Carol Smock

Owner, Brown Dog CRM Consulting

Greater Nashville Area

Current
Past
  • Consultant/Trainer at TCS/Aspect
  • Consultant/Trainer at TCS Management
  • Subscriber Retention Director at The Indianapolis Star, Gannett
Connections
168 connections
Industry
Management Consulting
Websites

Carol Smock’s Summary

Over the past 18 years, I have worked with 130 businesses to create customer retention strategies that work. Before CRM systems existed, we accomplished this through system integrations that gave the employee access to a 360 degree view of the customer. In recent years, I have worked with several different CRM tools such as SugarCRM, Microsoft CRM as well as industry specific CRM tools. And, I'm quite proficient in contact management systems, such as ACT! and Goldmine; as well as Salesforce Automation tools like Salesforce.com.

Today, I offer my expertise in the development of CRM Strategies to the small and medium sized business. Most often I leverage and enhance existing tools so as not to burden the business with the expense of new systems. However, I can also provide expertise in the purchase and implementation phase of a CRM product.

Carol Smock’s Specialties:

Customer Relationship Management, CRM, Customer Retention, Customer Loyalty, change management, increase profit margin, increase revenue


Carol Smock’s Experience

  • Founder/CEO/Board President

    Brown Dog Foundation

    (Non-Profit; Myself Only; Fund-Raising industry)

    June 2006Present (3 years 6 months)

    At Brown Dog Foundation it is our mission to ensure family pets are no longer euthanised because of a temporary, financial crisis of the owner. Additionally, we assist with relief efforts for pet medical treatment during natural disasters.

  • Owner/Operator

    Brown Dog CRM Consulting

    (Management Consulting industry)

    March 2006Present (3 years 9 months)

    I help small and medium-sized businesses realize the value of their customers and leverage that customer-base for increased revenues.

  • Consultant/Trainer

    TCS/Aspect

    (Privately Held; 201-500 employees; Management Consulting industry)

    January 1999October 2000 (1 year 10 months)

    The Consulting Staff at TCS Management Group provided unbiased management, systems and operational consulting and training to call centers throughout the world.

  • Consultant/Trainer

    TCS Management

    (Management Consulting industry)

    19992000 (1 year )

  • Subscriber Retention Director

    The Indianapolis Star, Gannett

    (Management Consulting industry)

    19961998 (2 years )

  • Customer Application Support Manager (Project Manager)

    TeleDirect International

    (Privately Held; 51-200 employees; Computer Software industry)

    19901996 (6 years )


Additional Information

Carol Smock’s Websites:

Carol Smock’s Interests:

dogs, Barbados, databases, CRM, hiking, wine

Carol Smock’s Groups:

Mt. Juliet Chamber of Commerce, Donelson-Hermitage Chamber of Commerce, Brown Dog Foundation

  •    Aspect Past & Present
  •    Brown Dog Foundation

Carol Smock’s Honors:

Julia Colton Award, Runner Up, 2007 & 2008
Instructor, Small Business Development Center, 2006-2008
Guest Author, Nashville Business Journal, 2006-2007


Carol Smock’s Contact Settings

Interested In:

  • consulting offers
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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