
Experienced Social Media and Community Product Management Professional
Greater Los Angeles Area

Experienced Social Media and Community Product Management Professional
Greater Los Angeles Area
Internet professional with ten years experience building and managing social platforms and applications. Available as an independent contractor in the Greater Los Angeles Area.
Social media applications and platforms, international strategy and localization, multinational development teams, community management, and large scale database development and migration projects. Working proficiency with php, css, mysql, drupal, agile methods.
(Internet industry)
February 2009 — Present (10 months)
(Self-Employed; Design industry)
1998 — 2009 (11 years )
Social Platforms, Program Management, User Centric Design
(Privately Held; Internet industry)
January 2008 — December 2008 (1 year )
* Responsible for complete product life cycle, including product backlog and schedule, and customer satisfaction, reporting directly to the CEO.
* Optimized core funnels, social engagement loops and social networking concepts to improve member conversion and retention, increasing daily logins by 614% within 12 months.
(Public Company; 5001-10,000 employees; YHOO; Internet industry)
December 2004 — February 2007 (2 years 3 months)
* Drove the advancement of Yahoo! Message Boards on Yahoo! Movies, Avatars, Finance, Education, Hotjobs, Music, Travel, and Anti-Spy throughout the United States and additional properties throughout Europe and Asia.
* Managed a team which included legal, privacy, customer care, QA, project management, engineering, design, and public relations. Leveraged relationships with key managers within the organization to influence strategies.
* Interviewed and collected requirements from existing customers. Wrote requirements, devised a timeline, defined priorities, and headed the launch. Designed and developed administrative tools/customer interface in support of the product.
* Wrote product requirements in response to the needs of Yahoo!ís next generation community platform database; collected and analyzed internal customer opinions and views.
(Public Company; 501-1000 employees; YHOO; Internet industry)
July 2003 — December 2004 (1 year 6 months)
* Devised the international strategy and presented to the international product teams and executive management.
* Gathered, evaluated, and established requirements from worldwide offices; considered all stakeholdersí requirements in development of the product.
* Ensured satisfaction levels and delivered consistent communication with executives, local product managers, and U.S. product teams; considered expectations, requirements, and areas of improvement.
* Analyzed local markets to design launch methods in collaboration with local product teams and marketing teams. Designed step by step translation processes. Collected data from organizations such as Forester Research, Netratings, and Comscore.
* Led the team in the creation of a global launch tactic; initiated conference calls with disparate teams and wrote international version requirements for Yahoo! 360.
* Liaised between the US and international teams to confirm Yahoo! Avatarsí platform met all global requirements.
(Public Company; 1001-5000 employees; yhoo; Internet industry)
July 2002 — July 2003 (1 year 1 month)
* Prioritized features development, technical issues resolution, and advertising partner requirements. Managed overall product planning, strategy, and maintenance/support of US and international Yahoo! People Search, Yahoo! Advice, and Yahoo! Member Directories and Profiles.
* Drove a team in the development of tools designed to screen for illegal and/or abusive content; mitigated legal risk to the organization, conceived the vision, and established needs throughout the complete Yahoo! community services.
* Developed and leveraged relationships with key advertising partners.
* Designed innovative features for the Yahoo! Member Directory and Profiles.
(Public Company; 501-1000 employees; YHOO; Internet industry)
July 2000 — July 2002 (2 years 1 month)
* Presented the requirements and research findings to US teams to ensure development considered needs. Translated and coordinated with legal department to maintain compliance with local laws.
* Served as the primary point-of-contact for overseas personnel to support achievement of objectives. Liaised between overseas employees and local departments in the resolution of issues.
* Headed the international deployment of Yahoo! Groups across 20 countries and led the international migration of Yahoo! Clubs into Yahoo! Groups.
* Directed the international deployment, daily support/maintenance, and priorities management of eight web properties. Coordinated across 15 languages and 20 regions on three products simultaneously.
(Public Company; 201-500 employees; YHOO; Internet industry)
August 1998 — July 2000 (2 years )
* Wrote to and reached millions of users through e-mail and help pages. Designed technical and how to guides, and contacted individual customers in response to specific inquiries.
* Utilized product knowledge/expertise as a primary point of contact for Yahoo! Briefcase, Photos, Chat, Personals, Profiles, and Member Directory. Analyzed customer feedback to determine future requirements and enhance upgrades.
* Conceptualized, planned, and implemented a technical resource center for utilization by the customer care staff.
(Educational Institution; Research industry)
1995 — 1998 (3 years )
Arabic Language 2007 — 2007
Attended the 2007 Intensive Arabic Program and the Arabic Language Institute (ALI)
B.S. , Psychology, Anthropology, Business , 1993 — 1998
Web development, public speaking, reading, surfing, international travel, independent films
Toastmasters’ International, Certified Toastmaster recognition: July 2005