Marketing Strategy and New Media
Tampa/St. Petersburg, Florida Area
Marketing Strategy and New Media
Tampa/St. Petersburg, Florida Area
Experienced executive providing marketing and management consulting, strategy and business development to help companies develop their brand, products, customers, contracts and relationships incorporating innovations and new media in their marketing mix
- With experience at start-up through Fortune 500 size companies for new initiatives, innovations, and emerging technologies using traditional and new media. In-depth experience in and understanding of what it takes to launch a company, a new initiative or a product and achieve great results
-- Consulting clients have included large companies such as AT&T, Lucent, Winstar, Progress Energy, as well as start-up and medium-sized businesses
Marketing and strategy development; Aligning marketing to financial goals; New media and emarketing; Mobile and social marketing; New and emerging technology; Blogs, wikis, widgets, social networking, viral marketing, virtual reality, videos, podcasting and other new media for marketing
(Marketing and Advertising industry)
January 2008 — Present (1 year 11 months)
The Tampa Chapter of the American Marketing Association has a popular New Media SIG and is planning other events such as a Digital Marketing Summit in March. I am currently presenting on Twitter and will present on strategy development using New Media at the Marketing Summit.
(Marketing and Advertising industry)
July 2002 — Present (7 years 5 months)
MBA , 1988 — 1991
BA ,