Chris Higbee

Chris Higbee

Sr. Director, Professional Services at Instructure, Inc.

Location
Provo, Utah Area
Industry
Online Media

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Chris Higbee's Overview

Current
  • Sr. Director, Professional Services at Instructure, Inc.
  • General Manager, DeseretNews.com at Deseret Digital Media
Past
  • Vice President, Sales, Marketing & Business Development at Two Little Hands Productions
  • Director, Solutions Consulting at HireRight, Inc.
  • Senior Product Manager at Reef S.A.
  • Senior Product Manager/E-Commerce Manager at MyFamily.com
  • Product Manager at FranklinCovey, Inc.
Education
Connections

500+ connections

Chris Higbee's Summary

17+ Years as an experienced services consulting, sales, marketing, and product professional with a solid track record of innovation, growth and leadership. Strong strategic thinking while biased toward action. Equally balanced creative and analytical skills. Capable of building strong team environments and facilitating open communication.

Specialties: Professional services and consulting; Entrepreneurial & intrapreneurial business planning & execution; Sales & marketing strategy & execution; New business development; Licensing; Brand development & management; Online product design & development; Online marketing; Project management; Creative & technical Writing; Public speaking; People development

Chris Higbee's Experience

Sr. Director, Professional Services

Instructure, Inc.

Educational Institution; 201-500 employees; Information Technology and Services industry

January 2014Present (9 months) Salt Lake City, Utah

I lead the professional services function at Instructure; including professional services consulting, custom software, implementation consulting and training.

General Manager, DeseretNews.com

Deseret Digital Media

Privately Held; 201-500 employees; Media Production industry

October 2011Present (3 years) Greater Salt Lake City Area

Product Director, DeseretNews.com

Deseret Digital Media

Privately Held; 201-500 employees; Media Production industry

November 2010October 2011 (1 year)

I make things that make people go "Ahh!"

VP Product & Marketing

HireVue

Privately Held; 51-200 employees; Computer Software industry

April 2009November 2010 (1 year 8 months)

Founding Member of the executive team. Managed full brand redesign, product redesign, marketing and product strategy. Winner, 2009 HR Product of the Year & Taleo Premier Partner of the Year.

Owner

Kindle Marketing

October 2008April 2009 (7 months)

Provided outsourced marketing, web and product development services.

Vice President, Sales, Marketing & Business Development

Two Little Hands Productions

Privately Held; 1-10 employees; Media Production industry

March 2007October 2008 (1 year 8 months)

Creators of the Emmy Nominated Television and Home Video Series Signing Time! Managed all aspects of online and off-line sales & marketing; developed and managed key partnerships, including a 2-year deal with Nickelodeon, Toys R Us and Hooked on Phonics; produced strategic consumer product offerings in house or through partners.

Director, Solutions Consulting

HireRight, Inc.

Privately Held; 1001-5000 employees; Information Technology and Services industry

November 2001March 2007 (5 years 5 months)

Intraprenuereal creator of HireRight's Solutions Consulting practice. Built, manned and executed it from the ground up. Managed product presentations, demos, consulting and customizations as well as an average of 150 RFP/I responses per year. Prior to this, I was the Sr. Product Manager for key applications including all partner integrations and online recruiting tools.

Senior Product Manager

Reef S.A.

November 2000November 2001 (1 year 1 month)

Designed and executed core applications of a SaaS-model online content and e-commerce management suite.

Senior Product Manager/E-Commerce Manager

MyFamily.com

January 1999November 2000 (1 year 11 months)

Developed e-commerce strategy for MyFamily.com and Ancestry.com (now The Generations Network). Executed all aspects of e-commerce, from design and implementation of a custom e-commerce system to merchandising and in-network promotions to all aspects of online marketing and promotions (SEO, Banner and Keyword Advertising, etc.). Also managed key partnerships and designed and executed several online community, entertainment and consumer products.

Product Manager

FranklinCovey, Inc.

Public Company; 501-1000 employees; FC; Professional Training & Coaching industry

19971999 (2 years)

Initially designed and executed printed consumer goods in the 7 Habits... line. Also trained entire staff on new technology being implemented. Designed & executed FranklinCovey.com, one of the first mass accepted e-commerce and e-community environments on the web. Managed commerce, community and editorial aspects of the site.

Chris Higbee's Skills & Expertise

  1. Product Management
  2. Online Advertising
  3. SEO
  4. E-commerce
  5. Strategic Partnerships
  6. Entrepreneurship
  7. Business Development
  8. New Business Development
  9. Lead Generation
  10. Web Development
  11. Marketing
  12. Business Strategy
  13. SaaS
  14. Leadership
  15. Strategy
  16. Sales
  17. Social Networking
  18. Account Management
  19. Sales Management
  20. Advertising
  21. Online Marketing
  22. Public Speaking
  23. Management
  24. Product Development
  25. SEM
  26. Enterprise Software
  27. Marketing Management
  28. CRM
  29. Business Intelligence
  30. Digital Marketing
  31. Brand Development
  32. Product Marketing
  33. Social Media Marketing
  34. Digital Media
  35. Email Marketing
  36. Marketing Strategy
  37. Training
  38. Start-ups
  39. Business Planning
  40. Salesforce.com

View All (40) Skills View Fewer Skills

Chris Higbee's Education

Brigham Young University

Bachelor of Fine Arts, Music, Dance, Theater

January 1993August 1996

Activities and Societies: Graduated with Honors, English Minor, Student Advisory Board of College of Fine Arts, Student Ambassador to Spain, Morocco and Tunisia, 1994.

Orem High School

19871990

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