Motivated Media Researcher
Greater Los Angeles Area
Motivated Media Researcher
Greater Los Angeles Area
I've been doing media research in the last two years, specializing on qualitative research and media business /advertising. Previously, I had internship for the global consultancy agency Text100 for IBM account and for China's national television network CCTV.
My research experience and knowledge of media will help your company in account management, media planning and market research, etc. As a highly motivated person, I am ready to start my career and willing to take any challenges in the entertainment/advertising marketing business.
Fluent English/Chinese and Basic Japanese
Proficient in DVD Studio Pro, Microsoft Office, Google Products; LexisNexis, Basic Soundtrack Pro and Final Cut Pro
Research emphasis: Audience Study, Asian media market and Web 2.0 business
(Educational Institution; Higher Education industry)
July 2008 — August 2009 (1 year 2 months)
Department of Biochemistry and Molecular Biology
-Committed 2 hours / day working in a lab of 10 people.
-Accomplished more than 200 orders and processed all the inventories in the Access Database.
-Communicated with customer services for ordering and replacing effectively via phone and fax.
(Non-Profit; Non-Profit Organization Management industry)
October 2007 — August 2009 (1 year 11 months)
Rotaract Club of SIUC
-Coordinated Hunger Awareness Program that raised consciousness in the local community.
-Promoted The U.S. Constitution Talk event through poster, newspaper, website with limited budget
-Increased the reputation of Rotaract Club by funderaising events and connecting with other local organizations.
-Wrote reminders and meeting minutes to club members bi-weekly
(Educational Institution; Higher Education industry)
August 2007 — August 2009 (2 years 1 month)
College of Mass Communication and Media Arts (MCMA)
-Collected and analyzed information of global television format trade, Asian media market and mobile media strategy for weekly research report.
-Assisted to develop Media Management graduate/undergraduate curriculum
-Contacted media professionals to check facts and other inquires.
(Educational Institution; Higher Education industry)
June 2009 — July 2009 (2 months)
College of Mass Communication and Media Arts (MCMA)
-Assisted to teach the Principles of Advertising course for two consecutive years.
-Graded quiz daily and supervised exams weekly independently.
-Evaluated more than 15 students’ essays on effective integrated media communication daily.
(Public Company; Public Relations and Communications industry)
March 2007 — May 2007 (3 months)
-Coordinated IBM Global Business Services (GBS), Global Technology Services (GTS) and Corporate Communications account
-Gathered data of IBM and competitors for two approximately 10 page media reports weekly
-Supported Blue Baton and Project Big Green China Launch on-site and followed up more than 15 media.
(Media Production industry)
July 2006 — October 2006 (4 months)
-Editor Assistant Intern for the documentary program "Exploring"
-Proofread transcripts and helped special effects of a 10-episode historical document The Suffering Children.
-Collected materials and prepared experts interviews for a 3-episode astronomic document Solar System Report: The Secret of The Pluto.
Rotaract Club SIUC