Carrie Koch

Carrie Koch

Marketing Director at Balanced Health and Wellness

Houston, Texas Area

Current
  • Marketing Director at Balanced Health and Wellness
Past
  • Marketing Communications Consultant at MAJR Specialties
  • Communications Manager at TomorrowNow, Inc.
  • Communications Manager at TomorrowNow, Inc. / SAP America, Inc
  • Senior Customer MarComm Specialist at PeopleSoft, Inc.
  • Sales Administrator at BI
  • Publication Coordinator at Hawaiian Humane Society
  • Experts Directory Project Coordinator at University Relations, University of Hawai'i-Manoa
  • General Assignment Reporter/Intern at Honolulu Advertiser
Education
  • University of Hawaii at Manoa
  • Windward Community College
  • Professional Leadership Development Course, U.S. Army Reserve

1 more...

Connections
194 connections
Industry
Writing and Editing

Carrie Koch’s Summary

Experienced writer and editor with excellent web production, mass communication, and marketing communication skills. Interested full-time or contracting work in print, email, or web communications that challenge my problem-solving and change-management skills.

Carrie Koch’s Specialties:

* Integration of customer support websites due to mergers and acquisitions.
* Development of comprehensive customer communication plans for product launches, acquisitions, change management, and general customer communications.
* Effective writing and editing for targeted audiences.
* Abilty to hand code HTML, CSS, and Javascript.
* Experienced with using Teamsite, Dreamweaver, Fusion, Photoshop, Pagemaker, Visio, Word, Excel, Powerpoint, and more.


Carrie Koch’s Experience

  • Marketing Director

    Balanced Health and Wellness

    (Medical Practice industry)

    June 2008Present (1 year 7 months)

  • Marketing Communications Consultant

    MAJR Specialties

    (Marketing and Advertising industry)

    September 2007July 2008 (11 months)

    Help organizations create, develop, and expand their brand and messaging for effective communications. Provide promotional products to support and expand current marketing efforts, increasing effectiveness, profits, and marketshare. Draft, edit, or enhance current written communications to better target audience and increase response rates. Effectively become an outsourced marketing department to small to mid-sized businesses who don't need a full time marketing department, but need coaching and campaign execution help. I can work remotely nationwide as well as in person in the Houston, Texas area.

  • Communications Manager

    TomorrowNow, Inc.

    (Public Company; 51-200 employees; Information Technology and Services industry)

    May 2005August 2007 (2 years 4 months)

    Manage, draft, and edit TomorrowNow external communications, including press releases, client success stories, web content, and sales tools. Create voice and manage company brand through drafting of style book. Manage and edit the company internal newsletter.

  • Communications Manager

    TomorrowNow, Inc. / SAP America, Inc

    (Writing and Editing industry)

    20052007 (2 years )

  • Senior Customer MarComm Specialist

    PeopleSoft, Inc.

    (Public Company; 10,001 or more employees; PSFT; Computer Software industry)

    June 2000May 2005 (5 years )

    Write, edit, and produce web content for PeopleSoft's customer extranet (which has more than 100,000 registered users). Write and edit customer letters from casual communications and customer loyalty, to executive communications. Collaborate with team to determine web strategy and work with IT to execute on the technical aspects. Work with product and service marketers to develop comprehensive and effective customer communication and change-management campaigns, and execute on all deliverables for these plans. This job requires the ability to project manage multiple complex projects on a broad variety of subjects.

  • Sales Administrator

    BI

    (Privately Held; 201-500 employees; Marketing and Advertising industry)

    June 1999June 2000 (1 year 1 month)

    In addition to my duties as a sales administrator, I wrote copy for various marketing campaigns our company ran for its clients. I helped brainstorm for the initial direction, including suggestions about graphical content.

  • Publication Coordinator

    Hawaiian Humane Society

    (Non-Profit; 11-50 employees; Civic & Social Organization industry)

    September 1998May 1999 (9 months)

    Responsibilities included: writing the Society's quarterly newsletter (21,000 circulation), weekly internal newsletter, press releases, brochures, flyers, and a bi-weekly column for the local morning daily newspaper. In addition to my writing responsibilities, I designed flyers, ads, brochures, and newsletters. I also coordinated publication of all business forms and publications for the organization.

  • Experts Directory Project Coordinator

    University Relations, University of Hawai'i-Manoa

    (Writing and Editing industry)

    19971998 (1 year )

  • General Assignment Reporter/Intern

    Honolulu Advertiser

    (Public Company; Writing and Editing industry)

    19961997 (1 year )


Additional Information

Carrie Koch’s Interests:

W3C web standards compliance, investing, writing, reading, cross-stitching, networking, and teaching.

Carrie Koch’s Groups:

Wardrobe for Opportunity web producer volunteer (www.wardrobe.org); Education Chair of NAIC investment club chapter The Dow Janes; Secretary of Vintage Stitchers--a chapter of the Embroiderer's Guild of America., 745 Group and Cooper Connection

  •    PeopleSoft Alumni Network (3,712 members)
  •    University of Hawaii
  •    DLI-FLC Alumni
  •    eWomenNetwork - Greater Houston
  •    2009 Houston Business Expo

Carrie Koch’s Honors:

PeopleSoft Outstanding Contributor Award Q2 2002


Carrie Koch’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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