Colin Carmichael
Digital Communications & General Geekery
- Location
- Cambridge, Ontario, Canada (Kitchener, Canada Area)
- Industry
- Public Relations and Communications
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Colin Carmichael's Overview
- Current
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- Communications Manager at Waterloo-Wellington CCAC
- Past
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- Director, Communications at The Presbyterian Church in Canada
- Strategist at Social Media Group
- Director, Product Development at TrueLocal Inc.
- Web Developer at TrueLocal Inc.
- Child & Youth Worker at Family & Children's Services of the Waterloo Region
- Corrections Officer at The Salvation Army
- Security Officer at Various
- Education
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- University of Western Ontario
- Wilfrid Laurier University
- Fleming College
- Recommendations
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15 people have recommended Colin
- Connections
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440 connections
- Websites
Colin Carmichael's Summary
Digital communications executive with the technical expertise required to bridge the gap between strategy and execution. An experienced manager of people and projects with a passion for everything digital.
Specialties
general communications, media relations, management of hundreds of websites, digital photography and videography, graphic design and layout, budgeting, project management, ad planning, policy development, training and consulting, public speaking, workshop facilitation
Colin Carmichael's Skills & Expertise
Colin Carmichael's Experience
Director, Communications
The Presbyterian Church in Canada
October 2008 – May 2012 (3 years 8 months) Toronto, Ontario
I am the executive responsible for all communications activities of The Presbyterian Church in Canada including web, print and social media.
Presence Management:
I am responsible for managing the denomination's main corporate website (presbyterian.ca) containing over 5000 unique pages. I also manage a small network of satellite sites and a larger network of congregational websites. In total, I am directly responsible for about two hundred websites. In addition to these internal websites, I manage The PCC’s presence on the various social media sites.
Project Management:
The Communications Office is primarily a “service” agency that works with various other departments, agencies, committees and congregations within The PCC. The work varies from simple design requests to complex web deployments. I manage each project as it moves to and from each Communications employee as well as through outside vendors.
Media & Community Relations:
I am the primary contact for all media inquiries as well the the first responder to feedback from the Presbyterian community. The Communications Office manages the infrastructure through which the Church speaks to - and listens to - its members.
Strategist
Social Media Group
Privately Held; 11-50 employees; Internet industry
2007 – 2008 (1 year)
Social Media Strategy & Execution: As part of the strategy team at Social Media Group, I was involved in creating, pitching and executing social media activities for our clients. As the on-site strategist at Ford Motor Company’s headquarters in Dearborn, Michigan, I was involved with virtually all social media efforts of the Communications and Marketing teams at Ford. Activities included consulting on corporate website architecture, assisting with social media outreach, social application development.
Technical Expertise: As part of the technical team at SMG, I was called upon regularly to evaluate new technologies and advise on their utility for our clients. I was also the technical lead on most of our product development projects including SMG's proprietary social media press release platform, DigitalSnippets.
Education & Training: Due to my facility with both the technical underpinnings and the strategy/business implications of the social web, I was tasked with bringing the North American Communications team at Ford Motor Company up to speed on impact of social media on their work. Through a series of webinars, that I developed, I gave helped Ford’s communications team develop the basic social media understanding they needed to move forward.
Director, Product Development
TrueLocal Inc.
Privately Held; 11-50 employees; Internet industry
2005 – 2007 (2 years)
I was responsible for building on the overall TrueLocal experience by developing new features and products across all of TrueLocal’s product lines. From idea and concept management right through to implementation, I was responsible for ensuring that TrueLocal's products and features are in place to provide the very best experience in local search.
I started at TrueLocal as a UI web developer and quickly moved up and over to the business side of things spending several months as Director, Strategic Partnerships before eventually taking responsibility for TrueLocal's entire product line as Director, Product Development.
Web Developer
TrueLocal Inc.
Privately Held; 11-50 employees; Internet industry
2005 – 2005 (less than a year)
Initially hired to simply inspect and evaluate the HTML generated by our proprietary backend system, I quickly became responsible for all front-end development.
Child & Youth Worker
Family & Children's Services of the Waterloo Region
Public Company; 201-500 employees; Civic & Social Organization industry
2003 – 2005 (2 years)
Weekend relief staff in the CARE home program at Family & Children's Services of the Waterloo Region
Corrections Officer
The Salvation Army
Nonprofit; 10,001+ employees; Nonprofit Organization Management industry
2001 – 2003 (2 years)
Overnight and weekend supervision at a halfway house for federal inmates.
Colin Carmichael's Volunteer Experience & Causes
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Volunteer Experience
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Board Member & Chair
Cambridge Libraries and Galleries
- Arts and Culture
November 2010 – present (1 year 7 months)The volunteer Board of Trustees provides community leadership to our city-owned public libraries and art galleries. In addition to the Board itself, I serve on the Art Gallery Branding committee.
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Elder
Central Presbyterian Church
2003 – present (9 years) -
Community Builder
Cambridge, Ontario
- Politics
2007 – present (5 years)I look for opportunities to bring members of our community together:
- social media: I organized the very first Tweetups in Cambridge and initiated the use of the #cbridge hashtag, now used by all mainstream media outlets
- online newspapers: was intrumental in the creation of both the Cambridge Advocate and Cambridge Citizen online newspapers
- photography: created Photowalking Cambridge, bringing pro and amateur photographers together once a month to walk and take photos.
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Volunteer Interests
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Causes I care about:
- Arts and Culture
- Children
- Disaster and Humanitarian Relief
- Education
- Politics
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Organizations I support:
- Presbyterian World Service & Development
- Central Presbyterian Church, Cambridge
- The Presbyterian Church in Canada
- Cambridge Libraries & Galleries
- TVOntario
- NPR
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Colin Carmichael's Languages
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English
(Native or bilingual proficiency) -
French
(Limited working proficiency)
Colin Carmichael's Education
University of Western Ontario
Professional Certificate, Communications & Public Relations
2010 – 2011
Wilfrid Laurier University
BA (Hons.), Political Science
2001 – 2005
Minor: Philosophy
Fleming College
Diploma, Law & Security Administration
1995 – 1997
Colin Carmichael's Additional Information
- Websites:
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