Max Makarenko

Current

Managing director at Digitas Ukraine

Past

CEO at Echo (www.echo.com.ua)
New business and account director at Provid/BBDO agency
director/owner at Interactive

Managing director of interactive department at ADV Group
Commercial director at Actis/Armitage
director/owner at Kryphton Graphics
Appilcation programmer/Internet admin at Protec Ltd

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Education

National Technical University of Ukraine 'Kyiv Polytechnic Institute'
Kyiv Mohyla Business School

Recommended

11 people have recommended Max

Connections

322 connections

Industry

Marketing and Advertising

Websites

Max Makarenko’s Summary

Executive manager with strategic vision and managerial background in marketing/IT fields.

Max Makarenko’s Specialties:

Marketing strategy, building blue ocean for new businesses, branding, change management

Max Makarenko’s Experience

Managing director

Digitas Ukraine

(Public Company; PUB; Marketing and Advertising industry)

August 2009 — Present (4 months)
CEO

Echo (www.echo.com.ua)

(Marketing and Advertising industry)

January 2006 — August 2009 (3 years 8 months)

Develop and implement business strategy, hire and educate new team members, lead of new media products and strategies development.
New business and account director

Provid/BBDO agency

(Privately Held; 51-200 employees; Marketing and Advertising industry)

September 2004 — July 2005 (11 months)
director/owner

Interactive

(Privately Held; 1-10 employees; Marketing and Advertising industry)

June 2003 — May 2004 (1 year )
Managing director of interactive department

ADV Group

(Privately Held; 51-200 employees; Marketing and Advertising industry)

June 2001 — May 2003 (2 years )

business development, personal hiring, client accounting activity management, personal sales, analysis of markets and trends, development a relations with other agencies and market players, project management, preparing financial reports and forecasting to founders.

Co-operating with creative agency Lowe, BTL-agency TMA Draft and media-agency Initiative Media to provide a full-service package for clients of our holding. Preparing an integrated marketing communications commercials to our clients.
Commercial director

Actis/Armitage

(Marketing and Advertising industry)

September 1999 — February 2001 (1 year 6 months)
director/owner

Kryphton Graphics

(Privately Held; 1-10 employees; Marketing and Advertising industry)

1998 — 1999 (1 year )

Management, personal sales, developed software and hardware solutions for web sites and Intranet systems, managed projects and client accounting.

Clients: Office magazine, Alfa Capital Ukraine, Kiev Business Directory, FinExpert (IDM Ltd) and etc.

Was acquired by Actis Systems (Russia).
Appilcation programmer/Internet admin

Protec Ltd

(Marketing and Advertising industry)

1993 — 1997 (4 years )