
Internet and Mobile Portal Producer
Toronto, Canada Area

Internet and Mobile Portal Producer
Toronto, Canada Area
Over the years, I've cultivated many valuable skills such as project management, web publishing, blogging, print production, photography, advertising, visual merchandising, sales management, and other mobile technologies.
I am a great project manager and am able to cultivate great ideas and carry them out from beginning to end.
Currently, I work at Bell Mobility on the Business Development team as the mobile portal producer and and the video platform producer. I secure and merchandise content on deck and I provide all the reporting metrics for each platform.
I am also the Director for Mindzai.com, a web development focused on creative arts and design. I handle the roles of Business Development, Platform development and events.
negotiation, wireless technologies, branding and identity, photography, producer, business development
(Public Company; 10,001 or more employees; BCE; Telecommunications industry)
April 2007 — Present (2 years 4 months)
I manage both the wap and video portals for mobile at Bell mobility. I work on the business development team and am responsible for delivering content and advertising to the mobile platform.
* Manage taxonomy for both Wap and Video Portal
* Supply and maintain Wap reporting using Google Urchin analytics software
* Apply analytical data to develop marketing and content strategy to increase readership
* Manage relationships between content providers, service aggregates and internal departments
* Create mobile advertising initiatives to increase revenue and monetize portal.
* Develop new relationships with content providers for both wap and video.
(Internet industry)
August 2006 — Present (3 years)
I manage the business development role and lead the production, marketing and IT teams to bring the best in new media entertainment for the web and other mobile formats.
* Develop core business plans and revenue streams
* Designs all website layout and visual content in order to develop a unique brand image
* Produces and writes unique content for current and growing reader base of thousands of readers
* Cultivate creative projects by collaborating with creative and internet communities
* Expands on-line presence by actively attending industry events and interviewing local, national, and international talent.
* Work with graphics and programming teams to inject SEO strategies and other revenue platforms
* Created mobile version of website and injected unobtrusive advertising component to monetize.
creative arts, wireless technology, mobile video, mobile internet, web 2.0 integration
Ethnic Marketing committee at Bell Canada
Toronto Fashion Bloggers
Various Asian outreach groups
Contribute to online magazines such as Freshnessmag.com
January 2005 – Formed Mindzai Productions inc
April 2007 – Developed an internal handset marketing platform for Bell Mobility teams
May 2007 – Added a Dynamic What's Hot Section to rotate fresh content and generate revenue for Bell Mobility
September 2007 – Worked with Self-Service Team to allow consumers to add mobile phone services to their account directly from Wap
September 2007 – Created a path for consumers to purchase premium Video direct through MCD platform
October 2007 – Created a flow path for consumers to purchase and launch a video service directly from Wap
January 2008 – Launched Mindzai.com and it's mobile version at Mindzai.mobi
April 2008 - Launched HBO on Bell mobility
June 2008 - Launched Hachette Filipacchi Media properties on deck. Includes Elle, Elle Girl, Car and Driver, Woman's Day.
July 2008 - Launched new mobile portal on Bell Mobility network.
August 2008 - Successfully launched CTV properties onto video and wap portals.