Ben Thoma

Art Director at Euro RSCG

Greater New York City Area

Current
Past
  • Mac Guy at NJ Mac Help
  • Freelance Art Direction (Self-employed)
  • Art Director at Source Marketing
Education
  • University of Delaware
Connections
301 connections
Industry
Marketing and Advertising
Websites

Ben Thoma’s Summary

Art director for advertising who has created campaigns, from concept to production, for clients including: Volvo, Dos Equis, Frank's Red Hot, Claritin, HSBC, French's Mustard, Clearasil, Wells Fargo, Heineken, new business pitches, and more. Committed to creative advertising, in all it's forms, that builds on a brand's values and challenges advertising's norms.

Ben Thoma’s Specialties:

Creative Concepting, Social Media, Strategic Development, Teaching; Adobe Creative Suite, QuarkXPress, Mac OS X and its applications; video editing


Ben Thoma’s Experience

  • Art Director

    Euro RSCG

    (Public Company; HAVS; Marketing and Advertising industry)

    July 2007Present (2 years 5 months)

    Concepted, developed, and executed primarily interactive (but also print, radio, television, and guerilla/stunt) work for the following clients: TIME Magazine, Volvo, Frank's RedHot Sauce, Dos Equis, ExxonMobil, Nabisco Crackers, Clearasil, & Claritin. Played an integral role in development of new business pitches.

  • Mac Guy

    NJ Mac Help

    (Consumer Services industry)

    January 2007August 2007 (8 months)

    NJ Mac Help was an at-home solution for Macintosh issues and training. Serviced clients' hardware and software issues, assisting them to better understand their computers and how to become more proficient in their use.

  • Freelance Art Direction

    Self-employed

    (Self-Employed; Myself Only; Marketing and Advertising industry)

    January 2005July 2007 (2 years 7 months)

    Clients including: Euro RSCG 4D, MonacoLange, Production Essentials Group, Source Marketing, and Ryan Partnership.
    Brands include: Dos Equis, Heineken, Wells Fargo, mail.com, & Perrier.

  • Art Director

    Source Marketing

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    July 2005August 2006 (1 year 2 months)

    Created marketing and promotional materials, from concept to production, for HSBC, Wells Fargo, illy, Frank's RedHot, French's Mustard, and more.

  • Mac Specialist & iPod Genius

    Apple Computer

    (Public Company; 10,001 or more employees; aapl; Retail industry)

    June 2005January 2006 (8 months)

    In Apple's retail environment, I helped customers do everything from choose the right Macintosh or iPod to troubleshooting and repairing their hardware issues.

  • Field Organizer

    Grassroots Campaigns, Inc.

    (Partnership; Political Organization industry)

    June 2004November 2004 (6 months)

    Trained, organized and led volunteers during the 2004 Presidential campaign.

  • Hall Director

    University of Delaware

    (Educational Institution; Higher Education industry)

    August 2002June 2004 (1 year 11 months)

    Trained and supervised a staff of Resident Assistants, overseeing life within a University of Delaware Residence Hall. Worked to educate students along cultural issues, empower staff to engage with students, and enforce university policy.

  • Macintosh Instructor

    University of Delaware

    (Educational Institution; Higher Education industry)

    August 2003May 2004 (10 months)

    Team taught 60+ students the ins and outs of the Macintosh, Adobe's Creative Suite and QuarkXPress. Challenged students to learn through creative and real-life projects.

  • Creative Intern

    Publicis & Hal Riney

    (Public Company; Marketing and Advertising industry)

    January 2004February 2004 (2 months)

    Assisted in the production of advertising materials for Sprint, Jamba Juice and new business pitches.

  • Summer Staff and Center Director

    Appalachia Service Project

    (Non-Profit; 51-200 employees; Construction industry)

    June 1999August 2002 (3 years 3 months)

    * This was a summer position over four summers. I served as Center Director for the last two of those four years.

    Organized, led, directed hundreds of volunteers, while working alongside thee other college staff members, in the repair of Appalachian family homes. The mission was to make those home warmer, safer and drier, while providing an experience for high school youth that would lead to a lifetime of volunteerism.


Ben Thoma’s Education

  • University of Delaware

    BFA , Visual Communications, Advertising Design , 19982004

    Two years pursuing a degree in computer engineering and the other four years completing my degree in the Department of Visual Communications.

    Activities and Societies:
    "YoUDee" the University of Delaware's Fightin' Blue Hen, Macintosh Instructor, Hall Director, Resident Assistant, Russell Fellow, Wesley Foundation

Additional Information

Ben Thoma’s Websites:

Ben Thoma’s Interests:

Teaching, Photography, Appalachia Service Project

Ben Thoma’s Groups:

OFFF Conference, Lisbon 2008
Art Director's Club / NYC

  •    Art Directors Club
  •    Communication Arts
  •    National Eagle Scout Alumni
  •    University Of Delaware Alumni Network
  •    ASP Staff Alumni
  •    UD Visual Communications Alumni
  •    TED: Ideas Worth Spreading
  •    Agencies in Action
  •    Euro RSCG Worldwide - New York
  •    ONE SHOW
  •    University of Delaware Official Alumni Group

Ben Thoma’s Honors:

Silver Pencil / The One Show / TIME Magazine Cover: TIME 100
Honoree / 2009 Webby Awards / Volvo "Pieces of You" Banner Campaign
Finalist / Creativity & Penguin Book's "Hearts & Minds" Book Cover Competition
Prize for Creative Excellence in Advertising Design, 2004
Robert Geuder Prize, 2003
Mascot National Championship Team, 2002
Eagle Scout, 1997


Ben Thoma’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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