Christine Korda

Christine Korda

Director of Communications & Special Events at Windsor Arms Hotel

Toronto, Canada Area

Current
Past
  • VP Community Relations at ShesConnected.com
  • Consultant at WaxFabulous
  • Sales & Marketing Consultant at The Trinity Restaurant Group
  • Director, Sales & Marketing at Windsor Arms Hotel
  • Co-producer at mobile marketing road show
  • Managing Director at TechSpace Canada
  • eCommerce Manger at Canada Computes (part of the Trader.ca family)
  • Marketing Manager/Corporate Communications Manager at Mind the Store Inc.
Education
  • Ryerson University
Connections
500+ connections
Industry
Online Media
Websites

Christine Korda’s Summary

Business Development and Marketing Strategist with over 15 years experience across broad industries, products, and services. Strong leadership, communication, negotiation, creative, and analytical skills. Decisive, entrepreneurial, solutions-oriented and results-oriented.
Combines cross-functional expertise in:

Technology & Dotcom start-ups (developing partnerships, products and services)
Strategic planning and leadership.
Marketing and new business development.
Effectively developing and managing existing clients, and recognize and initiate building business opportunities.
Revenue and profit growth. Partnerships and alliances.
Sponsorship and membership building for associations/groups
Social Media and Social Network strategy.


http://www.shesconnected.com/members/profile/Christinekorda

http://twitter.com/Christinekorda

Christine Korda’s Specialties:

eCommerce, online advertising, viral marketing and events, social media, social networks, web2.0, blogging, sales and marketing expertise, brand identity and management, operations & property management, luxury travel, boutique hotels, event sponsorship, management and planning, negotiation,


Christine Korda’s Experience

  • Director of Communications & Special Events

    Windsor Arms Hotel

    (Privately Held; Leisure, Travel & Tourism industry)

    March 2009Present (10 months)

  • VP Community Relations

    ShesConnected.com

    (Online Media industry)

    February 2008October 2009 (1 year 9 months)

    ShesConnected Multimedia Corp. ShesConnected is the one place where busy women can connect with others to find the tools, tips and resources to simplify everyday life on the go.

  • Consultant

    WaxFabulous

    (Motion Pictures and Film industry)

    April 2007July 2008 (1 year 4 months)

    Recommend location for filming based on script and budget.
    I am still consulting for this company

  • Sales & Marketing Consultant

    The Trinity Restaurant Group

    (Hospitality industry)

    May 2007January 2008 (9 months)

    Developed the branding and marketing strategy for three separate restaurant concepts:

    Cucina - an Italian eatery based on simple Italian recipes and ingredients with plans to franchise.
    The Trinity Restaurant - a completely organic menu
    The Trinity Lounge - Member based lounge with private liquor cabinets and member privileges.

  • Director, Sales & Marketing

    Windsor Arms Hotel

    (Privately Held; Leisure, Travel & Tourism industry)

    August 2004April 2007 (2 years 9 months)

    In my role as Sales & Marketing Director, I was responsible for the sales and marketing of 28 exceptional suites, three meeting rooms, three restaurants, spa and barbershop. I achieved this by working closely with all departments in creating and maintaining the hotel's image and ensuring that each guest's experience was reflective of the hotel's aura of warm, discretion, luxury and exceptional level of service.

    During my time at the Windsor Arms, I spearheaded the hotel’s first-ever loyalty program, created its first in-house magazine and re-launched the hotel’s website adding interactivity and online reservations.

  • Co-producer

    mobile marketing road show

    (Marketing and Advertising industry)

    January 2004July 2004 (7 months)

    Mobile Marketing roadshow is a rare opportunity to learn from the experts, experience some of the industry's best work, and see the latest in wireless interactive multimedia.

  • Managing Director

    TechSpace Canada

    (Privately Held; Real Estate industry)

    June 2001February 2004 (2 years 9 months)

    Responsible for the marketing and leasing of a facilty uniquely designed to accommodate companies of any size. From small 1-2 person start-ups to companies with 100 or more employees.
    Re-established the Company’s presence within Canada focusing on the Toronto commercial office market, resulting in a 100% increase in revenue.
    Introduced cost saving initiatives by outsourcing services, which were not the Company’s core competencies.
    Established new markets for the Company’s products and services within the film & entertainment, and financial sectors.
    Lead the Company’s transition through two separate sales of the Canadian operation.

  • eCommerce Manger

    Canada Computes (part of the Trader.ca family)

    (Publishing industry)

    19992002 (3 years )

    Created and implemented the eCommerce and banner advertising strategies.
    Contributing writer.

  • Marketing Manager/Corporate Communications Manager

    Mind the Store Inc.

    (Online Media industry)

    19951999 (4 years )

    Provided internal and external public relations support for international and national clients
    Coordinated events such as product launches, news conferences, corporate events and media tours
    Composed media material including news releases, personal biographies and fact sheets
    Executed media relations campaigns involving national and regional press
    Successfully recruited over 700 beta testers for a new online offering turning 345 into clients by the end of the test period.
    Marketed and launched the first chain of internet cafes in Toronto, Mind the Store


Christine Korda’s Education

  • Ryerson University

    Communications , Public Relations , 19951996


Additional Information

Christine Korda’s Websites:

Christine Korda’s Interests:

wine, world music, Russian literature, dance, small theatre, world politics, world travel, fine dining, long walks, black and white cinema, blogging,

Christine Korda’s Groups:

  •    International Tourism Discovery
  •    The Stereoscopic 3D Media Group – S3D Media and Technology
  •    LION™ Worn with Pride! [Choose wisely ... ] < BEWARE OF COUNTERFEITS >
  •    Inbound Marketers - For Marketing Professionals
  •    Travel, Tourism & Hospitality Group
  •    Canadians
  •    Marketing Executives Group
  •    Web 2.0
  •    Luxury & Lifestyle Professionals
  •    Toronto Entrepreneur Alliance
  •    TopLinked.com (Open Networkers)
  •    Speakers and Panelists
  •    Wines & Spirits (Number 1 W&S group on Linked)
  •    ThoseinMedia
  •    HoteLIers
  •    BizBash—Event Planners Gather
  •    Hedge Private Equity and Private Film Financing
  •    Leading International Open Networkers (LION)
  •    ThoseInFilm (Motion Pictures & Film Industry)
  •    Animation, Media & Entertainment
  •    GHIP- GAMING & HOSPITALITY INDUSTRY PROFESSIONALS GROUP (CASINOS-HOTELS-RESTAURANTS)
  •    Online Word of Mouth Marketing Group (OWOMMG)
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    World Tourism Network
  •    Startup Specialists
  •    Public Relations Professionals
  •    Tourism 2.0
  •    Event Planning & Management - the 1st Group for Event Professionals
  •    Digital Marketing
  •    "Write It Down"-A Website for Writers
  •    THAT's Professional (Travel, Hospitality, Aviation & Tourism)
  •    SpeakerMatch
  •    Startups and Entrepreneurs Get Funded
  •    Social Media Today
  •    Social Media Marketing
  •    Media Professionals Worldwide
  •    Travel & Tourism Industry Professionals Worldwide
  •    Hotel Industry Professionals Worldwide
  •    The Talent Buzz
  •    Social Media Marketing Group
  •    Media & Entertainment Professionals
  •    Luxury Travel Consultants
  •    Future Social Media
  •    ShesConnected - Life Made Simple Online
  •    iMarketeers Club
  •    Marketers on twitter
  •    Twittering
  •    CityEvents
  •    Hotel & Travel Speak
  •    Networking in GTA (Greater Toronto Area)

Christine Korda’s Honors:

Recipient of House of Commons recognition (2003): The Prime Minister’s Task Force on women entrepreneurs.


Christine Korda’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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