Pro-blogger and content producer, editor, education writer/consultant and project manager
Coventry, United Kingdom
Pro-blogger and content producer, editor, education writer/consultant and project manager
Coventry, United Kingdom
I began my career as a web editor for Amazing Grades, a secondary education portal focused on 14-19 education. Since then I have worked both in web and print across the education field, encompassing everything from early years and primary in my current role to higher education at Northumbria University and postgraduate research at Hero Ltd. My experience covers both project management of publications and feature research and writing. I have also worked in marketing and branding, and written brochures and advertorials.
Although my work is flexible, my specialist areas are education (primary through to HE) and children's literature.
I also write a personal blog to indulge my passions: fashion, food, and social media. I'm particularly interested in vintage and historical fashions, the way vintage styles are interpreted on the modern catwalk and the history of design.
You can find a slide show of my online content/social media profiles at http://carolineshort.extendr.com/
Writing, editing, proofreading, blogging, research, design briefing for websites (front end) and print publishing, artwork briefing and copyright handling.
SKILLS:
• HTML, Photoshop, Fireworks, Dreamweaver, InDesign, basic PDF editing and QuarkExpress
• Email, internet and Microsoft Word, Office and Excel
• Use of the Curriculum Online Tagging Tool
• Use of the Hero LTD and Amazing Grades content management systems
• Use of Wordpress (blogging tool)
• Keyword tagging and basic SEO
(Publishing industry)
May 2008 — October 2009 (1 year 6 months)
• Project management
• Proofreading and copyediting
• Liaising with designers
• Managing freelancers
• Creating downloadable content for web
• Artwork and design briefing
• Involvement in CMS and online presence overhaul
• Author briefing and commissioning
• Proposal presentation for new products
• Establishing online brand presence
(Online Media industry)
September 2005 — May 2008 (2 years 9 months)
Converting children’s books into educational computer games
Curriculum and key stage matching
Content upload
Beta Testing/Bug checking
(Higher Education industry)
November 2006 — February 2008 (1 year 4 months)
• Content management for the Hero and Aimhigher websites (HTML, Dreamweaver)
• Daily news stories
• Writing of website content, features and articles for both Aimhigher and Hero
• Proofreading Hero publications
• Interacting with nationwide university press officers to publish out relevant press releases
• Research for features including telephone, face-to-face and email-based interviews
• Image sourcing and editing (Photoshop)
(E-Learning industry)
September 2006 — February 2008 (1 year 6 months)
• Research and development
• Consultancy work regarding secondary education market
(Public Company; sie; Information Services industry)
January 2007 — March 2007 (3 months)
Proofreading and formatting work
(Educational Institution; Higher Education industry)
June 2006 — November 2006 (6 months)
• Proofreading and copyediting of university publications including prospectuses, advertisements, posters, fliers, etc
• Proofreading and copyediting of external projects including conference brochures, academic abstract collections, etc
• Project management from start to end, including collection of content from various sources, finding images, commissioning photography and overseeing shoots, collaborating with designers and securing printing and delivery
(Museums and Institutions industry)
January 2006 — September 2006 (9 months)
Cross-museum position including, story-telling and education outreach work
(Online Media industry)
May 2004 — June 2006 (2 years 2 months)
Content management for the Amazing Grades website, including daily news feeds, copywriting content, link checking and link addition (HTML)
Copywriting marketing brochures and advertorials
Liaising with designers and web development departments
Management of 30 off-site freelancers (nationwide)
Development of website usability and functionality
Company representation at conferences, exhibitions and events
Project management of podacst project including commissioning of text, commissioning of readers, over-seeing recording and sound-editing, publication on website.
(Publishing industry)
February 2004 — August 2004 (7 months)
Proofreading, transcription and formatting on Pagemaker and InDesign
(Public Company; Retail industry)
November 2002 — April 2003 (6 months)
General customer services
Advisory sales role regarding education and children’s books
Indexing
MLitt , Publishing Studies , 2003 — 2004
With Distinction.
BA Hons , Literature with Linguistics , 1999 — 2002
2.1
Reading (women writers, contemporary fiction, children's literature, science fiction and fantasy), writing (creative, features, reviews and blogging), history (particularly the Victorians/the Industrial Revolution), fashion, thrift, human rights.
Soroptimists International (international organisation for the advancement of human rights and the status of women),
SewMakeBelieve (a social club I co-founded to share sewing skills, focussed on the make-do-and-mend movement).