Can Köklü

Current

Interactive Communications and Design A.V.P. at Garanti Bank

Past

Interface & Content Mgmt. AVP at Garanti Bank

Education

Bogaziçi Üniversitesi
Carleton University
BUPS

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Recommended

4 people have recommended Can

Connections

279 connections

Industry

Internet

Websites

cankoklu.com

Can Köklü’s Summary

Internet, electronic devices, new technologies.. I eat, drink, breathe and live these.. I am lucky enough to have a job that is closely related to these fields and hope to continue my professional life in companies where I can take charge of the creation and management of business systems focused on these fields as well.

I was initially educated as an engineer, I then started my professional life in the business side where my technical knowledge helps Garanti Bank a great deal in bridging the gap between the business and technology departments as business systems become more and more complex every day.

Thanks to my education I have a pretty international background. I studied in Mexico for one year at the age of 14 via the Rotary Youth Exchange Program, attended an international high school, finished university in Canada and topped it all up with an Executive MBA degree from Boğaziçi University in Istanbul. I am bi-lingual in English and Turkish and fluent in French and Spanish.

Can Köklü’s Specialties:

Social Media, Web Analytics, Omniture SiteCatalyst, Search Engine Marketing, Google Adwords, Content Management Systems, Interwoven, Drupal, Wordpress, Search Engine Optimization, Portal Management, Online Campaign Management, E-Mail Marketing

Can Köklü’s Experience

Interactive Communications and Design A.V.P.

Garanti Bank

(Public Company; GARAN.IS; Banking industry)

December 2007 — Present (2 years 1 month)

- Implementation of a new Content Management System (CMS), Interwoven.
- Led the business section during the implementation of cutting edge web analytics system, Omniture SiteCatalyst. The system allows traffic sources to be associated with both online and offline actions of users.
- Currently managing web analytics system to measure activities on public and secure banking websites, analyzing reports to determine actionable items.
- Researching and coordinating the development of new online marketing techniques, including the utilization of Social Media.
Interface & Content Mgmt. AVP

Garanti Bank

(Public Company; GARAN.IS; Banking industry)

September 2005 — November 2006 (1 year 3 months)

- Coordinating online marketing activities such as banners, mailings with the IT department and the creative agency.
- Management of projects involving development of new portals, websites and online campaigns.
- Working on search engine marketing (SEM) using AdWords and search engine optimization (SEO) efforts.

Can Köklü’s Education

Bogaziçi Üniversitesi

EMBA , 2008 — 2009

Electives chosen from marketing courses.
Carleton University

B.Eng. , Communications , 2001 — 2005

Electives chosen from microprocessor programming and simulations courses.

Activities and Societies:

Model United Nations, Turkish Students' Association
BUPS