
Marketing & Product Management
San Francisco Bay Area

Marketing & Product Management
San Francisco Bay Area
Experienced leader in high-tech marketing, product management, media and analyst relations, and business and technology partnerships. Also an ex-comedian.
Likely one of the few marketing managers whose product was the subject of a "Frontline" documentary (http://www.pbs.org/wgbh/pages/frontline/homefront/view/)
My marketing expertise is complemented by a strong technical acumen. Specific geek credentials include co-author of the first IMS Push-to-Talk (phase I and II) standards, and participation in OMA IMS standardization bodies. Author of three patents (one granted, two pending) related to IMS. Co-author, "Dynamic WAP Application Development" (Manning, 2001, ISBN 1930110081).
Marketing, Marketing Strategy, Product Strategy, Product Management, Process Management, International Team Mgmt., Media/Analyst Relations, Collateral Development, Personnel Development
(Privately Held; 51-200 employees; Computer & Network Security industry)
June 2006 — Present (2 years)
Narus systems monitor and protect the most complex, behaviorally unpredictable networks in the world.
• Led PM team as Narus entered a new market; implementing a corporate strategy centered on network security for tier one operators.
• Continued to grow existing (non-security) product lines quarter-by-quarter over the course of my tenure
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• Under my tenure, product reach expanded to include new markets in the Middle East, South Asia, and the U.S. Government
(Privately Held; 11-50 employees; Wireless industry)
April 2005 — May 2006 (1 year 2 months)
Acquired by Avaya, Inc., Traverse provides a FMC solution extending enterprise PBX system functionality to cellular network devices. www.traversenetworks.com.
Senior executive (reporting to the CEO) responsible for all aspects of marketing, marcomm, and product management for a visionary FMC corporation targeting the enterprise.
• Led marcomm, user interface, and product management teams.
• Designed and launched complete corporate messaging strategy, product strategy, and positioning
• Served as company’s primary spokesperson to press, analysts, customers, partners and acquisition candidates.
(Privately Held; 51-200 employees; Wireless industry)
February 2002 — March 2005 (3 years 2 months)
Sonim is an OEM provider of cellular IP Push-to-Talk solutions for both Ericsson and Nortel Networks. http://www.sonimtech.com
• Designed and implemented multiple innovative products; authored three patents related to this effort.
• Successfully coordinated an international product team with participants in India, Canada, Sweden, and the U.S. to deliver the worlds first IMS compliant PTT system.
• Collected, organized and prioritized product requirements; authored software functional specifications; coordinating product development and release schedules.
(Public Company; Computer Software industry)
1999 — 2001 (2 years)
Openwave provides IP-based infrastructure products, primarily serving the wireless market. http://www.openwave.com
Managed Openwave Portal Framework, an infrastructure product that enabled the aggregation, customization, and management of content and applications within cellular phones and other wireless devices.
• Under my tenure the product won deals with carriers worldwide, delivering mobile data to more than 35 million mobile users.
• Developed, delivered, and drove product positioning and messaging.
• Identified key differentiators, developed positioning, and drove it through all outbound sales and marketing channels, including launch events, training, web, press release, emails, partners, etc.
(Public Company; 1001-5000 employees; Computer Software industry)
1997 — 1999 (2 years)
Produced Netscape Netsearch, the (then) most profitable site on the Internet. Under my tenure, then-unknown search engine Google was integrated into the Netsearch site.
(Self-Employed; Myself Only; Entertainment industry)
January 1991 — July 1993 (2 years 7 months)
Wrote, directed, and performed stand-up, skit, and improvised comedy in venues throughout the Eastern seaboard. (Sadly, I am no longer funny).
MA, Journalism, 1993 — 1995