Brian Oberkirch
Director, Interactive Strategy at Peter Mayer
- Location
- United States
- Industry
- Marketing and Advertising
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Brian Oberkirch's Overview
- Current
-
- Director, Interactive Strategy at Peter Mayer
- Past
-
- Sr. Digital Strategist at Wieden + Kennedy
- Founder at Small Good Thing (Sole Proprietorship)
- CEO at Weblogs Work
- Owner at LightBox5 (Sole Proprietorship)
- Director, Public Relations at Trumpet
- Owner at LightBox5 (Sole Proprietorship)
- Account Supervisor at Gleason/Calise
- Account Supervisor, Principal at Publicis Dialog
- Education
-
- The University of Texas at Dallas
- University of South Alabama
- University of South Alabama
- Recommendations
-
2 people have recommended Brian
- Connections
-
500+ connections
- Websites
Brian Oberkirch's Summary
I help people make great Web stuff. I help them see patterns that are emerging from what real people are doing. I preach and proselytize a style of marketing that won't make you feel ill. I think brands and services can enable powerful stories. I think we can all do better.
Sometimes I write things: http://www.brianoberkirch.com.
I may twitter too much: http://twitter.com/brianoberkirch.
More: http://about.me/brianoberkirch.
Specialties
Using the social web to make things more awesome. Social service interop and joining small pieces, loosely. Experimenting. Storytelling.
Brian Oberkirch's Experience
Director, Interactive Strategy
Peter Mayer
Privately Held; 51-200 employees; Marketing and Advertising industry
December 2011 – Present (3 months) Greater New Orleans Area
Sr. Digital Strategist
Wieden + Kennedy
Privately Held; 1001-5000 employees; Marketing and Advertising industry
October 2010 – December 2011 (1 year 3 months) Portland, Oregon Area
Led digital strategy for P&G Corporate account.
CEO
Weblogs Work
August 2005 – July 2006 (1 year)
Weblogs Work makes it simpler for organizations to talk directly to the people who matter to their business. We help clients put the new do-it-yourself communication tools to work, improving dialogue one customer, one peer, one potential employee at a time. Our turnkey blog management service gets our clients in the online conversations that matter to them within ten working days. We also put Web feeds, podcasting, wiki’s, tagging tools and other social media goodies to work for our clients.
http://www.weblogswork.com
Owner
LightBox5 (Sole Proprietorship)
November 2002 – August 2005 (2 years 10 months)
Marketing consultancy providing communications planning, copywriting and public relations services.
Clients: Architel, Nokia, EADS Telecom, DSS Research, Melinda's Original Habanero Pepper Sauce, Artista Gourmet, Pan-American Life, New Orleans Coffee Works, Sonny Bryan's Smokehouse, Watch Systems, PRG-Schultz, Advanced Fibre Communications, Smith & Associates Design Group, Retail Jewelers Cooperative, Valiant Media, Paycom Gulf South.
Director, Public Relations
Trumpet
Privately Held; 11-50 employees; Marketing and Advertising industry
February 2001 – October 2002 (1 year 9 months)
New Orleans, New York
Directed public relations activities, developed integrated branding campaigns, conducted brand planning work for clients and new business prospects.
Clients: Melinda’s Original Habanero Pepper Sauce, Pan-American Life, Kaye Insurance Associates, Nucentrix Broadband Networks, TelecomCareers.net, icrimewatch.net, DSS Research, LifeCare Hospitals, Idea Village.
Owner
LightBox5 (Sole Proprietorship)
March 2000 – January 2001 (11 months)
Marketing consultancy providing brand planning, copywriting, public relations planning, media relations and analyst relations work.
Clients: LayerOne, Nucentrix Broadband Networks, MetaSolv Software, Octopi, Business.com, S2 Systems, TelecomCareers.net, Pergo, Trumpet.
Account Supervisor
Gleason/Calise
January 1999 – February 2000 (1 year 2 months)
Led integrated business-to-business and consumer accounts, managing multi-million dollar marketing budgets and driving agency-wide teams in broadcast advertising, direct marketing, interactive and public relations projects.
Clients: ComputerJobs.com, Thompson’s Water Seal, S2 Systems, MetaSolv Software, PrimeCo Personal Communications, Alcatel, Legend Airlines, iDLX Technology Partners, NetSolve, ARRID, American Designer Pottery, JobShopSolutions.com.
Account Supervisor, Principal
Publicis Dialog
Public Company; 51-200 employees; PUB; Marketing and Advertising industry
January 1997 – December 1999 (3 years)
Developed and lead national public campaigns for consumer and technology clients.
Clients: Armor All Home Care, Pergo, Lennox Industries, Cyclone Fence, PrimeCo Personal Communications, IKON Office Solutions, Howard Schultz & Associates International.
Brian Oberkirch's Education
The University of Texas at Dallas
Ph.D., ABD, Humanities
1992 – 1997
Taught fiction writing, American Literature, Rhetoric, Into to Literay Analysis courses. Research interests included American modernism, cultural studies, suburbia, post-WWII American fiction, Abstract Expressionism, magical realism, voice in fiction,Situationist Internationale, Foucault, Bakhtin, de Certeau. Writers of interest: Barry Hannah, Carole Maso, William Goyen, Guillermo Cabrera Infante, Mark Richard, Amy Hempel, Juan Rulfo, Lydia Davis, Donald Barthelme.
University of South Alabama
M.A., Communications
1991 – 1992
University of South Alabama
B.A., Communications, Marketing
1988 – 1991
Brian Oberkirch's Additional Information
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