Kyle Bunch

Kyle Bunch

Mobile & Social Platforms at R/GA

Austin, Texas Area
Marketing and Advertising

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Kyle Bunch's Overview


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Kyle Bunch's Summary

Kyle Bunch is an award-winning director with R/GA's Mobile & Social Platforms group, where he works with global clients including Nike, Samsung, Beats by Dre, Google, Converse, Fossil, L'Oréal Paris, Coca-Cola, Royal Caribbean and MasterCard to develop products, services and communications optimized for emerging platforms. He's also served as a visiting professor at the IE Business School in Madrid and the Miami Ad School.

Kyle is also an entrepreneur who, through his work at Bunch Enterprises, has built several businesses, including the first influence measurement application (Blogebrity), the largest sport-focused digital & social media events series (Blogs with Balls) and a robust search analytics suite (SEOintelligence, which he sold in 2010).

Kyle Bunch's Experience

Group Director, Mobile & Social Platforms


October 2012Present (2 years) Austin, Texas Area

Visiting Professor

Miami Ad School

April 2013Present (1 year 6 months) Miami/Fort Lauderdale Area


Blogs with Balls

June 2009Present (5 years 4 months) Worldwide

May 2003Present (11 years 5 months) Greater Los Angeles Area

Kyle Bunch's Publications

  • Why Austin Has Become The Go-To Product Test Market

    • PSFK
    • March 10, 2013
    Authors: Kyle Bunch

    An explanation of what it is about this Texas hotspot that has people returning year after year.

  • The Sports Fan in 2015

    • SXSW 2012
    • March 10, 2012

    Presented at SXSW 2012, R/GA's Richard Ting, SVP, Executive Creative Director of Mobile & Social Platforms and R/GA Executive Producer Kyle Bunch explore examples of how sports fandom has changed and share a vision of where it’s headed in the future thanks to mobile and social innovations.

  • Persona-fication or: Falling in Love with a Bot

    • SXSW 2011
    • March 11, 2011
    Authors: Kyle Bunch

    An exploration of the brave new world created by blurring lines between increasingly-sophisticated bots and increasingly-distracted people.

Kyle Bunch's Projects

  • Pacific Republic

    • July 2013 to Present
    Team Members: Kyle Bunch

    In 2013, Bunch Enterprises introduced Pacific Republic--the new medium of record for the west coast lifestyle--to the world.

  • #BWB5

    • September 2012 to Present
    Team Members: Kyle Bunch

    In September 2012, The Score presented Blogs with Balls 5 at the TIFF Lightbox Theatre in Toronto.

  • #BWB4

    • September 2011 to Present
    Team Members: Kyle Bunch

    On September 24, BWB4 was hosted by Bloomberg Sports at the media giant’s global headquarters in New York City, with appearances by Takeru Kobayashi, Darren Rovell, Amy K. Nelson, Trey Kerby, Jemele Hill, Trei Brundrett, Bill Squadron, Ian Schafer, Richard Deitsch, Jane McManus, Jimmy Traina, Lang Whitaker, George Atallah and the entire Deadspin editorial team.

  • Blogs with Balls 3

    • June 2010 to Present
    Team Members: Kyle Bunch

    Blogs with Balls 3 took place on June 4-6, 2010 in Chicago at the Captain Morgan Club at historic Wrigley Field. Speakers included Jonah Keri, Ian Sohn, Brian Cook (MGoBlog), J.E. Skeets, Amy K. Nelson, David Jacoby and Amanda Rykoff.

  • Blogs with Balls 2.0

    • October 2009 to Present
    Team Members: Kyle Bunch

    Blogs with Balls 2.0 took place on October 15 & 16, 2009 at the Las Vegas Convention Center, as part of Blog World & New Media Expo 2009.

  • Blogs with Balls 1.0

    • June 2009 to Present
    Team Members: Kyle Bunch

    On June 13, 2009, the first Blogs with Balls was held at Stout in New York City featuring appearances by Jim Bankoff (SB Nation), A.J. Daulerio (Deadspin), Spencer Hall (EDSBS), Dan Kelly (Bleacher Report), Amy K. Nelson, Bethlehem Shoals (FreeDarko), Sarah Spain, Richard Ting, (R/GA), Jimmy Traina and Gary Vaynerchuk.

  • SEOintelligence

    • August 2006 to Present
    Team Members: Kyle Bunch

    Supervised the architecture and implementation of user experience design for search marketing and web analytics software suite prior to its sale in April 2010.

    • Leading technical development and quality assurance efforts, managing concurrent development teams across multiple office locations

    • Assisting in operations related to company’s startup process, including brand identity design and marketing communications

    • Technical administration and programming for the company’s digital marketing efforts

  • Blogebrity

    • May 2005 to Present
    Team Members: Kyle Bunch

    Created/founded Blogebrity in May 2005 for the Contagious Media Showdown; won the Technorati Prize for the most inbound links.

    More details at:

  • TrojanWire

    • July 2003 to Present
    Team Members: Kyle Bunch

    Co-Founder and Publisher of TrojanWire, the original blog focused on athletics at the University of Southern California. TrojanWire is a member of the USA Today Sports family of digital properties.

Kyle Bunch's Education

University High School


Kyle Bunch's Honors and Awards

  • The 30 Most Creative People In Social Media Marketing

    Business Insider
    • July 2013

    Named to Business Insider's list of the most creative people in social media, alongside leaders from Time Inc., Turner, BuzzFeed and Blue State Digital.

  • One Show Interactive: Gold Pencil

    One Club
    • May 2009

    Awarded the Gold Pencil for Community-Driven and Social Networking Websites for the work we did at R/GA with Nike on the launch of their Ballers Network app for basketball players.

  • Bronze CLIO

    CLIO Awards
    • May 2009

    Won a Bronze CLIO for the work we did at R/GA with Nike on the launch of their Ballers Network app for basketball players.

  • Contagious Media Showdown: Technorati Prize

    Eyebeam Foundation
    • June 2005

    Won the Contagious Media Showdown's Technorati Prize by garnering more inbound links than any other entrant in a single month for Blogebrity, our "People Magazine for the blogosphere" concept. More details at

Kyle Bunch's Courses

  • University of Southern California

    • The Beatles: Their Music and Their Times (MUSC 422)
    • Management of New Enterprises (Intro to New Ventures) (BAEP 451)
    • Cases in Entrepreneurship (Feasibility Analysis) (BAEP 452)
    • Starting and Growing the New Venture (BAEP 453)
    • The Business Plan (BAEP 454)

Kyle Bunch's Languages

  • English

    (Native or bilingual proficiency)
  • Spanish

    (Limited working proficiency)

Kyle Bunch's Additional Information

Honors and Awards:

2009 Webby Awards – Honoree 

Best Use of GPS or Location Technology

Nike Ballers Network (R/GA)

2009 Webby Awards – Honoree

Integrated Mobile Experience

Nike Ballers Network (R/GA)

2008 Mobile Marketing Association – Award

Innovation for Creativity in Technology

Nike Ballers Network (R/GA)

Kyle Bunch's Skills & Expertise

  1. Social Media Marketing
  2. Cultural Anthropology
  3. Creative Strategy
  4. Mobile Strategy
  5. Facebook API
  6. Tumblr
  7. Twitter
  8. Blogging
  9. Influencer Marketing
  10. Location Based Services
  11. User Experience
  12. Production
  13. Product Development
  14. Screenwriting
  15. Digital Strategy
  16. Event Marketing
  17. Live Events
  18. Information Architecture
  19. Brand Development
  20. Creative Writing
  21. Wordpress
  22. Trend Spotting
  23. Digital Marketing
  24. Trend Analysis
  25. Event Planning
  26. Web Analytics
  27. Creative Direction
  28. New Media
  29. SEM
  30. Interactive Advertising
  31. Content Strategy
  32. Digital Media
  33. Social Media
  34. Facebook
  35. Mobile Marketing
  36. Mobile Devices
  37. Interactive Marketing
  38. Content Development
  39. Marketing
  40. CRM
  41. Brand Awareness
  42. Mobile Applications
  43. Video
  44. Integrated Marketing
  45. Marketing Communications
  46. Start-ups
  47. Online Marketing
  48. Online Advertising
  49. Entrepreneurship
  50. Web Project Management

View All (50) Skills View Fewer Skills

Kyle Bunch's Volunteer Experience & Causes

  • Volunteer Interests

    • Causes I care about:

      • Arts and Culture
      • Civil Rights and Social Action
      • Education
      • Environment
      • Health
      • Politics
      • Science and Technology
    • Organizations I support:

      • Electronic Frontier Foundation
      • Wounded Warrior Project
      • Habitat for Humanity International
      • The LIVESTRONG Foundation
      • University of Southern California

Contact Kyle for:

  • consulting offers
  • new ventures
  • job inquiries
  • business deals
  • reference requests
  • getting back in touch

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