Brett Bouchard

Brett Bouchard

CMO, CPO at Bubbly

Location
San Francisco Bay Area
Industry
Internet

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Brett Bouchard's Overview

Current
Past
Education
Connections

500+ connections

Websites

Brett Bouchard's Summary

Tech product and marketing leader with deep knowledge in launching new businesses at both early stage and late stage startups and a deep discipline focus in product experience and user growth for mobile apps & consumer internet services. Extensive international experience in Asia, Latin America, Europe, Africa and the US. Great balance of creative, analytical and operational skills, with the ability to think strategically and be hands on with small and large teams.

Specialties: Startup, product management, consumer services, performance marketing, user & subscriber acquisition and engagement, A/B testing, UX, UI, mobile, iOS and Android apps, international business, monetization, consumer internet, business strategy, social media, growth, conversion optimization.

Brett Bouchard's Experience

CMO, CPO

Bubbly

Privately Held; 51-200 employees; Internet industry

October 2011Present (3 years) Singapore

Lead product and marketing for Bubbly, including its mobile iOS and Android apps. Bubbly is a social voice startup with strong success in Asia and top tier VC funding.

VP of Marketing

SkyGrid

Privately Held; 11-50 employees; Internet industry

April 2011October 2011 (7 months) San Francisco Bay Area

As the first marketing hire, led the marketing of the iOS & Android personalized news app for this Silicon Valley startup.

Managing Director Europe

Ancestry.com

Public Company; 1001-5000 employees; ACOM; Internet industry

April 2005March 2011 (6 years) Munich Area, Germany

Ran European businesses, including: establishing and growing the service from the ground up; business development, partnership management, user and subscriber growth, product management. Launched the social global site Mundia.com.

Marketing Director

AOL

Public Company; 5001-10,000 employees; AOL; Internet industry

January 2000April 2005 (5 years 4 months) Washington D.C. Metro Area

Drove subscriber growth through performance marketing for seven premium service products and messaging apps.

Managing Consultant

Capgemini

Public Company; 10,001+ employees; CAP; Information Technology and Services industry

October 1994February 2000 (5 years 5 months) Brazil, South Africa, Europe, US

Led complex large-scale change programs to increase business performance. Managed strategic client accounts in marketing, product and strategy across many countries.

Peace Corps Volunteer

US Peace Corps

Government Agency; 5001-10,000 employees; International Affairs industry

June 1990August 1992 (2 years 3 months) Guinea-Bissau, West Africa

As a Peace Corps Volunteer, taught English and also led other self-help projects with local villagers.

Brett Bouchard's Skills & Expertise

  1. Product Management
  2. Start-ups
  3. Digital Marketing
  4. Online Marketing
  5. Marketing Strategy
  6. Marketing
  7. Online Advertising
  8. Mobile Marketing
  9. Business Development
  10. Mobile Devices
  11. Social Media
  12. Product Marketing
  13. Direct Marketing
  14. New Business Development
  15. Social Media Marketing
  16. Mobile Applications
  17. Digital Strategy
  18. Management
  19. Venture Capital
  20. Entrepreneurship
  21. Mobile Phone Apps
  22. A/B testing
  23. Social Networking Apps
  24. Android
  25. iOS
  26. User Experience
  27. International Business
  28. Growth Strategies
  29. Consumer Internet
  30. Mobile Software
  31. Product Strategy
  32. Mobile
  33. Monetization
  34. Marketing Research
  35. Performance Based Marketing
  36. Customer Engagement
  37. Conversion Optimization
  38. Strategy
  39. E-commerce
  40. Strategic Partnerships

View All (40) Skills View Fewer Skills

Brett Bouchard's Languages

  • German

    (Professional working proficiency)
  • Portuguese

    (Limited working proficiency)
  • French

    (Limited working proficiency)
  • Creoles and pidgins, Portuguese-based

    (Limited working proficiency)

Brett Bouchard's Education

Thunderbird School of Global Management

Int'l MBA, Marketing

19921994

University of Virginia

BA, Int'l Relations/English Lit

19861990

Activities and Societies: Theta Chi, Cavalier Daily, Big Brothers/Big Sisters

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