Wendy M. Levy

Wendy M. Levy

Cheese Snob

Greater New York City Area

Current
  • Writer/Product Management - Freelance at Zabar's - Mail Order Division
  • Principal; Adviser to the Trade at The Cheese Snob
  • Uber-Volunteer at WFMU
Past
  • eBay Auction Coordinator at WFMU
  • Writer/Cheesemonger at Murray's Cheese
  • Cheesemonger at The Brattleboro Food Co-op
Education
  • Marlboro College
Connections
65 connections
Industry
Food & Beverages
Websites

Wendy M. Levy’s Summary

I eat cheese for a living.

My professional goal is to promote the love of good cheese.

I've been working with cheese for over 14 years. I show no signs of stopping.

I've worked behind the counters of some of the most famous and respected cheese shops in the world, or at least the Northeast USA, which to some of us is worldly enough.

For the rest of my illustrious past, look at my resume.

Most of my Cheese Clients find me via my Website www.cheesesnob.com. Some of my clients are referrals.

What I do for my Cheese Clients:
- write descriptions of cheeses for their Websites and in-store signage
- analyze their cheese selection and make suggestions to help ensure their inventory is balanced and complete
- source new cheeses, especially artisan-made cheeses made within 100 miles or so of their shop.
- sample and analyze new cheeses for inclusion into the current inventory
- write cheesemonger training manuals
- develop and implement cheesemonger/restaurant staff training programs
- teach cheese appreciation classes/guided tastings to the public
- create and maintain simple, user-friendly databases of their inventory
- develop cheese "collections", sometimes with accompaniments, for retail sale
- general marketing
- anything else they need, if I can accomplish it

Wendy M. Levy’s Specialties:

see above


Wendy M. Levy’s Experience

  • Writer/Product Management - Freelance

    Zabar's - Mail Order Division

    (Retail industry)

    September 2006Present (3 years 3 months)

    Research and write descriptions of food, beverages and housewares,as well as other text, for Zabar's print catalog and website. Assist in maintenance of website product databases. Assist Manager of Catalog Division with new product selection.

    This is a project-based, as-needed position.

  • Principal; Adviser to the Trade

    The Cheese Snob

    (Information Services industry)

    July 2006Present (3 years 5 months)

    A consulting business dedicated to promoting the love of good cheese. Services include: consulting for start-up or established cheese shops; design, production and cheese description copy for retail point-of-sale signs; writing of cheese descriptions and cheese-related articles for print and electronic media; in-service training programs for cheesemongers; cheese appreciation classes; and cheese course menu planning.

    Clients include: Zabar's (NYC), Marky's (Miami), Muss & Turner's (Atlanta), Be Thoughtful Gifts (the Internet), Whitneyville Food Store (CT), Brattleboro Food Co-Op (VT)

  • Uber-Volunteer

    WFMU

    (Non-Profit; Broadcast Media industry)

    July 2003Present (6 years 5 months)

    Currently learning audio editing software -- Adobe Audition -- in order to prepare tracks for WFMU's Rock-n-Soul Ichiban. I also assist with marathon premium fulfillment and data entry. *This is a volunteer position.*

  • eBay Auction Coordinator

    WFMU

    (Non-Profit; Broadcast Media industry)

    October 2004October 2008 (4 years 1 month)

    Select and prepare collectible and rare items for auction on eBay; research items; compose entries on items for the station's Weblog "Beware of the Blog"; maintain WFMU's eBay account; field all potential buyer inquiries (aka "customer service"); prepare items for shipping; coordinate with various station staff to verify receipt of payment, shipping, and other concerns.

    N.B. this is a volunteer position.

  • Writer/Cheesemonger

    Murray's Cheese

    (Privately Held; 11-50 employees; Retail industry)

    July 2003January 2006 (2 years 7 months)

    Wrote descriptions for cheese, housewares, beverages and other specialty foods for use on store's retail signs and website. Wrote copy for various forms of electronic and print collateral under strict deadline. Participated in weekly Tasting Panel, tasting potential acquisitions and rating them for suitability for the store. Sold cheese and other specialty foods in a full-service retail setting.

  • Cheesemonger

    The Brattleboro Food Co-op

    (Privately Held; 51-200 employees; Supermarkets industry)

    September 1995December 2002 (7 years 4 months)

    I sold cheese. 300+ different ones. Often by myself. It was my first cheese job and I showed up knowing nothing, not even what "washed-rind" or "soft-ripened" meant. But I was instantly hooked. And that's where it all started.


Wendy M. Levy’s Education

  • Marlboro College

    19911997


Additional Information

Wendy M. Levy’s Websites:

Wendy M. Levy’s Interests:

cheese, food, writing, cheese. Did I mention cheese?

Wendy M. Levy’s Groups:

American Cheese Society

  •    Slow Food

Wendy M. Levy’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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