Chi Hsiao

Current

Sr. User Experience Designer / UX Producer at Electronic Arts

Past

Lead User Interface Designer at Electronic Arts
Producer at Oddcast
Art Director at MSS New York

Interaction Designer / Instructor at Independent Consultant

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Education

New York University
New York University
Tunghai University

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Recommended

5 people have recommended Chi

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135 connections

Industry

Entertainment

Websites

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Chi Hsiao’s Summary

I am a user experience designer and a web producer with over 9 years of experience in web usability and interaction design. Received a master's degree from New York University’s Interactive Telecommunication Program with a background in fine art and a Project Management certification (PMI), my professional experience ranges from interaction design and information architecture, graphic design and art direction, web development, rich media digital publishing to online gaming, Web 2.0 and social media technologies.

I am currently employed at Electronic Arts as a Senior User Experience Designer focusing on producing and designing web products, Rich Internet applications (RIAs) and social games for large scale online communities.

Chi Hsiao’s Specialties:

Web-based product design and project management; Interaction design, information architecture and User-Center Design (UCD) process; Visual design, GUI prototyping and digital video / audio production; Social Media and Social Networking Platforms; Flash ActionScript 3.0, CSS / XHTML, JavaScript, Adobe Creative Suite, MS Visio, MS Project, Final Cut Pro; Trilingual fluency in Japanese, Mandarin Chinese and English

Chi Hsiao’s Experience

Sr. User Experience Designer / UX Producer

Electronic Arts

(Public Company; ERTS; Computer Games industry)

December 2007 — Present (2 years )

- Produce and design feature sets and define the overall user experience for web-based interactive products on major social networking platforms and Pogo.com, a leading online casual gaming website with 19.5 million monthly unique visitors worldwide and 1.7 million paid subscribers in five countries and four languages

- Manage product design, communication and execution process throughout the entire development cycle. Identify and resolve production and design issues with cross-functional teams including production, analysis, marketing, engineering and QA
Lead User Interface Designer

Electronic Arts

(Public Company; ERTS; Computer Games industry)

October 2004 — December 2007 (3 years 3 months)

- Conceptualize and produce high-level requirements documents, wire frames, use cases, flowcharts and interactive prototypes for web applications and online games on Pogo.com

- Design a localization framework for the internationalized version of Pogo.com and lead the US and the remote development teams in London and Shanghai to produce project deliverable within designated time frame and production constraints
Producer

Oddcast

(Privately Held; Internet industry)

February 2004 — August 2004 (7 months)

- Define project scope, manage client interactions and drive projects from the conceptual and budgetary stages through scheduling, development to final execution and delivery. Oversee the design and execution of projects ranging from online advertisements, websites and interactive demos to commercial videos and mobile content
Art Director

MSS New York

(Media Production industry)

June 2001 — December 2003 (2 years 7 months)

- Develop creative directions and cross-media production and visual branding strategies for use in advertising and promotional products on a wide range of medium from print, web-based interactive media to DVD and hi-definition video (HDTV). Clients include Japan’s largest telecommunication company NTT Japan, the largest TV broadcasting network NHK and Tokyo Broadcasting System
Interaction Designer / Instructor

Independent Consultant

(Internet industry)

May 2000 — December 2002 (2 years 8 months)

- Design and develop over 20 commercial / noncommercial websites and multimedia projects for businesses, schools (Harvard Univ. Graduate School of Design), non-profit organizations and industry professionals

- Actively participate in the development of an award-winning online museum ColeccionCisneros.org with a NY-based studio Cabengo

- Lecture at L’innovate USA Co., a privately held institution that provides design and web development courses for design professionals

- Production internship at MTV animation department and American Museum of Natural History, New York City

Chi Hsiao’s Education

New York University

Certificate Program , Project Managememt (PMI) , 2003 — 2004
New York University

Master , Interactive Telecommunications Program (ITP) , 1998 — 2000
Tunghai University

BFA , Art History, Painting and Mixed Media , 1991 — 1995