Chi Hsiao

Current

Senior User Experience Designer at Electronic Arts

Past

User Experience Producer at Electronic Arts
Lead User Interface Designer at Electronic Arts
Producer at Oddcast

Art Director at MSS New York
Interaction Designer / Instructor at Independent Consultant

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Education

New York University
New York University
Tunghai University

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Recommended

5 people have recommended Chi

Connections

119 connections

Industry

Entertainment

Websites

Chi Hsiao’s Summary

I am a user experience designer and a web producer with over 9 years of design and production experience, in-depth knowledge of web-based software development and user-centered design (UCD) process, and educational backgrounds in fine art, human-computer interaction (HCI) and project management.

My professional experience includes visual and interaction design, web development, information architecture, online gaming, Web 2.0 & social media technologies, print and rich media digital publishing. I am currently employed at Electronic Arts as a Senior User Experience Designer designing web-based interactive products and Flash applications for online communities.

Chi Hsiao’s Specialties:

- User experience, interaction design and information architecture
- Digital publishing, visual design, digital video and audio production
- Social media technologies and social networking platforms
- Front-end development and prototyping tools, Adobe Creative Suite
- Microsoft Visio, Project and Office
- Flash ActionScript 3.0, CSS / XHTML, JavaScript
- Internationalization, project and team management
- Trilingual fluency in Japanese, Mandarin Chinese and English

Chi Hsiao’s Experience

Senior User Experience Designer

Electronic Arts

(Public Company; ERTS; Computer Games industry)

February 2009 — Present (6 months)
User Experience Producer

Electronic Arts

(Public Company; ERTS; Computer Games industry)

December 2007 — February 2009 (1 year 3 months)

- Produce and design feature sets and define the overall user experience for web-based products on Pogo.com, a leading online casual gaming website with 19.5 million monthly unique visitors worldwide and 1.7 million paid subscribers in five countries and four languages

- Manage product design, communication and execution process throughout the entire development cycle. Identify and resolve production and design issues with cross-functional teams including production, analysis, marketing, engineering and QA
Lead User Interface Designer

Electronic Arts

(Public Company; ERTS; Computer Games industry)

October 2004 — December 2007 (3 years 3 months)

- Conceptualize and produce high-level requirements documents, wire frames, use cases, flowcharts and interactive prototypes for web applications on Pogo.com and major social networking websites such as Facebook and MySpace

- Design a localization framework and lead the US and international development teams in London and Shanghai to produce project deliverable within designated timeframe and production constraints
Producer

Oddcast

(Privately Held; 51-200 employees; Internet industry)

February 2004 — August 2004 (7 months)

- Define project scope and manage client interactions and drive projects from the conceptual and budgetary stages through scheduling, development to final execution and delivery

- Oversee the design and execution of projects ranging from online advertisements, websites and interactive demos to commercial videos and mobile content
Art Director

MSS New York

(Media Production industry)

June 2001 — December 2003 (2 years 7 months)

- Develop creative directions and cross-media production and branding strategies for use in advertising and promotional products on a wide range of medium from print, interactive media to hi-definition video (HDTV)

- Clients include Japan’s largest telecommunication company NTT Japan, the largest TV broadcasting network NHK and Tokyo Broadcasting System
Interaction Designer / Instructor

Independent Consultant

(Internet industry)

May 2000 — December 2002 (2 years 8 months)

- Design and develop over 15 commercial/noncommercial websites and multimedia projects for businesses (For-A Japan), schools (Harvard Design School), non-profit organizations and various industry professionals

- Actively participate in the development of an award-winning online museum ColeccionCisneros.org with a NY-based studio Cabengo

- Lecture at L’innovate USA Co., a privately held institution that provides design and web development courses for design professionals

- Internships at the American Museum of Natural History and MTV animation department

Chi Hsiao’s Education

New York University

Certificate Program , Project Managememt (PMI) , 2003 — 2004
New York University

Master , Interactive Telecommunications Program (ITP) , 1998 — 2000
Tunghai University

BFA , Art History, Painting and Mixed Media , 1991 — 1995