Product Manager at ARI Network Services
Greater Milwaukee Area
- Current
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- Product Manager at ARI Network Services
- Owner at Radial Media Design
- Past
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- Professional Services Manager, WebsiteSmart Pro at ARI Network Services
- Web Graphic Designer at ARI Network Services
- Bike Mechanic / Sales / Webmaster at The Hostel Shoppe
- Education
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- University of Wisconsin-Eau Claire
- University of Wisconsin-Stevens Point
- Connections
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62
connections
- Industry
- Internet
- Websites
Brad Smith’s Summary
I am the Product Manager of internet and technology solutions for Manufacturers, Distributors, and Dealers at ARI. The products I manage facilitate the management, distribution, and sales of parts and technical data via the internet. I work closely with OEM Sales, Project Managers, and Application Development teams to ensure the success of our products.
My areas of technical expertise are focused on Web and Digital Media Design, Internet Marketing, and eCommerce. I also have experience in SEO, as well as the use of RSS and Social Media for business marketing activities. I regularly perform freelance work in these areas on contractual basis.
Some of the digital media solutions I specialize in include email marketing campaigns, Flash-based marketing pieces, and auto-run applications for CD and Flash drives.
I have a Bachelor of Arts in Web and Digital Media Development as well as Spanish. I am a veteran and served as a Staff Sergeant (E6) in the Army.
I am currently pursuing an MBA with eCommerce and Marketing focus at the University of Wisconsin.
Brad Smith’s Specialties:
Product Management, Project Management, Graphic design, HTML, CSS, SEO, Flash, Director, 3D animation, product photography, video production/editing, DVD production, audio production/editing, Email Marketing design and campaign creation; Printed Direct Mail Marketing design and campaign creation.
Brad Smith’s Experience
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Product Manager
ARI Network Services
(Public Company; ARIS; Information Technology and Services industry)
May 2009 — Present (3 months)
Developing and bringing new products to market, as well as managing the life cycles and definitions of existing products. My products are primarily focused on the manufacturer and distributor levels in the power sports, outdoor power, and marine verticals.
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Owner
Radial Media Design
(Internet industry)
April 2008 — Present (1 year 4 months)
Milwaukee-based provider of website design, digital media solutions, internet marketing, and SEO consultation.
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Professional Services Manager, WebsiteSmart Pro
ARI Network Services
(Internet industry)
February 2008 — May 2009 (1 year 4 months)
In this position I manage a web design and implementation group that produces 50 custom, template driven websites monthly. This also entails identifying new processes that will make our development more efficient and cost-effective. I also regularly explore new internet technologies and trends that can be developed to enhance our current product.
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Web Graphic Designer
ARI Network Services
(Internet industry)
July 2007 — February 2008 (8 months)
In this position I designed website layout and graphics for template driven websites. I utilized the following skill sets: Graphic Design (Photoshop/Illustrator), HTML, CSS, SEO, Flash. I also performed user interface design and website design for a handful of large scale corporate websites. This position also included designing and sending eMail Marketing campaigns.
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Bike Mechanic / Sales / Webmaster
The Hostel Shoppe
(Sporting Goods industry)
March 2004 — June 2007 (3 years 4 months)
In this position I sold and performed repairs on bikes. I also worked as the webmaster of www.hostelshoppe.com. In that role I regularly update the website content, copy, imagery, as well as kicked off a couple of new e-marketing ventures. The Hostel Shoppe is one of the largest online retailers of recumbent bikes, parts, and accessories in the world.
Brad Smith’s Education
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University of Wisconsin-Eau Claire
MBA , Marketing, eCommerce , 2009 — 2012 (expected)
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University of Wisconsin-Stevens Point
BA , Web and Digital Media Development, Spanish , 2000 — 2005
- Activities and Societies:
- Alpha Mu Gamma Foreign Language Honor Society
Additional Information
Brad Smith’s Websites:
Brad Smith’s Interests:
Internet, design, marketing, art, technology, media, biking, military history, reading, music, art
Brad Smith’s Honors:
ARI President's Award, 2009 ARI PRIDE Award, ARI Exceptional Savings Award, ARI Exceptional Service Award (2), Federal Humanitarian Award, Army Achievement Medal (2).
Brad Smith’s Contact Settings
Interested In:
- career opportunities
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
