Chris Bell

Chris Bell

Chief Marketing Officer at ARES Project Management, LLC

Location
Greater Philadelphia Area
Industry
Computer Software

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Chris Bell's Overview

Current
Past
  • Chief Marketing Officer & SVP at Active Risk
  • Vice President, Product Marketing at Active Risk
  • Vice President, Product Strategy & Management at Deltek
Education
Connections

500+ connections

Chris Bell's Summary

Engaging, enthusiastic and results-driven software executive (CMO) specializing in marketing and product management. Demonstrated cross-functional leadership with sales, development, professional services, support and executive management to drive results through clear go-to-market strategies and execution excellence. Key strengths in change management, competitive positioning, messaging, mergers & acquisitions, Pragmatic Marketing implementation, new product introduction, and building world-class teams.

Previously, Chris served as the VP of Product Strategy & Management at Deltek (an ERP solutions provider for project-driven businesses) and was the youngest member of the senior management team. Chris has been a rising star put on the fast-track at organizations such as Deltek, Oracle Primavera, Iron Mountain and URS Corporation due to his innovative ideas, passion for technology and tenacity for results.

Throughout his 18-year career in enterprise software, Chris turbo-boosted his career by collaborating with industry juggernauts such as Geoffrey Moore, Marty Cagan, Phil Meyers, Keith Ferrazzi, Don Yeager, and many others. Chris has a passion for leadership and has spoken at many conferences Risk Management Society (RIMS), Project Management Institute (PMI), Integrated Program Management Conference (IPM), National Defense Industrial Association (NDIA), Association for the Advancement of Cost Engineering (AACE) and many others. He’s also a published author of many books, articles and whitepapers including EVM for Dummies.

Chris Bell's Experience

Chief Marketing Officer

ARES Corporation

Privately Held; 501-1000 employees; Defense & Space industry

September 2013Present (1 year 1 month) Greater Philadelphia Area

Serve on the executive team as CMO of ARES Project Management, LLC (developer of the world's most deployed integrated cost management solution for project-driven businesses.)

Responsibilities include: Lead Go-to-Market Strategy process, new product launch, implementing product marketing function, marketing communications, public relations, sales enablement, lead generation, social media optimization, in-bound marketing, and events on a global basis.

Chief Marketing Officer & SVP

Active Risk

Public Company; 51-200 employees; Computer Software industry

February 2012August 2013 (1 year 7 months) Herndon, VA

Served on the executive team as CMO of Active Risk Group, LLC (developer of the world's most comprehensive enterprise risk management solution for project-driven businesses.) Successfully positioned the organization for exit strategy 1 year ahead of schedule (company was acquired by Sword Group in August, 2013).

Results included:

30% year over year growth in revenue for a mature product, 3X growth in pipeline opportunities driven by implementation of new marketing organization, delivered high visibility in the marketplace being featured by New York Times, UK Times, Forbes, CFO Magazine and Wall Street Journal, Founded World Risk Day, implemented automated lead and campaign management system (HubSpot) and process which is fully integrated with SalesForce.com.

Vice President, Product Marketing

Active Risk

Public Company; 51-200 employees; Computer Software industry

June 2011February 2012 (9 months)

• Lead Go-To-Market strategy for leading Governance, Risk & Compliance solution
• Responsible for end-to-end marketing in the Americas
• Drive game-changing requirements into flagship solution (Active Risk Manager)
• Attain aggressive growth objectives through direct and channel sales

Vice President, Product Strategy & Management

Deltek

Privately Held; 1001-5000 employees; PROJ; Computer Software industry

October 2007June 2011 (3 years 9 months)

• Responsible for both the product strategy and go-to-market strategy of a business unit that has consistently performed double digit year over year growth.
• Lead a team of experienced product management, product marketing and business analysis professionals.
• Accelerated value of acquisitions that delivered over 200% increase in annual license revenue.
• Innovated several new solutions anticipated to add 30% in incremental revenue to the business.

Product Marketing Manager

Iron Mountain

Public Company; 10,001+ employees; IRM; Information Technology and Services industry

March 2006October 2007 (1 year 8 months)

• Drive increased customer share of wallet and net new revenue through the deployment of a market-driven program focused on compliance.
• Change the culture through the implementation of a solution selling methodology to over 1,300 sales and account management professionals that are accountable for over $2 billion in annual revenue.
• Develop sales enablement tools and process that leverage market-centric messaging derived from persona research.
• Lead the Product Marketing team through the implementation of the Pragmatic Marketing framework and lend subject matter expertise in the areas of buyer personas, messaging, go-to-market strategies, and product-line performance analysis.
• Drive strategy for a multi-million dollar marketing programs budget targeted to increase average deals size and decrease sales cycle time.

Product Marketing Manager

Primavera Systems, Inc.

Privately Held; 201-500 employees; Computer Software industry

January 2001March 2006 (5 years 3 months)

Create strategy and manage a multi-million dollar marketing budget to increase revenues and win dominant market share in specific vertical markets for a high-tech software company. Responsibilities include market management of $50+ MM business line, market analysis, quantitative analysis, product strategy, product planning, program strategy, sales readiness and channel support.

Business Development Manager

High Industries

Privately Held; 1001-5000 employees; Construction industry

20002001 (1 year)

Manage a marketing and business development group responsible for all aspects of project acquisition for a regional design/build construction company and its affiliated architectural company. Responsibilities include project management of agency relationship, development of marketing strategies for defined vertical markets, oversight of the lead generation process, direct sales and customer service.

Corporate Marketing Manager

URS Corporation

Public Company; 10,001+ employees; URS; Civil Engineering industry

19942000 (6 years)

Manage a marketing services group responsible for global account management services and development of high profile business to business proposals, presentations, promotional events/campaigns, direct mail and collateral material. Responsibilities include alliance account management, sales, project management, customer service, proposal strategy; cost estimating, staff training, document design, editing, writing, scheduling, and graphics.

Chris Bell's Skills & Expertise

  1. Business Strategy
  2. Strategic Planning
  3. Marketing Strategy
  4. Go-to-market Strategy
  5. Leadership
  6. Management
  7. Cross-functional Team Leadership
  8. Change Management
  9. Mentoring
  10. Product Management
  11. Product Marketing
  12. Mergers
  13. Acquisitions
  14. Marketing Communications
  15. Acquisition Integration
  16. Risk Management
  17. Product Launch
  18. Project Management
  19. Program Management
  20. Sales Enablement
  21. International Marketing
  22. Sales Process
  23. Profit Center Management
  24. Department Budgeting
  25. Marketing Research
  26. Proposal Generation
  27. Enterprise Risk Management
  28. Compliance
  29. Earned Value Management
  30. Project Portfolio Management
  31. ERP
  32. CPM Scheduling
  33. SaaS
  34. CRM
  35. Strategy
  36. Solution Selling
  37. Strategic Partnerships
  38. Business Planning
  39. Marketing Management
  40. CMO management
  41. Executive Management
  42. Product Development
  43. Account Management
  44. Mergers & Acquisitions
  45. Enterprise Software
  46. Salesforce.com
  47. Lead Generation

View All (47) Skills View Fewer Skills

Chris Bell's Projects

  • World Risk Day

    • February 2011 to Present

    First ever virtual event focused on educating the world on the value of enterprise risk management. Achieved over 20 global supporters and 2,500 delegates from around the world. Now in its second year, it is covered by CNN, Wall Street Journal. New York Times, CFO Magazine, Engineering News Record and many more.

Chris Bell's Languages

  • English

    (Native or bilingual proficiency)
  • Japanese

    (Elementary proficiency)
  • Spanish

    (Elementary proficiency)

Chris Bell's Publications

Chris Bell's Education

Boston University

PMP, Project Management

20022005

Activities and Societies: Project Management graduate certificate, PMP designation from Project Management Institute (PMI)

Oklahoma State University

Tropical Marine Biology

May 1994December 1994

Activities and Societies: Tropical marine biology research stationed in San Salvadore Bahamas

Mansfield University

BS, Biology

August 1990December 1994

Activities and Societies: Alpha Chi Rho, Judo Team, Wrestling

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