Clay Parker Jones

Clay Parker Jones

Curious person. Also: digital strategist.

Greater New York City Area

Current
  • Strategist at Undercurrent
  • Strategist + Copywriter at Freelance (Self-employed)
Past
Education
  • Occidental College
Connections
303 connections
Industry
Marketing and Advertising
Websites

Clay Parker Jones’s Summary

Just trying to understand how people interact with brands. Recently focusing on how that happens on the internet.

Clay Parker Jones’s Specialties:

I'm really more of a generalist, mostly because new things get me all fired up.


Clay Parker Jones’s Experience

  • Strategist

    Undercurrent

    (Privately Held; Marketing and Advertising industry)

    April 2009Present (8 months)

    Helping big, global brands figure out how the web works.

  • Strategist + Copywriter

    Freelance (Self-employed)

    (Self-Employed; Myself Only; Marketing and Advertising industry)

    January 2007Present (2 years 11 months)

    Creating brand strategies and writing copy for companies that'll pay me.

  • Digital Strategist

    Hoffman York

    (Privately Held; Marketing and Advertising industry)

    March 2008April 2009 (1 year 2 months)

    Coming up with web ideas for cool companies.

    Making 'em happen.

    That's it!

  • Account Executive

    Meyers + Partners

    (Marketing and Advertising industry)

    March 2006March 2008 (2 years 1 month)

    Directed the marketing services for all the agency’s clients (I was the only AE), including strategic planning, tactical execution and brand development. Clients spanned a wide spectrum of industries and included Business-to-Business and Business-to-Consumer accounts. I wore a bunch of different hats. It was fun. And I still like hats.

    While I was there, I created brands from scratch (including naming), worked on a bunch of strategic planning documents for all our clients, managed the creative process, written probably 100 briefs, thousands of status reports and all the good stuff that goes along with running the business. Categories include FMCG, Automotive, Managed Security, Manufacturing, IT Infrastructure, Insurance, Contract Manufacturing & Technology, Online Research Products, Convenience Stores, Commerical Roofing, Retail and e-Commerce.

  • Assistant Account Manager

    Slack Barshinger & Partners

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    May 2005March 2006 (11 months)

    My first real-live agency job. I managed the day-to-day affairs of Dairy Management Inc. (DMI) and Department of Homeland Security (DHS) accounts, and helped out with CareerBuilder and Orbitz for Business. I also helped create the new-business presentation to Constellation NewEnergy, and actually got to stand up and talk at one point. Scary and fun at the same time. We didn't win. My first taste of defeat.

    For DMI, work included web management, trade-show setup, e-newsletter development, billing and other day-to-day tasks. It was the agency's biggest account. For DHS, I worked on the Ready Business campaign, including providing support for creative development and trafficking & tracking national media placements with a system I developed from scratch.

  • Recruiter

    Abercrombie & Fitch

    (Public Company; 1001-5000 employees; Apparel & Fashion industry)

    September 2004May 2005 (9 months)

    Worked on the Diversity Recruiting team to hire managers and part-time associates for 20 stores in the Northern Illinois, Wisconsin, and Iowa area. I also trained managers in recruitment and diversity/inclusion initiatives. Basically A&F gave me a Jeep Wrangler and I drove around to colleges looking for hot people.


Clay Parker Jones’s Education

  • Occidental College

    BA , Diplomacy & World Affairs , 20002004

    Activities and Societies:
    The Occidental Agency, The Occidental Weekly, The Occidental Observer, Track & Field, Cross-Country, O-Team

Additional Information

Clay Parker Jones’s Websites:


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