Carl Yankowski

Carl Yankowski

PERSONABLE, DIVERSE CEO WITH UNIQUE COMBINATION OF TECHNOLOGY AND MARKETING EXPERTISE

Greater Boston Area

Current
  • CEO/Founder/Chief Operating Partner at Westerham Group, LLC (www.westerham.com)
Past
Education
  • Massachusetts Institute of Technology - Sloan School of Management
  • Massachusetts Institute of Technology
  • Wellesley College
Connections
500+ connections
Industry
Consumer Electronics
Websites

Carl Yankowski’s Summary

PERSONABLE, DIVERSE CEO WITH UNIQUE COMBINATION OF TECHNOLOGY AND MARKETING EXPERTISE ACROSS CONSUMER PACKAGED GOODS, CONSUMABLES, DURABLES, AND ELECTRONICS.

Proven large company global track record. Delivers results. Prefer to work with medium to larger companies. Recent personal explorations in consulting and smaller companies tend to lack talent, scale, and resources to fully leverage skill set to deliver maximum and consistent profitable growth and product/market development.

Carl Yankowski’s Specialties:

Strengths include high energy, vision, alignment, motivation, team-building, process and system improvements, marketing, deal-making, strong internal/external communications, and worldwide in-country experience (U.S. both coasts and heartland, Europe, Asia, Finland).


Carl Yankowski’s Experience

  • CEO/Founder/Chief Operating Partner

    Westerham Group, LLC (www.westerham.com)

    (Management Consulting industry)

    November 2001Present (8 years 1 month)

    C-level consulting, shorter-term management, board seats; marketing/branding/fund-raising for several consumer and enterprise systems and software companies shorter-term; up to 24 indirect partners. Included 10 month Majesco and 12 month Unipixel CEO positions.)

  • CEO

    Ambient Devices

    (Privately Held; Consumer Electronics industry)

    August 2007October 2009 (2 years 3 months)

    (Recruited to MIT Media Lab spin-off by Negroponte and others, Consumer electronics, “Information At A Glance”. Contributed vision, new products, funding, systems, staffing, and retail distribution, including Best Buy. 18 employees)

  • Executive Chairman/Interim CEO

    CRF INC (www.crfhealth.com)

    (Privately Held; 51-200 employees; Information Services industry)

    March 2002June 2006 (4 years 4 months)

    Executive chairman of this global, rapidly-growing, and market share-leading company providing electronic patient diary technology and services for clinical drug trials to 13 of the 20 major pharmaceutical companies. Company founded in Helsinki. Hired former CEO of Arthur D. Little (Pam McNamara) as current CEO.

  • CEO

    Palm, Inc.

    (Public Company; PALM; Consumer Electronics industry)

    November 1999November 2001 (2 years 1 month)

    Recruited to high growth handheld computing, “Simply Palm”, IPO/spin-off from 3Com, 3,000 employees. Contributed to profitable revenue growth from a few hundred million to over $1 billion, product line expansion, created billion $+ IPO

  • CEO, Reebok Brand

    Reebok International LLC

    (Public Company; RBK; Sporting Goods industry)

    September 1998November 1999 (1 year 3 months)

    Hired by founder to accelerate top-line and financial turnaround, footwear and apparel, 6,000 employees. Contributed significant cost-cutting, revenue growth in future orders, and staffing/positioning.

  • President/COO

    Sony Electronics

    (Public Company; SNE; Consumer Electronics industry)

    November 1993January 1998 (4 years 3 months)

    Recruited [including Akio Morita, founder] to high growth re-positioning from $6 to $11 billion U.S. sales Created digital convergence theme. Launched Playstation, VAIO, Satellite TV, CDMA digital cellular (Qualcomm JV), consumer and enterprise electronics, added 6,000 software employees to 24,000 employees total. Contributed new products and growth to larger size than Sony Japan for first time in history, with significantly increased U.S. mfg/R&D. ADR’s up dramatically

  • President/COO

    Sony Electronics

    (Public Company; SNE; Consumer Electronics industry)

    November 1993January 1998 (4 years 3 months)

  • SVP Roles, Chairman Asia-Pacific

    Polaroid

    (Consumer Electronics industry)

    December 1988November 1993 (5 years )

    Recruited as change agent/main profit generator in Photography/imaging, DSL option, 10,000 employees. Contributed establishment of Business Imaging Group, staffing, and strong Asia-Pacific/commercial sales

  • Divisional CEO Roles

    Cadbury Schweppes

    (Public Company; DPSG; Consumer Goods industry)

    January 1983August 1988 (5 years 8 months)

    Recruited as New Soft drink venues/equipment/development leader, successful U.S. test, 20 employees. Reported to Main Board directly.)

  • GM Marketing

    General Electric Housewares

    (Public Company; GE; Consumer Goods industry)

    April 1981December 1982 (1 year 9 months)

    Recruited to help turnaround small appliances. High growth, many new products, “SpaceMaker”, “We Bring Good Things to Life”, 100 marketing staff. Contributed new products/positioning/restructuring

  • Group Director Marketing

    Pepsi Cola Company Pepsico

    (Consumer Goods industry)

    December 1977March 1981 (3 years 4 months)

    Recruited to grow soft drinks: Led Mountain Dew very high growth expansion, plastic bottle launch, backlit full-size vending machine launch, local market planning, “Pepsi Challenge” launch, leadership over Coke, 85 marketing staff. Contributed to better bottler relationships, leadership over Coke

  • Mgr., New Products & Acquisitions

    Memorex Corporation

    (Computer Hardware industry)

    March 1976November 1977 (1 year 9 months)

    Recruited for business development and growth. “Is it Live or is it Memorex,” new products, recording media, digital audio/CD’s, 10 staff. Contributed strong revenue and cash growth, new products.

  • Computer Systems Analyst; Food Products Marketing and Sales

    Procter & Gamble

    (Public Company; PG; Consumer Goods industry)

    July 1971February 1976 (4 years 8 months)

    Recruited out of college. Corporate HQ Computer Systems growth, Pringles launch, Duncan Hines Food Products marketing, extensive sales training in Louisville, KY. Contributed to high internal computer system sales, Pringle’s expansion..

  • Student

    College (1966-1971) and GE (1982)

    (Professional Training & Coaching industry)

    September 1966June 1971 (4 years 10 months)

    MIT Concentrations in Materials Research, Systems Modeling, and Art History (latter at Wellesley College.) GE Executive Development Course.
    1 MIT Sloan School of Mgmt.--B.S. Mgmt.; MIT Electrical Engineering Dept.--B.S.E.E. 1971. Lettered in heavyweight crew in sophomore year+. Member of Institute Committee (elected Student Government). Social chair of Phi Delta Theta. Theses advisors Drs. S. Senturia and J. Forrester.
    2 Top GE 10 week EDC Course to prepare for GE divisional management assignment. 20 chosen per year corporate-wide.

  • Other/Boards

    Misc.

    (Recreational Facilities and Services industry)

    July 1948July 1966 (18 years 1 month)

    Excellent health (annual FAA Commercial Class II pilot physical). 6’ 3”. Born 7/22/48. No children. Interests include home restoration, electronics, aviation (active pilot). Past or current Director of Informatica (NASQ); Chase (AMEX), Avidyne (Private), Boston College Carroll School of Management (2001 Commencement speaker), MIT Sloan School of Management, and several early stage post-revenue tech companies, plus other diverse public companies.


Carl Yankowski’s Education

  • Massachusetts Institute of Technology - Sloan School of Management

    BS Mgt. , Systems Dynamics , 19701971

    Activities and Societies:
    Teaching Assistant for Professor Jay W. Forester
  • Massachusetts Institute of Technology

    BSEE , Solid State Physics/Material Science , 19661970

    Activities and Societies:
    Varsity Heavyweight Crew Rowing, Ice Hockey, Phi Delta Theta. Institute Committee, President Bexley Hall
  • Wellesley College

    Minor , Art History , 19661967

    Activities and Societies:
    15th Century Eastern European Baroque Art and Architechture, specializing in Chiaroscuro

Additional Information

Carl Yankowski’s Websites:

Carl Yankowski’s Interests:

Education, Speaking, Mentoring, Technology, Marketing, Consumer Electronics/Digital Home/Internet, Music, Spaniel Agility/Obedience/Hunting/Conformation, Home and Grounds Maintenance and Restoration, Aviation (Private Pilot), Performance Cars

Carl Yankowski’s Groups:

MIT Sloan School, Boston College Caroll School, MIT Media Lab, MIT $50K Competition, MIT Educational Council, MIT Sloan Marketing Club, MIT Crew, Phi Delta Theta, Porsche Club, AOPA, EAA, P&G Alumni

  •    eOffice
  •    P&G Alumni Network Association
  •    TEN - Top Executives Net
  •    MIT Sloan School of Management Alumni
  •    Sony Alumni

Carl Yankowski’s Honors:

Most Ethical Business Leader, Most Ethically Run Corporation (Sony/BBB)
Dealerscope Hall of Fame
Among First Coed's at Wellesley College
Simultaneous MIT EE and Sloan Mgt. Degrees
EDC Selectee, General Electric Corp.
GE Ironman Award
Annual Distinguished Graduate Award, Butler, PA High School
Valedictorian Butler High
Letters in MIT Varsity Crew
President MIT Bexley Hall
MIT Institute Committee
PA State Schorlarship to MIT
Consumer Electronics Show Governor and Keynote Speaker
Keynote Wharton CMO Summits
Lecturer, MIT, Morehouse, Boston College, Wharton, Northwestern, Harvard
Who's Who in Business/America/World
5 Internet Music Patents (Active)
National Honor Society
National Debate Society


Carl Yankowski’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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