Chad Marra

Chad Marra

Jr. Digital Associate, MediaVest

Greater New York City Area

Current
  • Jr. Digital Associate, Walmart at MediaVest
Past
  • Production Coordinator at Post No Bills
Education
  • University of South Carolina-Columbia
Connections
118 connections
Industry
Marketing and Advertising
Websites

Chad Marra’s Summary

Digital media buying and planning, UGC, social entertainment, brand advocacy and more

Chad Marra’s Specialties:

Digital media, branding, marketing


Chad Marra’s Experience

  • Jr. Digital Associate, Walmart

    MediaVest

    (Public Company; Marketing and Advertising industry)

    September 2008Present (1 year 3 months)

    + Planned, negotiated, and executed digital display advertising campaigns across multiple retail categories for Walmart Stores client

    + Assisted digital team with campaign optimizations, research and brainstorming sessions as well as managed team schedules and organized vendor meetings

    + Proficient with media tools such as ComScore, PointRoll, DoubleClick (DFA), MediaBank, Nielsen Netviews, AdRelevance, @Plan, and more

    + Team awarded 2008 Retail Marketer of the Year by OMMA Magazine

  • Production Coordinator

    Post No Bills

    (Marketing and Advertising industry)

    May 2007November 2007 (7 months)

    + Executed the development and fulfillment of a national cross-promotional giveaway supporting Paramount Pictures theatrical release Stardust and Delia’s retail stores

    + Managed orders, inventory and customer service for South Carolina Bank and Trust’s retail webstore

    + Created and completed purchase orders for account executives

    + Assisted with the creative brainstorming of press kits and promotional products for Paramount and Dreamworks major motion picture releases

    + Provided assistance with fulfillment of other mass-promotional products


Chad Marra’s Education

  • University of South Carolina-Columbia

    B. A, Journalism and Mass Communication , with a focus on Advertising and Business Administration , 20052008

    Activities and Societies:
    Student Advertising Federation, Theta Delta Chi

Additional Information

Chad Marra’s Websites:

Chad Marra’s Interests:

I really want to sink my teeth into any of the following: Media Buying/Planning, Brand advocacy, Nontraditional promotions, Creative strategy, Writing for TV, music, film, entertainment, et al.

Chad Marra’s Groups:

  •    Digital Marketing
  •    South Carolina Alumni of New York City
  •    Digital Marketing - New York

Chad Marra’s Honors:

SAF Gold Award for Nontraditional Ad, 2008


Chad Marra’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • reference requests
  • getting back in touch

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