Brian Offenberger, CeM

Current

Owner at Security Selling
Managing Partner at Right On - No Bull Marketing
Owner at Aftermarker Club

Radio Show Host at Online Marketing with RSS Ray

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Past

Owner at BizGrowth Search Engine Solutions
Western Region Director at Siemens Fire Safety Division

Education

Southern Illinois University, Carbondale

Recommended

7 people have recommended Brian

Connections

252 connections

Industry

Marketing and Advertising

Websites

Brian Offenberger, CeM’s Summary

I help small and mid-size service and retail companies rev up their online sales. I teach them how to do it themselves or my companies will do the work and reporting.

I help companies generate more qualified sales leads and convert those leads (or website visitors) into sales. I measure everything at systematic intervals and provide analysis for corrective actions. I test marketing approaches to find out what works best and am expert at strategies and tactics to increase lifetime customer value.

I’m driven by the need to discover why people do what they do, which explains my passion for marketing and sales.

Recognizing the importance the internet would play in life, marketing and selling, I received lots of professional certifications and training about internet marketing. I am a certified eMarketing specialist by the eMarketing Association. I am certified in paid search by Google, Yahoo and MEC Labs. I am certified in online testing and have taken advanced studies in web analytics.

Every week thousands of professionals listen to my radio show about internet marketing best practices. It’s carried on the internet’s largest talk radio station and distributed free in podcast formats on iTunes and from my show’s website, which is listed on my profile.

Speaking and teaching at conventions and trade shows about internet marketing and business growth best practices is one of my favorite things to do. I speak for associations such as SEMA, Retail Service Providers Association, AIIM and more, trade shows such as ISC West and Online Market World and for companies such as Kodak and Hue and Cry.

I’ve had complete profit-loss responsibility for several privately held companies. I’ve also had complete responsibility for the Western U.S. for the life safety division of Siemens. Three salespeople received “Rookie-of-the-Year awards under my direction and I’ve personally trained numerous award winning salespeople.

I enjoy positive people.

Brian Offenberger, CeM’s Specialties:

Service and retail business marketing specialist, motor vehicle and security industry marketing specialist, search engine marketing, search engine optimization, conversions and analytical specialists, web site development, public speaking, lead generation, social media and social network marketing, online marketing, business growth strategist

Brian Offenberger, CeM’s Experience

Owner

Security Selling

(Marketing and Advertising industry)

February 2009 — Present (10 months)

Security Selling helps integrators, electronic security and life safety companies increase online sales through innovative website design and web marketing programs.
Managing Partner

Right On - No Bull Marketing

(Marketing and Advertising industry)

January 2009 — Present (11 months)

Right On - No Bull Marketing revs up online sales for service and retail companies. It's also the parent company of Aftermarketer Club and Security Selling, two niche interactive marketing agencies boosting online sales for customers in the motor vehicle and electronic security and life safety industries. All divisions teach how to do-it-yourself or will do the work and reporting for its clients.
Owner

Aftermarker Club

(Marketing and Advertising industry)

November 2008 — Present (1 year 1 month)

We teach motor vechicle dealers and aftermarket companies how to rev up online sales. We'll teach you how to do it yourself or do the work and reporting for you. We'll help you drive more website traffic and qualifed leads, convert traffic and leads into sales, measure web effectiveness, test to find out what works best and improve lifetime customer value.
Radio Show Host

Online Marketing with RSS Ray

(Broadcast Media industry)

January 2006 — Present (3 years 11 months)

I host the radio show, Online Marketing with RSS Ray. The show is carried live on wsRadio.com, the world wide leader in internet talk with over 3 million listeners. Each week I interview world class experts about put-to-work now information for profitable success with online marketing.
Owner

BizGrowth Search Engine Solutions

(Marketing and Advertising industry)

August 2005 — December 2007 (2 years 5 months)

Owner of an interactive marketing agency helping businesses grow revenues, increase profits and improve lifetime customer value through online and automated electronic marketing best practices. This company was folded into Right On - No Bull Marketing LLC.
Western Region Director

Siemens Fire Safety Division

(Construction industry)

July 1998 — October 2004 (6 years 4 months)

Brian Offenberger, CeM’s Education

Southern Illinois University, Carbondale

1979 — 1982

Additional Information

Brian Offenberger, CeM’s Websites:

Brian Offenberger, CeM’s Interests:

Online Marketing Best Practices, Marketing Best Practices, Social Media, Podcasting, Blogging, Travel, Hiking and Exercise

Brian Offenberger, CeM’s Groups:

eMarketing Association, Web Analytics Association, Search Engine Marketing Professional Organization, Valley PR Blog, SEMA, ISC Education

Search Engine Marketing Professional Organization (SEMPO) - OFFICIAL GROUP FOR THE ORGANIZATION
Traffic Experts
eMarketing Association Network
MECLABS Group
Online Advertising Professionals
Online Market World
Phoenix Advertising and Marketing Professionals
Arizona Online Marketers
Web Designers Team
Security Industry Network
Partnership Marketing Alliance
Arizona Advertising Club
Online Events Academy
THE IP VIDEO SECURITY GROUP - THE IPVSG
ISC Events
AZIMA
B2B Lead Generation Roundtable
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