Co-Founder and Editor in Chief at Republic of Austin
San Francisco Bay Area
- Current
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- Co-Founder and Editor in Chief at Republic of Austin
- Social Media Specialist, Editor/Blogger at socialTNT
- Past
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- New Media Manager at Text100
- Account Executive at SHIFT Communications
- Assistant Account Executive at Atomic PR
- Marketing Professional at Kelly Services
- Brand Manager at Bob Young Events
- Technical Support Representative Level II at Unisys, Inc.
- Marketing Assistant at Spherion, Inc.
- Education
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- The University of Texas at Austin
- Connections
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184
connections
- Industry
- Public Relations and Communications
- Websites
Christopher Taylor Lynn’s Summary
• Unique “insider” perspective of the social media ecosystem and its interplay with traditional media
• Deep knowledge of new media tools and trends
• Adept at providing high-level, creative social media strategy
• Client-side and agency experience in social media, tech and entertainment PR
• Real world brand management and brand expansion experience
• Excellent writing, editing and presentation skills across a variety of media
• Quoted in New York Times, PRWeek and smaller marketing trades
• Member of Social Media Club International
To join in on the conversation over the convergence of PR, marketing, journalism and new media, check out my blog: http://www.socialTNT.com
Christopher Taylor Lynn’s Specialties:
• German
• Spanish
• Blogger and community relations, including LinkedIn, Facebook and FriendFeed
• Blogging and Micro-blogging platforms like Twitter and WordPress
• Video production and editing
• MS Office (Word, Excel, Outlook, PowerPoint)
• Adobe CS (Photoshop, Illustrator, InDesign, Acrobat)
Christopher Taylor Lynn’s Experience
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Co-Founder and Editor in Chief
Republic of Austin
(Newspapers industry)
January 2009 — Present (7 months)
• Currently developing a community-based, local immersive news site
• Unlike traditional blogs, the site will include full interactivity, allowing readers to participate on Facebook, Twitter, Flickr and other online forums
• Site launched in May 2009 -
Social Media Specialist, Editor/Blogger
socialTNT
(Public Relations and Communications industry)
September 2007 — Present (1 year 11 months)
• Founded socialTNT, a blog established in 2007, to explore social media technologies and practices with a focus on their PR and marketing applications
• Design, edit and maintain highly-trafficked blog on social media, marketing and PR, with posts frequently listed on TechMeme
• Shoot and produce compelling video content
• Implemented Facebook Connect to allow readers to use their Facebook account to leave comments and repost to their profile -
New Media Manager
Text100
(Public Relations and Communications industry)
August 2008 — December 2008 (5 months)
• Coordinated, planned and executed social media campaigns for clients like Cisco, Xerox, IBM, and Gartner Research with tactics including blogger outreach, community relations on Facebook, LinkedIn and other online forums, social media news releases and video campaigns
• Developed and led training sessions for clients and account staff on blogging, social media strategies, RSS, blogger relations, Twitter, and video shooting and editing
• Designed, developed and administered an internal blog to increase communications and sharing between social media specialists and practice leads around the globe
• Created and edited a weekly newsletter featuring social media tips & tricks, current campaign examples, kudos and Q&A columns to raise awareness of social media technology best practices and increase level of proficiency among account staff
• Supported account teams in the development, coordination, implementation of public relations programs using new media tools -
Account Executive
SHIFT Communications
(Privately Held; Public Relations and Communications industry)
September 2007 — August 2008 (1 year)
• Led the San Francisco office’s “PR 2.0” Taskforce, a bi-monthly group created to brainstorm social media solutions for clients, develop case studies for existing campaigns and discuss emerging new media tools and trends
• Co-founded Slice, an external employee blog created to increase employee proficiency in new media tools like blogging and video platforms, and also raise awareness of SHIFT’s presence in the San Francisco and Boston local markets
• Cultivated strong blogger and community relations resulting in coverage in vertical, niche blogs, as well as top-tier blogs like TechCrunch, Mashable and GigaOm
• Advised staff on social media technologies, including RSS, Twitter, video, social bookmarking and blogging platforms -
Assistant Account Executive
Atomic PR
(Privately Held; 11-50 employees; Public Relations and Communications industry)
January 2007 — September 2007 (9 months)
• Drafted and edited news releases, media alerts, executive biographies, company background information and contributed articles
• Successfully launched Kate Modern, a web series produced by the creators of LonelyGirl15, with coverage in New York Times, LA Times, Wall Street Journal, Forbes, Hollywood Reporter, and GigaOM
• Pitched consumer tech and social media clients to Internet, business, ad/marketing, entertainment, gaming, and tech beat writers in top-tier media outlets and trade publications by phone and through email
• Tracked client and competitor news coverage in spreadsheets to create daily industry news round-up reports
• Created targeted media lists, including consumer, B2B and trade outlets -
Marketing Professional
Kelly Services
(Public Company; KELYA; Staffing and Recruiting industry)
February 2006 — January 2007 (1 year)
• Contracted with companies like NBC, Johnson & Johnson, Grubb & Ellis and CMP
• Created and edited marketing materials and media kits with InDesign and Illustrator
• Produced client/sales oriented presentations as well as departmental presentations in PowerPoint
• Executed email blasts and mass mail postal campaigns using database mail merges -
Brand Manager
Bob Young Events
(Entertainment industry)
November 2004 — October 2005 (1 year)
• Implemented an organizational structure to ensure success throughout the event planning process from idea creation to party completion
• Developed a plan that strengthened the brand-power of the GMF weekly party to increase corporate sponsorship and also parlay the GMF name onto a European club tour, a CD, and several one-time special parties
• Helped design a new look to synchronize the flyer with the weekly HTML email, print ad, MySpace page and website to maintain a cohesive brand image
• 20% increase in visitors as well as a significant increase in corporate sponsorship -
Technical Support Representative Level II
Unisys, Inc.
(Public Company; Information Technology and Services industry)
November 2002 — May 2004 (1 year 7 months)
• Answered, troubleshot and resolved client questions regarding Mac OS9-X and Windows NT/2000/XP, Microsoft Office Products, Basic Adobe Acrobat, as well as Printer Errors, Modem/Network connectivity in high-volume call center.
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Marketing Assistant
Spherion, Inc.
(Public Company; Marketing and Advertising industry)
May 1999 — February 2000 (10 months)
• Coordinated communications between the Marketing and Sales team.
• Harvested sales report information from Excel and Access reports to create a bi-weekly presentation in PowerPoint for the marketing team.
• Maintained contacts in ACT!.
