Owner, Creative Links
Cincinnati Area
- Current
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- CEO at Creative Links LLC (Sole Proprietorship)
- Past
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- Webmaster at Alabama Public Television
- Webmaster at Alabama Public Television
- Marketing Director at Birmingham Children's Theatre
- Marketing Director at Birmingham Childrens Theatre
- Marketing Manager at The Alabama Shakespeare Festival
- General Manager at National Shakespeare Company
- Education
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- University of Cincinnati
- University of Alabama
- Radford University
- Connections
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67
connections
- Industry
- Internet
- Websites
Chester Lee’s Summary
Since 1991, Chester Lee has found new and innovative ways to fuse the arts with cutting-edge computer technology. He started in web design on one of the first theatre sites for the web with http://www.asf.net, a site dedicated to the Alabama Shakespeare Festival. The site was featured in The Wall Street Journal, and named as “one of the top 1,001 sites on the web” by PC Computing Magazine.
Mr. Lee has developed database applications, ticketing systems, E-Mail campaigns, video spots, and websites for a host of clients including Birmingham Children’s Theatre, the Alabama Symphony Orchestra, the Alabama Shakespeare Festival, Public Television, Public Radio, the Southeastern Conference, AmSouth Bank, Regions Bank, the YWCA, and many more.
In 1997, he began to merge computers with performances by creating several multi-media productions that toured throughout the Southeast and were hailed by critics as “the theatre for the future.” His Internet film, Boys Best Friend, won first place in Tech TV’s 1999 Cam Film Festival. He has directed and produced more than 200 television commercials, including a winning entry for Kentucky Fried Chicken.
He has been a guest lecturer at Auburn University, the University of Cincinnati, University of Alabama Birmingham, Samford University, and many others. He has presented lectures at Theatre Conferences across the nation, and was a featured speaker of the American Express Arts Marketing Project. He continues to teach in person, as well as online at www.PRarts.com, a site dedicated to Internet Marketing and Public Relations for the Arts.
He is a graduate of Radford University in Virginia with a B.A. in Theatre, and a minor in Computer systems, and received his MFA from the University of Alabama in Arts Administration in 1993. He is currently the founder and president of Creative Links, a firm specializing in custom web applications and video production which, ironically, does not have a website.
Chester Lee’s Specialties:
Email Marketing, Web Development, Flash Development, Video Production, ASP, ASP.NET (VB), Actionscript, PHP, SQL, Access, Photoshop, Dreamweaver.
Chester Lee’s Experience
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CEO
Creative Links LLC (Sole Proprietorship)
(Sole Proprietorship; 1-10 employees; Internet industry)
January 2001 — Present (8 years 7 months)
Coordinated E-mail campaigns (creative and data analyses) for one of the country’s largest financial institutions—communicating with more than 2 million customers each month. Supervised the creation of more than 250 direct-response national commercials for clients throughout the United States. Developed custom designed websites and content management systems for more than 20 clients; including Cincinnati.com, Southeastern Conference, the Cincinnati Regional Tourism Network, Public Television, Public Radio, AmSouth Bank, Regions Bank, Family Nurturing Center, the YWCA, and several others. Implemented new branding strategies for a host of clients, including the city of Cincinnati, CopyTalk, The University of Cincinnati, Premier Casino Events, The Target Market Group, POP Marketing, and Kentucky Fried Chicken (YUM Foods).
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Webmaster
Alabama Public Television
(Internet industry)
2001 — 2009 (8 years)
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Webmaster
Alabama Public Television
(Internet industry)
2000 — 2007 (7 years)
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Marketing Director
Birmingham Children's Theatre
(Non-Profit; 11-50 employees; Marketing and Advertising industry)
January 1997 — May 2000 (3 years 5 months)
Coordinated all marketing efforts for three theatre complex in Birmingham, Alabama with an annual attendance of 260,000 patrons, and for four annual Southeastern tours with attendance of nearly 200,000 patrons.
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Marketing Director
Birmingham Childrens Theatre
(Internet industry)
1997 — 2000 (3 years)
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Marketing Manager
The Alabama Shakespeare Festival
(Non-Profit; 201-500 employees; Marketing and Advertising industry)
January 1991 — June 1997 (6 years 6 months)
Created seasonal marketing plans purchased all advertising, including radio, print, television, and outdoor display media. Conducted all direct mail campaigns, list purchases and trades, including a 750,000 letterpack mailing, creating one of the largest databases of arts patrons in the Southeast. Supervised annual subscription campaign (renewal, prospecting, and telemarketing) resulting in a 35% increase in subscription revenue annually.
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General Manager
National Shakespeare Company
(Non-Profit; 11-50 employees; Performing Arts industry)
May 1988 — March 1991 (2 years 11 months)
Supervised all financial aspects of the company, including balancing an annual budget of $500,000, accounts payable/receivable, and payroll. Coordinated travel arrangements of 40,000-mile tour throughout United States.Created sponsorship packages that generated revenue of $100,000 annually.
Chester Lee’s Education
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University of Cincinnati
MBA , Arts Administration , 2002 — 2010 (expected)
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University of Alabama
MFA , Arts Administration , 1990 — 1992
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Radford University
BFA , Computer Science, Theatre , 1986 — 1990
Additional Information
Chester Lee’s Websites:
Chester Lee’s Interests:
Flash, Web Development, Arts Administration, Internet Marketing, SQL Server, ASP, ASP.NET, PHP.
Chester Lee’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- expertise requests
- business deals
- reference requests
- getting back in touch
