Clay Edwards

Partnership; 1-10 employees; Marketing and Advertising industry

March 2007 – Present (5 years 3 months) San Jose, CA

Manage a niche marketing company centered around helping small business owners and entrepreneur’s effectively market themselves, their brand, their products and/or services on and off the web. Specializing in Brand development, Marketing Strategy, Social Media Marketing, Content creation, Ad design, Website design, Direct mail techniques, Video Production, Training and Consulting.
• Through effective online classified ads, social media marketing and offline direct mail marketing campaigns generated over a 300% increase in lead generation and retention for a number of real estate agent clients
• Increased lead conversion by 200% for many small business owners by developing and managing squeeze pages and email marketing campaigns
• Designed and developed high converting websites and sales funnels that lead to more face to face meetings for our clients resulting in doubling their revenue
• Developed social media and online branding campaigns for Facebook, Twitter, YouTube and many more sites for many small business owners and real estate agents that increased their brand retention with their clients and prospects
• Designed custom html online classified ads and campaigns for Craigslist and other sites that generated hundreds of leads for real estate clients per month
• Developed custom Facebook Fan Pages that convert at a rate of 43% for each lead visiting the site by using “Fan Gate” technology and offering free gifts
• Installed and managed Google Analytics for many clients to further increase their website conversion rates
• Developed and managed keyword campaigns via Google Adwords that resulted in an increase of 35% in traffic to our clients websites on average
• Set up online shopping carts and online ticket sale portals for clients promoting their products and events online and via social media
• Trained and consulted many groups of real estate and small business clients on the do’s and don’ts of social media marketing