Senior Marketing / eBusiness Executive
Oxford, United Kingdom
- Current
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- Chief Marketing Officer and Director at Salmon
- Founder at Raw Stylus Limited
- Past
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- European Campaigns Manager at InterSystems Corporation
- Education
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- Kingston University
- Recommended
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21 people have recommended Chris - Connections
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412
connections
- Industry
- Internet
- Websites
Chris Hoskin’s Summary
E-Mail: choskin |at| salmon |dot| com
My work at Salmon is results orientated and hands-on. I report to the Chief Executive Officer, as well as being a Director of the business and a key member of the Executive Management Team.
My role requires experience across all aspects of the marketing and promotional mix, and a thorough and broad business skill set.
I try to bring enthusiasm and a positive personality to the role, together with strong leadership. Key objectives are new business growth and significant ROI from marketing investment. I place a strong emphasis on the implementation of 'Permission' and 'Strategically Alternative' marketing initiatives and programmes.
Can I help you or point you in the direction of someone who can? Perhaps we can share ideas or work on ideas together?
Chris Hoskin’s Specialties:
Strategic Mktg, Permission Mktg, WoM, Viral, Blog, PR, AR, DEM, DM, Advertising, Design, Presentation, Buzz, Brand, Value Proposition & Messaging Development, Routes to Market Strategies, Mkt Positioning Modeling, E-Strategies, Comp. Analysis, Partner & Channel Progs, Segmentation Modeling, Mktg Communications Progs, Sales Process Modeling, New Media Development, Events & Event Mngt, Internal Comm Progs, NPD, Corporate Identity, Partner Programme Mngt, Brand Execution, Guerrilla, Experiential.
Chris Hoskin’s Experience
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Chief Marketing Officer and Director
Salmon
(Privately Held; 51-200 employees; Information Technology and Services industry)
August 2007 — Present (2 years)
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Founder
Raw Stylus Limited
(Marketing and Advertising industry)
January 2006 — Present (3 years 7 months)
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Head of Marketing
Salmon
(Public Company; 51-200 employees; Information Technology and Services industry)
May 2002 — December 2005 (3 years 8 months)
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Marketing Manager
Actuate
(Public Company; 501-1000 employees; ACTU; Information Technology and Services industry)
February 2001 — May 2002 (1 year 4 months)
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UK Marketing Manager
Versata
(Public Company; 51-200 employees; VATA; Computer Software industry)
January 2000 — February 2001 (1 year 2 months)
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European Campaigns Manager
InterSystems Corporation
(Privately Held; 501-1000 employees; Information Technology and Services industry)
January 1996 — January 2000 (4 years 1 month)
Chris Hoskin’s Education
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Kingston University
BScHons , Geography and Economics , 1991 — 1994
Additional Information
Chris Hoskin’s Websites:
Chris Hoskin’s Interests:
Strategic Marketing, Permission based marketing, Word of Mouth, Viral, Blog, PR, DEM, DM, Advertising, Sales, Design, Presentation, Buzz, Branding, Value Proposition & Messaging Development, Opportunity Analysis, Routes to Market Strategies, Product & Service Life Cycle Modeling, Market research, Market Positioning Modeling, E-Strategies, Competitor Analysis, Partner & Channel Programmes, Segmentation Modeling, Marketing Communications Programmes, Sales Process Modeling, Packaging Design, Sales Support and POS, Creative Copy writing, E-Marketing, New Media Development, Public Relations, Design for Print, Events & Event Management, Internal Communication Programmes, NPD, Direct Marketing, Corporate Design, Corporate Identity, Partner Programme Management, Brand Execution, Moving Image, Internet Guerrilla Programs, Experiential, Relevancy Tracking, Approachability Audit, Attentiveness Audits, Remarkability Surveys, Brand Health Measurement, Sales Tracking, Communication Evaluation
Chris Hoskin’s Honors:
IBM Platinum Achievement Award - Innovation in Marketing
Chris Hoskin’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
