Public Relations Coordinator at NOFA/Mass
Greater Boston Area
- Current
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- Public Relations Coordinator at NOFA/Mass
- Public Relations Coordinator at NOFA/Mass
- Owner at Lake Studios and Windhorse Marketing
- Past
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- Founder, Executive Director at The Educational Farm at Joppa
- Public Relations and Marketing Director at Lake Contracting Inc
- Owner/operator at Lakewood Educational Farm, New Boston/NH
- Outreach Coordinator at Town of Merrimack
- Public Relations Director at Nashua River Watershed Association
- Public Relations Assistant at Earth Day USA, Peterborough/NH
- Reporter at Milford Cabinet
- Copy writer at chaotic environment
- Education
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- University of New Hampshire
- Connections
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8
connections
- Industry
- Public Relations and Communications
- Websites
carol lake’s Experience
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Public Relations Coordinator
NOFA/Mass
(Public Relations and Communications industry)
November 2009 — Present (2 months)
Responsible for: designing, writing and editing the new online newsletter, conducting traditional media relations for NOFA/Mass and the interstate council's annual summer conference and managing all social media opportunities.
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Public Relations Coordinator
NOFA/Mass
(Public Relations and Communications industry)
November 2009 — Present (2 months)
Responsible for: designing, writing and editing the new online newsletter, conducting traditional media relations for NOFA/Mass and the interstate council's annual summer conference and managing all social media opportunities.
-
Owner
Lake Studios and Windhorse Marketing
(Public Relations and Communications industry)
March 2007 — Present (2 years 10 months)
Lake Studios & Windhorse Marketing, Peterborough/NH,
Opened sculpture and fine art studio specializing in expressive bronze sculptures and portraits of gardens,
people and animals in both paintings and natural light photography. Expanded studio to include marketing,
specializing in e-marketing for small business owners. Web design, logo design, social network marketing,
e-commerce, online newsletters and e-blasts, search engine optimization, webinars, teleconferencing and
online conferencing, website management, small business consulting. -
Founder, Executive Director
The Educational Farm at Joppa
(Public Relations and Communications industry)
March 2004 — April 2007 (3 years 2 months)
Initiated concept and secured lease with town, developed all programs and special events, oversaw seasonal staff and
all volunteers. Responsible for operation of entire farm including fundraising, donor management, corporate sponsorship, annual appeal, special events, budgets, grant writing, board development and training, public relations, organic garden planting and maintenance, horsemanship lesson program development and
implementation, all livestock management, training and veterinary care. Researched, developed and implemented curriculum for summer and after school agricultural literacy program for ages 5 - 16.
Developed and implemented sustainable agricultural literacy program for area schools. Developed and implemented area's first Natural Horsemanship lesson and summer camp program. Designed, planted and harvested 2 acre market garden and the area's first community supported agriculture program. Public
relations work included writing, designing, editing and production management of 1 and 2 color print advertisements, flyers, posters, brochures and newsletters, production of a bimonthly newspaper column, writing radio and television public service announcements, commercials and 30 minute specials as well as website design, writing and maintenance. -
Public Relations and Marketing Director
Lake Contracting Inc
(Public Relations and Communications industry)
June 2005 — June 2006 (1 year 1 month)
Contracted for one year to work for Boston contracting company. Designed and wrote copy for website,
managed special events, wrote press releases and acted as media liaison. Developed concepts, wrote and
edited material for job stories, customer testimonials and company collateral material. Conferred regularly
with senior management to determine specific subject matter to be developed for publication. Read journals
and other publications relevant to the construction industry to become familiar with product technology and
market requirements. Created, procured and edited all art work (photographs, drawings, diagrams,etc.) and
assisted or directed material layout in all publications. Arranged for duplication and distribution of material.
Created and updated website and working database of all publications, art and media list contacts. -
Owner/operator
Lakewood Educational Farm, New Boston/NH
(Public Relations and Communications industry)
December 1998 — March 2004 (5 years 4 months)
Started and operated area's first learning farm. Responsible for legal and office accountability, marketing and
promotions, livestock health, care and training. Developed and implemented all educational programs, hired
and managed staff. Designed website, wrote all copy and took all photographs. Gathered information, wrote
press releases, designed and wrote all company collateral materials. -
Outreach Coordinator
Town of Merrimack
(Public Relations and Communications industry)
March 1998 — October 1998 (8 months)
Responsible for developing and implementing this organization's educational programs for youth and adults.
Also developed and implemented new public relations campaign. -
Public Relations Director
Nashua River Watershed Association
(Public Relations and Communications industry)
July 1992 — November 1995 (3 years 5 months)
Developed public relations program for nonprofit environmental association. Designed, wrote, photographed
and edited newsletters, brochures, flyers, etc. Created and placed advertisements. Developed, promoted and
held special events. Edited all in-house material. Wrote photographed, designed, illustrated and published
extensive canoe and area "green" guide. -
Public Relations Assistant
Earth Day USA, Peterborough/NH
(Public Relations and Communications industry)
May 1991 — June 1992 (1 year 2 months)
Assisted Public Relations Director with all aspects of national environmental campaign, including speech
writing, media relations, media buying, interviews and appearances. Assisted in writing, editing
photographing and designing promotional materials including brochures, flyers, posters and postcards. -
Reporter
Milford Cabinet
(Public Relations and Communications industry)
April 1988 — August 1989 (1 year 5 months)
Wrote and edited local news and feature stories. Photographed news and feature events. Conducted
interviews, became familiar with town politics and governance, worked efficiently under tight deadlines in a -
Copy writer
chaotic environment
(Public Relations and Communications industry)
March 1985 — August 1986 (1 year 6 months)
Bryce Associates, Hamilton/MA
Worked with CEO of small advertising agency developing copy and assisting with advertisement design and
carol lake’s Education
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University of New Hampshire
BA , English , 1985 — 1989
Additional Information
carol lake’s Websites:
carol lake’s Interests:
Fine art, photography, sculpture, technology, environmental issues, natural horsemanship, gadgets, organic farming, slow food, neurobiology, Buddhism, quantum physics, classical dressage, rare livestock breeds
carol lake’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- reference requests
- getting back in touch
