Past

• Product Manager, Online Video at Tribune Interactive
• Project Manager at Tribune Interactive
• Lead Producer at Tribune Interactive

• Assignment Editor, KTXL-TV, Sacramento, CA at Tribune Broadcasting
• Chief Photographer, KTXL-TV, Sacramento, CA at Tribune Broadcasting

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Education

• Golden Gate University
• Golden Gate University

Recommended

5 people have recommended Clayton

Connections

186 connections

Industry

Online Media

Clayton Thomson’s Summary

Seasoned media professional with experience in interactive, newspaper publishing, and television broadcasting industries. Spent the last three-years specializing in online video for various Internet platforms, e.g. broadband, mobile devices, software, media, communications, syndication, IP television, and other multimedia channels.

Strong background in leveraging emergent revenue streams, producing and programming online content, and building/managing end-to-end online publishing platforms.

Interested in early-stage startups as well as companies on the bubble.

Clayton Thomson’s Specialties:

Product management, project management, strategic management, vendor selection, vendor management, online advertising, user interface, business growth, online analytics, video asset management, competitive analysis, bugeting

Clayton Thomson’s Experience

• Vice President, Video Strategy and Development

  WorldNow

  (Privately Held; 51-200 employees; Internet industry)

  May 2008 — Present (1 year 7 months)

• Product Manager, Online Video

  Tribune Interactive

  (Public Company; Online Media industry)

  January 2006 — April 2008 (2 years 4 months)

  Responsible for all online video operations and development company-wide, managed the online video platform, and all relevant vendor relationships. This role required business strategies and tactics built around developing new content, revenue, and traffic channels to ensure the future growth of online video throughout Tribune’s network of newspaper, broadcasting, and niche websites; conceptualizing new products and shepherding them through the product development phase for deployment; conceptualizing and developing user interfaces for the benefit of the consumer; negotiating contractual agreements with vendors; and acting in the role of principle consultant for Tribune’s internal customers in the areas of revenue, analytics, content, programming, and search engine optimization (SEO).

• Project Manager

  Tribune Interactive

  (Public Company; 10,001 or more employees; TRB; Online Media industry)

  August 2005 — January 2006 (6 months)

  Lead website development efforts for Tribune’s network of 28 broadcast websites. Managed web-application (XML, JSP), design, and site functionality. Acted in the role of principle consultant, providing internal customers with technical direction, design, and project management support

• Lead Producer

  Tribune Interactive

  (Public Company; 10,001 or more employees; TRB; Online Media industry)

  April 2000 — August 2005 (5 years 5 months)

  Managed the broadcast site operations for New York, Los Angeles, and Chicago; supervised production staff; lead strategy that increased page views by as much as 300%; maintained priority projects list, estimated time-frames, and project level budgets.

• Assignment Editor, KTXL-TV, Sacramento, CA

  Tribune Broadcasting

  (Public Company; 10,001 or more employees; TRB; Broadcast Media industry)

  January 1996 — April 2000 (4 years 4 months)

  Managed the news gathering operations to program the station’s daily newscast (personnel, story scheduling, logistics, and implementation); supervised the staff of creative news professionals; managed the editorial and technical operations of the news department; responsible for operational and capital budgets.

• Chief Photographer, KTXL-TV, Sacramento, CA

  Tribune Broadcasting

  (Public Company; 10,001 or more employees; TRB; Broadcast Media industry)

  June 1993 — January 1996 (2 years 8 months)

  Responsible for the visual continuity of all news products; supervised photo staff; managed operational and capital budgets; recommended equipment and technology for purchase; negotiated purchase and service agreements with vendors.

Clayton Thomson’s Education

• Golden Gate University

  MBA (in progress) , Business , 1999 — 2000

• Golden Gate University

  BBA , Business , 1996 — 1998

  Graduated Magna Cum Laude