Carrie Rider

Current

Marketing Manager at Recruit Military

Past

Major Accounts Manager and Marketing Director at Relevant Works
Marketing Manager at Queen City Funding
Area Marketing Manager at Borders Group, Inc.

Cancer Control Director at American Cancer Society

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Education

Xavier University - School of Business Administration
University of Cincinnati

Recommended

5 people have recommended Carrie

Connections

134 connections

Industry

Marketing and Advertising

Websites

Relevant Works

Carrie Rider’s Summary

Major Accounts Manager and Marketer who has experience selling and consulting with clients of various vertical markets on strategizing branding and marketing campaigns to achieve business sales goals and objectives.

Business professional with experience in the following areas:
Startup companies, Print and Technology, Financial institutions, Fortune 500 Retail Company and the Non-Profit sector.

Professional goals: Continue to develop business knowledge and market share awareness and to constantly challenge myself both professionally and personally, while maintaining strong moral and core values.

Carrie Rider’s Specialties:

Highly Competitive l Problem Solver l Self Motivated l Innovative Relationship Developer both Internal and External l Marketing Consultant l New Market Development l Customer Relationship Development l Sales Strategies l Branding l Corporate Marketing Mix l Results Oriented l Loyal and Strong Ethics

Carrie Rider’s Experience

Marketing Manager

Recruit Military

(Privately Held; Human Resources industry)

October 2009 — Present (3 months)
Major Accounts Manager and Marketing Director

Relevant Works

(Privately Held; Marketing and Advertising industry)

November 2007 — October 2009 (2 years )

Relevant Works is a leading direct marketing company helping clients achieve increased revenue, profit, market share and customer loyalty objectives through variable data print and web services. We use a structured approach when considering how to best help you achieve your goals. Our ultimate goal is to generate highly qualified responses at the lowest cost of acquisition.
Marketing Manager

Queen City Funding

(Financial Services industry)

March 2000 — November 2007 (7 years 9 months)

Queen City Funding, LLC, is a mortgage company whose focus is to position itself as an industry leader within the Cincinnati area has upholding high moral values and providing a level of service that far exceeds the competition. Commissioned by the company owner to create the marketing plan and branding strategy for a start up Mortgage Company with the goal of driving business based on customer retention, referral programs and developing relationships with industry leaders. Strategically positioned company through marketing and business development efforts to create and maintain partnerships with local builders and financial institutions.
Area Marketing Manager

Borders Group, Inc.

(Retail industry)

June 2000 — March 2002 (1 year 10 months)

Borders Group, Inc. is an international bookseller based in Ann Arbor, Michigan and is the second largest bookstore chain in the United States. As an Area Marketing Manager, I was recognized and charged with the responsibility of managing all marketing efforts, promotional sales, and local and national events for three major markets.
Cancer Control Director

American Cancer Society

(Non-Profit; Non-Profit Organization Management industry)

July 1998 — June 2000 (2 years )

Further developed and created new partnerships within the community to promote cancer prevention, education and research programs. In addition, conducted and assessment of the areas cancer awareness, education and patient services to determine the need for improvement. Also play a key role in fundraising and developing corperate sponsorships.

Carrie Rider’s Education

Xavier University - School of Business Administration

2007 — 2007

XLC Program through Xavier University's Business College
Back To Business: Professional Development Program of Women.
University of Cincinnati

BS , Health Promotion and Education , 1993 — 1998

Activities and Societies:

Kappa Kappa Gamma
Eta Sigma Gamma, Professional Fraternity
Intramural Crew