
Online Marketing Specialist at Cornèrcard, Cornèr Banca SA
Ticino, Switzerland

Online Marketing Specialist at Cornèrcard, Cornèr Banca SA
Ticino, Switzerland
I was working as a web support specialist for the company's content management system. My main role was to ensure the implementation of IMD's online Marketing activities such as microsites, podcasts, RSS, SEO, portal creation and video productions. In these projects I worked both independently or in collaboration with communications agencies and the IT department.
I left IMD of my own accord on July, 2008 to pursue new private and professional challenges. Starting with great travel adventures around the globe from September 2008 until February 2009.
I have started in April a new professional challenge at Cornèr Banca SA in Lugano within the online marketing specialist team where I continue to develop comprehensive expertise in online advertising and web analytics.
Internet Marketing Strategy, Website Optimisation, Web Analytics, Search Engine Optimization, Web Design Optimization, Online Advertising Optimization, Affiliate Marketing, Product & Project Management, Video Productions.
(Privately Held; Banking industry)
April 2009 — Present (9 months)
(Educational Institution; Education Management industry)
2006 — 2008 (2 years )
Coordination and Implementation of Online Marketing activities on the Web
Ensure that all members of the IMD community who are responsible for creating and posting content to the new website receive the training, coaching and support they need
Monitoring current information architecture and propose improvements to ensure the look and feel of the brand
(Educational Institution; 201-500 employees; Education Management industry)
2003 — 2006 (3 years )
Key Contact for user requests to IMD’s Web site
Maintenance and Implementation of Projects on IMD’s Web site
(Educational Institution; 201-500 employees; Education Management industry)
1999 — 2003 (4 years )
Entering accurately all complete Open Program application forms
Performing in depth company structure research and enter all data
SAWI Diploma , Marketing , 2006 — 2008
Skiing, Tennis, New Technology, Reading, Traveling