Chandler Peterson

I love Apple's old slogan, "Think Different". Many who know me would say that sums me up pretty quick. I'm not know for conformity or as someone who takes things as they are. I believe "That the practical man conforms to the world around him. The impractical man conforms the world around him to himself. Therefore all progress is dependent upon the impractical man". Most of the conversations I am a part of are about how to take an idea and build a business around it. How to take a business and reinvent it. How to help a client see opportunities in their business they haven't seen before. Introducing and educating people and businesses to technologies and processes that can decrease costs, increase efficiency and in many instances transform the way they work. These days, my favorite conversations with clients are about how to leverage blogging, videoblogging, podcasting and social media to reinforce their brand and open up new ways of interacting with their customers.

My sweet spot is in being face to face with people. This is where my value shines brightest. So opportunities of interest to me involve being in front of people and making an impact on their life and business. If you are looking for a cubicle dweller or phone jockey I'm not your guy.

My business philosophy is best summed up by this quote from Thomas Edison " Vision without execution is hallucination."

My personal philosophy on life I learned at 11 years old when Col. Hart said, "Son, leave the wood pile higher than it was when you got here."

Chandler Peterson’s Specialties:

Technology training: software, hardware and technology concepts. I'm known for making the complicated simple to understand.
Social network and community management
Blogging
Podcasting
Videoblogging
Segment producer
Enterprise collaboration technology
Web content management strategy
Social Media Optimization (SMO)
Solution selling
Enterprise account development
Bridging the sales and marketing divide (Sales-Integrated Marketing)
Business Process Re-engineering
Contract negotiation

Chandler Peterson’s Experience

Specialist

Apple Inc.

(Public Company; AAPL; Computer Hardware industry)

July 2009 — Present (6 months)
Producer & Event Promoter

Mash@24p

(Privately Held; Media Production industry)

June 2009 — Present (7 months)

I created the Mash@24p event series to be the cutting edge industry mixer for the many making it happen on the front lines of Film, Television and Web community. Mash@24p events are all about you. From Director to DP, PA to Programmer, Music to Marketing; Mash@24p brings all of the media arts community together.

Simply, this isn't your normal hover by the bar, hang with your clique kinda mixer!

Here are a few of the highlights from my first event:

1. The first Mash@24p event attracted over 300 attendes from the Phoenix Film, Television and Web Industry. Check out the pre and post event buzz on its Facebook Page: http://bit.ly/3cPLJr and http://bit.ly/10F8D4

2.There were six screens rolling over 20 previews, clips, shorts and reels.

3. Featured guest speakers included:
- SAG talking about the ins and outs about how take advantage of SAG's Indie Contracts.
- The Arizona Film Commission explaining how to take advantage of Arizona's "Motion Picture Production Tax Incentives Program"

4. Featured and previewed 6 local film and television projects and crews.

5. Over a $1000 dollars in door prizes.
Managing Editor

StudentFilmTools.com

(Online Media industry)

May 2008 — Present (1 year 8 months)
Managing Editor

RealtyTechnologyReview.com

(Online Media industry)

October 2007 — Present (2 years 3 months)
Founder

Simple, LLC

(Online Media industry)

2003 — Present (6 years )

Simple has:
- Designed and installed over 60 mobile office solutions.
- Taken over 100 REALTORS and their teams paperless.
- Worked with over 100 REALTORS on website and personal branding design and execution.
- Scoped and Managed 33 CRM implementations
- Microsoft Certified Partner
- HP Authorized Partner
International Trainer

Sage Software

(Public Company; SGE.L; Computer Software industry)

2000 — 2002 (2 years )

- Traveled globally training over 200 SalesLogix business partners from on SalesLogix products, Competitors products and selling practices, Selling Methodologies and Best Practices.
- Managed Sales Training relationships and schedules between corporate and local offices and partners in India, Australia, Singapore, China and the Philippines.
- Developed and maintained all sales training class and testing content, training materials and screencasts.
- Developed database of competitor's sales and marketing practices and sound bytes.
- Maintained working knowledge of local selling practices and protocols.
Technology Partner Program Manager

Sage Software

(Public Company; SGE.L; Computer Software industry)

1999 — 2002 (3 years )

- Managed over 100 relationships with ISVs (Independent Software Vendors) that wanted to integrate their product or service with
SalesLogix and market it to and through our Business Partner Channel
- Served as the liaison between management members and development teams
- Responsible for recruiting testing labs, creating testing criteria, and maintaining testing programs for 3rd party software.
- Recruited new partners in areas of interest and innovation.
- Responsible for coordinating with design teams to develop and managed SalesLogix web site of third party
developer add-ons.
Microsoft Premiere Support Contract Manager

Sage Software

(Public Company; 1001-5000 employees; SGE.L; Computer Software industry)

1999 — 2002 (3 years )

- Managed Business Development relationship and Premier Support Contract relationship with Microsoft.
- Planned and coordinated all development and testing efforts, emergency bug fixes, continuing education workshops,
pilot programs, and onsite visits between SalesLogix, ACT! and Microsoft Application Development Consultant (ADC).
• Negotiated terms and monitored performance of Premier Support Contract.
• Negotiated terms and monitored compliance with all terms and conditions of initial Microsoft SQL CAL (Client Access License)
licensing and distribution contract for SalesLogix and ACT!.
Web Services Partner Relationship Manager

Sage Software

(Public Company; 1001-5000 employees; SGE.L; Computer Software industry)

1999 — 2002 (3 years )

- Managed web services and content relationships with CBS MarketWatch, AOL/Time Warner's Mapquest, Yahoo, YellowBrix, and Comcast.
- Negotiated pricing models, as well as, content and service contracts.
- Liaised between vendors, legal department, marketing and product development to monitor and maintain compliance with all contract provisions.
ASP Program Manager

Sage Software

(Public Company; 1001-5000 employees; SGE.L; Computer Software industry)

1999 — 2002 (3 years )

- Assumed full responsibility for maintaining and growing a profitable ASP (Application service Provider) program.
- Managed ASP partners helping them successfully launch and promote new products and services to our domestic and international Business Partners and customers.
- Managed and expanded relationships with hosting providers, helping them to package, price and promote hosting
programs to our business partners and their customers, as well as, to our direct customers.
- Designed and maintained profitable pricing structures for both direct and indirect offerings of SalesLogix in a hosted environment.
- Maintained and expanded customer relationships with both direct and indirect ASP customers
ACT! Corporate Sales - Major Accounts

Sage Software

(Public Company; 1001-5000 employees; SGE.L; Computer Software industry)

1999 — 2002 (3 years )
SalesLogix Inside Sales

Sage Software

(Public Company; 1001-5000 employees; SGE.L; Computer Software industry)

1999 — 2002 (3 years )
Founder

Executive Technologies, Inc.

(Computer Hardware industry)

1994 — 1999 (5 years )
Computer Sales Associate

Circuit City

(Public Company; 10,001 or more employees; CC; Retail industry)

October 1993 — November 1994 (1 year 2 months)