Brad White

Current

Director of Business Development at United Sample, Inc.

Past

Partner Development at Adconion Media Group
Head of Business Development at Seethroo
JD/MBA Intern at Countrywide Financial

International Marketing Intern at Jakks Pacific, Inc.
Board Director at Opportunities Without Borders
Contract Negotiations at DIRECTV
Intellectual Property Extern at Cislo & Thomas, LLP
Digital Project Manager at GoDigital Records, LLC
Sales Manager at Best Buy
Business Development Director at Marcus Vacation Club
Sales Manager at Golf Galaxy

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8 more...

Education

Pepperdine University, The George L. Graziadio School of Business and Management
Pepperdine University School of Law
Marquette University

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Recommended

4 people have recommended Brad

Connections

500+ connections

Industry

Internet

Websites

Brad White’s Summary

Education:
Pepperdine University - Juris Doctorate/Master of Business Administration.

Marquette University - Bachelor of Arts: History and Anthropology

Experience:
Internet Industry
Entrepreneur
Business Development
Sales - 5 years in both management and hard sales.
Experienced Closer and Recruiter.

Interests:
Business Development
Internet Media

Brad White’s Specialties:

Master Closer and Recruiter. Business Planning and Strategy. Marketing. Negotiation. Business Development. Presentations. Revenue / GP Optimization.

Brad White’s Experience

Director of Business Development

United Sample, Inc.

(Privately Held; Internet industry)

July 2009 — Present (5 months)
Partner Development

Adconion Media Group

(Privately Held; Online Media industry)

January 2008 — July 2009 (1 year 7 months)

Adconion Media Group is the fastest growing advertising network in the United States having grown from the 11th to the 7th largest advertising network in terms of reach since I began working with them. I am currently tasked with (1) improving our domestic reach; (2) building a strategy and plan for building excellent media plans for our sales team; (3) driving results within our media team; and (4) executing media buys that drive profitability. In the past year my efforts have achieved these results along with a dramatic increase in profitability.

Technology and Business Development Specialties:
1. Online Video Technology and Distribution
2. CPA / CPM / CPC advertising campaign proposal, delivery, and optimization
3. Publisher and network relationship building
4. Data analysis and optimization
Head of Business Development

Seethroo

(Privately Held; Computer Software industry)

June 2007 — June 2008 (1 year 1 month)

Seethroo is a startup proprietary web 2.0 behavioral targeting technology that is patent pending. I lead the business development and marketing efforts at the company along with the CEO and inventor of the technology.
JD/MBA Intern

Countrywide Financial

(Public Company; CFC; Financial Services industry)

May 2007 — October 2007 (6 months)

I researched government legislative developments at both the state and federal levels and created strategies to mitigate and/or lobby for laws that impact Countrywide. I then presented these findings to management and ultimately to executives to help them make business decisions.
International Marketing Intern

Jakks Pacific, Inc.

(Public Company; JAKK; Consumer Goods industry)

January 2007 — September 2007 (9 months)

I was tasked with building the brand and designing international marketing campaigns for the launch of several toy lines in the boys category.
Board Director

Opportunities Without Borders

(Non-Profit Organization Management industry)

September 2006 — September 2007 (1 year 1 month)

I was a director in charge of student initiatives for a non-profit that links up entrepreneurial opportunities in developing countries with those in developed countries.
Contract Negotiations

DIRECTV

(Public Company; 5001-10,000 employees; DTV; Information Technology and Services industry)

May 2006 — December 2006 (8 months)

Analyzed and Interpreted quantitative statistical information that was used for contract negotiation.
Redlined contracts from vendors and inserted beneficial language for DIRECTV.
Created action plans for telecommunications vendors to implement contracted services effectively.
Intellectual Property Extern

Cislo & Thomas, LLP

(Internet industry)

2005 — 2005 (less than a year)
Digital Project Manager

GoDigital Records, LLC

(Privately Held; 1-10 employees; Music industry)

August 2005 — December 2005 (5 months)

Built brand recognition for independent bands under the GoDigital Records label to increase digital sales.
Developed the technological requirements to promote and protect the band’s licenses and intellectual property.
Analyzed the strengths and weaknesses of band digital marketing and promotions, consulted them on possible solutions, and successfully implemented solutions to achieve better recognition and sales.
Sales Manager

Best Buy

(Public Company; 10,001 or more employees; BBY; Retail industry)

January 2004 — August 2004 (8 months)

Responded effectively to high pressure sales objectives and won regional banners every month as sales leader.
Analyzed large amounts of data to create effective and detailed business plans that were executed to win.
Interviewed over 3,000 applicants and recruited, trained and hired 150 employees in four-month period.
Contributed strongly to building a highly successful management team by creating a winning sales culture legacy.
Business Development Director

Marcus Vacation Club

(Real Estate industry)

December 2002 — January 2004 (1 year 2 months)

Top volume timeshare salesperson in the state of Wisconsin for 2002 and 2003.
Co-founded the In-House sales department which specialized in owner referral programs that resulted in an additional $1,000,000 a year in sales.
Developed marketing campaign to target clients based criteria that increased buying levels.
Assessed personality types, buying motives, and consulted with customers to select a proper vacation path.
Sales Manager

Golf Galaxy

(Public Company; 1001-5000 employees; Retail industry)

April 1999 — December 2002 (3 years 9 months)

Co-opened Brookfield store which was developed into the top store in the district every month.
Managed and oversaw daily operations and finances to achieve daily sales goals.

Brad White’s Education

Pepperdine University, The George L. Graziadio School of Business and Management

MBA , Strategy , 2006 — 2007

Activities and Societies:

VCLL Case Competition Champion
Net Impact Social Entrepreneurs
TEC
Pepperdine University School of Law

Juris Doctorate , 2004 — 2007

Activities and Societies:

Beverly Hills Bar Association, International Law Society, Santa Monica Bar Association, Phi Alpha Delta
Marquette University

1997 — 2001