Catherine Baird

Current

• Associate Creative Director at Dashboard

Past

• Senior Art Director at Draftfcb
• Co-Creative Lead at henderson bas
• Senior Designer at ecentricarts inc.

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Education

• Sheridan College
• University of Toronto

Recommended

16 people have recommended Catherine

Connections

210 connections

Industry

Graphic Design

Websites

• catherinebaird.com
• My Blog

Catherine Baird’s Summary

Catherine Baird’s Specialties:

creative & art direction for interactive experiences, branding, online strategy, information architecture, graphic design

Catherine Baird’s Experience

• Associate Creative Director

  Dashboard

  (Privately Held; Marketing and Advertising industry)

  September 2009 — Present (3 months)

• Senior Art Director

  Draftfcb

  (Public Company; ipg; Marketing and Advertising industry)

  September 2008 — September 2009 (1 year 1 month)

  Concepting, art direction and design for interactive experiences for clients including Motorola, HP, Kraft, Hershey's, SC Johnson, World Wildlife Fund

• Co-Creative Lead

  henderson bas

  (Privately Held; Marketing and Advertising industry)

  September 2005 — June 2008 (2 years 10 months)

  Creative and art direction and design for online marketing campaigns and user experience. Clients: Mercedes Benz, Ogilvy Renault, Tim Hortons, President's Choice, Joe Fresh Style, eBay.ca, Coke, Virgin Mobile, Hbc, Mackenzie Financial, McCarthy Tétrault, Capital One, McCormicks, ING Direct and Levis.
  
  Also a member of the management team and responsible for directing a team of nine designers including everything from big idea thinking and pixel perfect design to vacation schedules and pay raises.

• Senior Designer

  ecentricarts inc.

  (Graphic Design industry)

  May 2001 — September 2005 (4 years 5 months)

  Information design and branding for a variety of clients in the arts, culture, non-profit and government sector. Clients included: Canadian Music Center, McMichael Canadian Art Collection, Virtual Museum of Canada, Ritchies Auction House, Canada Health Infoway, HealthyOntario.com, Canadian Institute for Health Information, Grand & Toy, Purina, Hamilton Wentworth District Schoolboard.

Catherine Baird’s Education

• Sheridan College

  Post Graduate Diploma , New Media Design , 2000 — 2001

• University of Toronto

  Hons. B.A , Art and Art History , 1996 — 2000

Additional Information

Catherine Baird’s Websites:

• catherinebaird.com
• My Blog

Catherine Baird’s Honors:

• 2009 How Magazine Interactive Design Awards - Mercedes C Class

• 2009 Applied Arts Award - Capital One Lose The Rate

• 2009 Applied Arts Award - Hbc Olympics

• 2009 Applied Arts Award - Joe.ca

• 2008 Applied Arts Awards- Mercedes C Class

• 2008 Mercedes-Benz Star Awards - Gold - Mercedes C Class

• 2008 Digital Marketing Award Silver - Microsites - Mercedes C Class

• 2008 Digital Marketing Award- Bronze Captial One - Bankers Puppet Theatre

• 2007 Digital Marketing Awards- Joe Fresh Style - Interactive Banner Ad

• 2006 Applied Arts Award - Joe - Interactive Banner Ad

• 2006 Applied Arts Award - Virgin Mobile - Free the Numbers

• 2006 Digital Marketing Awards Gold - Website: Services - Mackenzie Financial Burnrate

• 2005 Digtial Marketing Awards- Certificate - mypuppy.ca

• 2004 Digital Marketing Awards Certificate - Virtual Museum of Canada - Horizons

• 2004 Applied Arts Award - Canadian Music Centre - Sound Adventure

Catherine Baird’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• reference requests
• getting back in touch