Partner, Director of Client Services at Mirren Business Development
Greater New York City Area
- Current
-
- Partner, Director of Client Services at Mirren Business Development
- Connections
-
500+
connections
- Industry
- Marketing and Advertising
Brent Hodgins’s Experience
-
Partner, Director of Client Services
Mirren Business Development
(Marketing and Advertising industry)
March 2005 — Present (4 years 9 months)
Brent plays a leading role in Mirren's new business training and recruitment specialization. The goal: use the firm’s cutting-edge tools to help agencies close more business -- quickly and efficiently. With an innovative approach to positioning, competitive pitching and prospecting, the firm now counts many agency clients that continue strong growth, despite the economic turmoil.
Brent established a unique partnership with Harvard Business School and Harvard Business Review to produce the Workspace/CMO Roundtable Series – an invitation-only CMO event series. Past marketing chief participants have included BMW Mini, Toyota, Harley Davidson, Coca-Cola, PepsiCo, jetBlue, Citigroup, Merrill Lynch, Discover, Xbox, DuPont, Levis, P&G, among many others. Several of the leading search consultants have also participated.
Brent also chairs the annual Mirren New Business Conference with Adweek magazine. The event attracts over 400 agency executives who take in 35 speakers and 30 sessions over 3 days in New York: www.NewBusinessConference.com
You can follow Brent on the Mirren blog at www.Mirren.com/Blog and on Twitter at www.Twitter.com/MirrenBizDev
