Carol King

Current

• Creative/Brand consultant at Moodys Corporation
• Owner/Creative Director at Carol King Design

Past

• Art Director at MyJewishLearning.com
• Senior Designer at Merrill Lynch
• Senior Designer at Meyer & Associates

• Graphic Designer at Lehman Brothers

see less...

1 more...

Education

• Parsons School of Design
• New York University

Recommended

3 people have recommended Carol

Connections

283 connections

Industry

Graphic Design

Carol King’s Summary

Carol King is a multi-disciplined senior graphic designer/art director with over 7 years of experience in both print, branding and web design. Carol has worked on projects in a variety of industries from corporate to luxury/entertainment to non-profit and financial.

With a diversified background working in house for several top Fortune 500 companies to working independently as a freelance designer, Carol brings a wide range of knowledge, background and experience to her design work.

Carol King’s Specialties:

Branding, print design, brand identity, web design, flash banners, logos, marketing collateral, brochures, catalogs, packaging, package design, account management, print production, print procurement, corporate identity, rebranding, marketing collateral

Carol King’s Experience

• Creative/Brand consultant

  Moodys Corporation

  (Public Company; MCO; Financial Services industry)

  April 2009 — Present (9 months)

  Assisting with the rollout and design of the current rebranding initiative for Moodys Corporation, which encompasses Moody’s Analytics, Moodys Investor Service, and Moody's Corporate. Responsibilities include design of printed templates, brochures, whitepapers, websites, and multimedia in accordance with brand standards. Interacts directly with clients and works under the supervision of Creative Director.

• Owner/Creative Director

  Carol King Design

  (Graphic Design industry)

  July 2005 — Present (4 years 6 months)

  Graphic design/art direction for design studios, ad agencies, and in-house design depts within selected design, media and Fortune 500 companies. Responsible for creating concepts and executing designs to meet brand guidelines and budget. Manages the design process from start to finish, including print production and account/project management. Also generates new business to re-brand companies, design logos/identities, print collateral, marketing materials and websites for my own clients independently as a company.
  
  Partial Client List:
  - Time Warner
  - Prudential Douglas Elliman
  - National Football League
  - Bartle Bogle Hegarty (BBH)
  - Digitas
  - Rainbow Media
  - Estee Lauder
  - The United Nations
  - Rosetta Marketing
  - Taglit-Birthright Israel

• Art Director

  MyJewishLearning.com

  (Non-Profit; Online Media industry)

  May 2007 — March 2009 (1 year 11 months)

  Assisted the executive management team with the redesign and 2009 relaunch of MyJewishLearning.com - the largest Jewish transdenominational learning resource on the web. Redesigned new logo, identity, marketing material and brand book for upcoming 2009 site launch. Was responsible for the overhaul of e-marketing campaigns, ad banners, page design, and photo library research and management. Also art directed, designed and produced internal communications, marketing collateral, newsletters and advertisements for the organization.

• Senior Designer

  Merrill Lynch

  (Public Company; MER; Financial Services industry)

  June 2007 — August 2008 (1 year 3 months)

  Member of 6 person design team responsible for creating concepts and executing designs to meet brand guidelines and budget. Managed the design process from start to finish, and interacted directly with clients through phone calls and meetings. Also managed the print production process by requesting RFQ's, obtaining print estimates/bids, selecting and coordinating with vendors, and job tracking/expense management through online print management software (Printellect).

• Senior Designer

  Meyer & Associates

  (Graphic Design industry)

  October 2004 — May 2005 (8 months)

  Designer for luxury travel-marketing firm with clients such as American Express, Yachts of Seabourn and Holland America Cruise Lines. Was responsible for the design, art-direction, production and management of Seabourn Cruise Lines' 100+ page annual cruise catalog. Managed the research and procurement of stock photography within 5-figure budget. Managed and directed junior designers and interns.

• Graphic Designer

  Lehman Brothers

  (Public Company; 10,001 or more employees; LEH; Investment Banking industry)

  June 2001 — July 2004 (3 years 2 months)

  Team member of 25 person internal design studio within marketing/communications department. Worked independently to create and execute concepts for both print and web projects such as brochures, marketing collateral, conference signage/materials, flash invites, web design, banners and animated flash screensavers. Worked in conjunction with art directors to refine concepts and create presentations for clients.

Carol King’s Education

• Parsons School of Design

  BFA , Communication Design , 1997 — 2001

• New York University

  School of Continuing & Professional Studies , Positioning and Brand Development

Additional Information

Carol King’s Interests:

pool, bocce, scrabble, ping pong, wikipedia, scrabble, social networking, facebook

Carol King’s Groups:

American Institute of the Graphic Arts (AIGA), Freelancers Union

•    Art Directors Club
•    Personal Branding Network
•    eMarketing Association Network
•    Creative Professionals
•    Media Bistro
•    Freelancers Union Group
•    Brochure Marketing
•    Designers Talk
•    AIGA | the professional association for design
•    NYC Web Design
•    New School Alumni
•    NetParty Business and Social Networking for Young Professionals
•    Brooklyn Creative League
•    QBN - For a better tomorrow

Carol King’s Honors:

- Work featured in Logo Lounge 4 by Catharine Fishel & Bill Gardner, Spring '08
- Design contributor in Create Magazine's Summer '07 issue
- Work featured in The Secret Life of Logos by Leslie Carbarga, '07
- Work featured in Exploring Package Design by Chuck Groth, '06
- Graphic Design Juror for 3rd Annual Portfolios.com Online Design Awards, '06

Carol King’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch