Brad Ward

Brad Ward

E-Comm Coord. @ Butler U. / Blogger / Social Media Guru / Speaker

Indianapolis, Indiana Area

Current
  • Co-Founder at BlogHighEd.org
  • Electronic Communication Coordinator at Butler University
Past
  • Marketing and Recruitment Specialist at University of Illinois at Springfield
  • Resident Assistant at University of Illinois at Springfield
  • Marketing Intern at Design Ideas (Sole Proprietorship)
Education
  • Butler University - College of Business Administration
  • University of Illinois at Springfield
  • University of Illinois at Springfield
Connections
149 connections
Industry
Higher Education
Websites

Brad Ward’s Summary

• Extremely proficient in Windows XP, Mac OS X, Adobe Photoshop CS3, Adobe Premiere Pro 2.0, Dreamweaver, Contribute, Fireworks, Microsoft Office, HTML, blogging, lifecasting, social media, photography, podcasting/vodcasting, and email marketing.

• Knowledgeable in Microsoft Access, Macromedia Flash, Adobe Illustrator, CSS, JavaScript, and Final Cut Pro.

• Strong experience and knowledge of social networking and electronic communication strategies for marketing/recruitment in Higher Education.

Brad Ward’s Specialties:

• Very positive attitude, self-motivated, well organized, and builds instant rapport.
• Extremely knowledgeable in social media and its uses in Higher Ed Marketing
• Effective working both independently and as a team member.
• Photographer
• 5 years experience in Higher Education work environment


Brad Ward’s Experience

  • Co-Founder

    BlogHighEd.org

    (Non-Profit; 1-10 employees; Higher Education industry)

    January 2008Present (8 months)

    Work on idea, conceptualization, marketing and maintenance of http://bloghighed.org, which aggregates the best blogs in higher education from all areas: webmasters, marketers, vendors, counselors, consultants, and more.

    The site is designed to bring a great amount of quality content together and provide a community atmosphere around it all. We are now approaching 400 RSS subscribers after three months and are featured on http://education.alltop.com.

  • Electronic Communication Coordinator

    Butler University

    (Privately Held; 501-1000 employees; Higher Education industry)

    June 2007Present (1 year 3 months)

    • Taking the lead on using social media and electronic communication in recruiting new students for Butler.
    • Created and moderate Butler Bloggers and Butler Forums.
    • Assist with the strategy and implementation of communicating to high school students using email, web, blogs, online chats, and other forms of e-communication.
    • Updating web content, supervising a student team, keeping up-to-date on e-communication trends and suggesting new ways to integrate print and electronic media.

  • Marketing and Recruitment Specialist

    University of Illinois at Springfield

    (Government Agency; 501-1000 employees; Higher Education industry)

    February 2006May 2007 (1 year 4 months)

    • Create and develop web counterparts that are aligned with recruiting (print) materials (electronic viewbook, search and travel pieces, etc.)
    • Develop and maintain virtual and self guided, web-enabled campus tours.
    • Develop and monitor other electronic marketing formats such as podcasts, social networking, etc. that are aligned with recruitment efforts and strategies.
    • Coordinate with and assist admissions recruiters with virtual chat sessions.
    • Monitor new software products that are available to enhance web-delivered customized materials.
    • Periodically assess current students’ perceptions of print and web-based recruitment materials.
    • Develop and update stand-alone electronic media for student recruitment.
    • Photograph events and activities that serve to assist with promoting the image of the campus and student recruitment.
    • Assist with the development and maintenance of a database of electronic photos to be used and shared by selected UIS offices and units.

  • Resident Assistant

    University of Illinois at Springfield

    (Government Agency; 11-50 employees; Higher Education industry)

    June 2003December 2005 (2 years 7 months)

    • Help to create a comfortable, safe, and educationally conducive living environment for the 220 students who live in Lincoln Residence Hall.
    • Was Resident Assistant for the specialized wing Healthy Lifestyles, a wing dedicated to students who wish to abstain from alcohol, smoking, and illegal substances during college.
    • Duties include making sure University rules and regulations are followed by residents, and organize educational as well as social programs to enhance their living experience.
    • Developed mediation and conflict resolution skills through training and two years experience.
    • Managed administrative tasks including room condition reports, maintenance requests, incident reports, and the room change process.
    • Confronted and resolved issues on diversity, racism, alcohol and drug abuse, academic performance and social acceptance.

  • Marketing Intern

    Design Ideas (Sole Proprietorship)

    (Sole Proprietorship; 51-200 employees; Design industry)

    May 2005August 2005 (4 months)

    • Worked closely with the Director of Marketing and Sales on specialized programs that obtained data through product research and consumer surveys.
    • Created product positioning maps that allowed the company to forecast and budget the next fiscal year based on sales, product uniqueness, and product design.
    • Presented findings and research to the President and Board of Directors and answered questions pertaining to my work.


Brad Ward’s Education

  • Butler University - College of Business Administration

    MBA, Marketing, Leadership, 20072009 (expected)

  • University of Illinois at Springfield

    Masters, Business Administration, 20062007

    3.88/4.00 GPA

  • University of Illinois at Springfield

    Bachelors, Business Administration, 20022005

    Activities and Societies:
    • President, UIS Blue Crew, 08-03 to 11-05
    • Marketing Coordinator, UIS Springfest 2005
    • Webmaster, Christian Student Fellowship, 02-04 to 08-05
    • Executive Board Member, Housing Residents’ Council, 04-04 to 05-05
    • Director of Public Relations, UIS Student Government Association, 05-03 to 01-05

Additional Information

Brad Ward’s Websites:

Brad Ward’s Interests:

Playing with all the new web 2.0 sites, spending time with my wife, photography, golfing, fishing, vacationing, and meeting new people.

Brad Ward’s Groups:

  •    UIS Alumni
  •    Web Communications in Higher Education
  •    Triiibes Members

Brad Ward’s Honors:

• University of Illinois Alumni Association Student Leadership Award, 2006
• President for 2005-2006 Term, Illinois State Resident Assistant Association
• RAAAC of the Year, Illinois State Resident Assistant Association (2005)
• Resident Assistant of the Year, UIS Housing (2004-2005)
• Resident Assistant of the Year, UIS Housing (2003-2004)
• Who’s Who among American Colleges and Universities (2003-2005)
• UIS Most School Spirit (2002-2003, 2003-2004, and 2004-2005)
• Most Involved Student, UIS (2002-2003)


Brad Ward’s Contact Settings

Interested In:

  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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